Flaneur 주얼리 컬렉션 by Qiuyu Yang is a highly esteemed winner of the very prestigious 2020 A' Design Award 동상 in 주얼리 디자인 Competition Category.

동주얼리· 2020

Flaneur 주얼리 컬렉션

by Qiuyu Yang

A' Design Award 동상 Winner in 주얼리 Category

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Verified Award Winner

Verify Award Status for #94827

View at A' Design Award Press Release Award Badge

Colors

The Design

About Flaneur 주얼리 컬렉션

플라뇌르(Flaneur)는 개인의 이동 데이터를 착용 가능한 형태로 전환하는 주얼리 컬렉션이다. 각 작품은 도시를 걸으며 기록한 보행 경로를 입체적인 형상으로 변환하여, 착용자마다 고유한 디자인을 갖게 된다. 이 컬렉션은 3D 프린팅으로 제작되었으며 귀금속과 오팔을 사용한다. 오팔의 변화하는 색채는 출발점이 된 도시 런던의 낮과 밤의 모습을 상징한다. 플라뇌르는 일상의 여정과 여행을 오래도록 간직할 수 있는 기록으로 남긴다.

The Recognition

About the A' Design Award 동상

Flaneur 주얼리 컬렉션, 이 작품은 A' Design Award 동상 수상작으로, 창의성, 독창성, 영민함으로 돋보이는 뛰어난 디자인에 수여되는 높은 권위의 인정입니다. 동상 수상작은 충분히 숙련되고 인상적으로 창의적인 작품으로, 디자이너의 폭넓은 경험, 상상력, 기지를 입증합니다. Flaneur 주얼리 컬렉션, 이 작품은 높이 평가받고 감탄과 사랑을 받는 사물로서 두드러지게 전문적이고 혁신적일 것으로 기대됩니다. 이 동상 수상 디자인은 예술, 과학, 디자인, 기술의 모범 사례를 담고 있으며 세부에 대한 주의로 훌륭합니다. Flaneur 주얼리 컬렉션, 이 작품은 필요를 훌륭하게 충족하고 욕망에 닿으며 감정을 매료하고 호기심을 불러일으킵니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Flaneur jewellery collection offer those people who are enthusiastic for life, an opportunity to see their everyday urban life reflected directly from data visualization. In effect making treasure from their experiential millennial lifestyle. Using London as the pilot city flaneur jewellery collection can be rolled out across global cities and allows mobile urbanites to build a collection of jewellery that creates a innovative record of their life and travels.
Dimensions & Packaging: Width 61mm x Depth 70mm x Height 14mm
Width 83.5mm x Depth 78mm x Height 24mm
Width 76mm x Depth 80mm x Height 30mm
Width 40mm x Depth 32.5mm x Height 14mm
Tags: big data, data visualisation, 3D print, day to day lives, route, London
Production Technology: 3D jewellery forms are designed to present 2D data visualisation manufactured through a 3D print technique, so that every individual has an opportunity to wear unique jewellery. Precious metal and opals are used in the collection. The colourful reflection in opals represents the colourful day and the night life of London.
Design Challenge: 1. In mass market, it is a new concept to combine big data and daily life events as an inspiration.
2. For narrative jewellery embedded with people’s own life track meaning, it has not been widely accepted by the public. Therefore, the operation mode still needs to be improved.
3. Personalised customer service is not a rapid marketing business model, which needs certain cost in time.
4. Castable resin is not an universally available material in 3D print field world-widely; therefore it might cause difficulty during the production process.
Research: Primary research step 1, exploring routes, surveys, street interviews, questionnaire, over 100 women living in London, 63% of women have ecorded their walking route in the past, women are free to walk in the city like a flaneur, the project has a big market.
Primary research step 2, collecting routes, interviews, one to one interviews, email, over 30 women living and recording their walking route in London, near 50% of women's route have regular shape due to their living habit, the design form can be meaningful to the clients.
Primary research step 3, recoding routes, outdoor activities, one to one interviews, Nike+ app, 6 women living and recording their walking route in London, the route become the design reference.
Secondary Research, explore London daily lives culture, online research and outdoor activities, walking around, camera and dairies, colourful day and the night life, the London life culture become the stone choice reference.
Contextual Research step 1, background research of urbanisation, online researching book reading,URL and books, urbanisation over recent 200 years is recognised as the most important process.
Contextual Research step 2, background research of Flaneur, online researching book reading,URL and books, 21th century, Flâneur was redefined. This kind of city stroll was no longer confined in Paris and has expanded in big cities worldwide without the restriction of identity class or gender. Women also can be a flaneur doing city walk.
Contextual Research step 3, background research of city walk, online researching book reading,URL and books, with the process of urbanisation, city walk as a most common city culture has risen inevitably.
Contextual Research step 4, three perspectives of artists and designers who doing data visualisation, narrative jewellery and 3D print products, online researching and interviews, email and internet, ”Dear Data”, Jack Cunningham and Malianghang, the project can use data visualization as a design form to create narrative jewellery by 3D print.
Inspiration: The revolution of big data is reshaping many aspects of daily lives at a global level. Much of the excitement around data streams is not their capture but what can now be done with the data. In parallel, the advent of rapid digital production has changed the jewellery landscape. Flaneur jewellery collection is a project explores how we live our daily lives, what this offers in terms of personal data and how we might start to think about what data to store or incorporate into our lives and in what way.
Project Duration: The project started in October 2015 in London and finished in June 2017 in London, and was published in Wallpaper Magazine in January 2018.
Operation Flow: Flaneur jewellery collection is the route of everyone's everyday life recorded in a piece that can be worn. Voicing out Big Data.
Patents: Copyrights belong to Qiuyu Yang, 2017.
Image Credits: Image #1: Photographer Yingwei Tang, Flaneur Jewellery Collection, 2017