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Float 음료용 컵 by Fang Shih and Tian-Yu Wu

Float 음료용 컵 by Fang Shih and Tian-Yu Wu is a highly esteemed winner of the very prestigious 2020 A' Design Award 철상 in 베이크웨어, 테이블웨어, 드링크웨어 및 쿡웨어 디자인 Competition Category.


철주방용품· 2020

Float 음료용 컵

by Fang Shih and Tian-Yu Wu

Client: Float

A' Design Award 철상 Winner in 주방용품 Category

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Verified Award Winner

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The Design

About Float 음료용 컵

플로트(Float)는 빨대 없이 버블티를 마실 수 있도록 고안된 다회용 컵이다. 내부 컵이 버블을 차 위쪽에 담아 두어, 컵을 기울여 들어 올리면 버블과 차가 함께 입안으로 전달된다. 차는 그 위에 놓인 얼음에 의해 냉각된 후 마시게 되므로, 빨대를 사용하는 컵에서 흔히 발생하는 마지막 모금이 미지근해지는 문제를 방지한다. 플로트는 플라스틱 사출 성형과 실리콘 사출 성형으로 제작되었으며, 크기는 106 × 106 × 236밀리미터이다. 이 디자인의 목표는 일회용 컵과 빨대의 사용을 줄이는 데 있다.

The Recognition

About the A' Design Award 철상

Float 음료용 컵, 이 작품은 A' Design Award 철상 수상작으로, 잘 디자인된 창작물에 기대되는 전문적·산업적 요건을 충족하는 좋은 디자인에 수여되는 권위 있는 인정입니다. 철상 수상작은 창작자의 뛰어난 기술, 높은 전문성, 전문가다운 이해, 창의적 역량을 보여 줍니다. Float 음료용 컵, 이 작품은 높이 평가받고 감탄과 사랑을 받는 창작물로서 실용적이고 혁신적일 것으로 기대됩니다. 이 철상 수상 디자인은 업계 모범 사례를 통합하며 노하우와 재능으로 연결된 유능한 기술적 특성을 갖추고 있습니다. Float 음료용 컵, 이 작품은 철저함으로 존중받으며 삶의 질을 개선하여 세상을 더 나은 곳으로 만들도록 디자인되었습니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
FLOAT is a reusable cup that doesn’t need a straw but still can drink bubble tea. The inner cup put the bubbles above the drink, so the tea and bubbles would arrive at our mouth together while we raise our head to drink. Also, in this way, the tea will be cooled by ice before drinking, which solves the problem that the straw cups always let people drink the bottom part of the drink which isn’t cooled by ice piece above the drink.
Dimensions & Packaging
106mm x 106mm x 236mm
Tags
reusable, cup, bubble tea, sustainable design
Production Technology
plastic injection molding, silicone injection molding
Design Challenge
The most difficult part in the process is the adjustments of using fluency. Based on our core concept ”the motivation of continuous using comes from a good user experience", we improved and adjusted hundreds of times in details such as the caliber of the rim and the slope of the inner cup, in order to make user has the best drinking experience.
Research
“Bubble tea” is an unique street drink culture that is risen in Taiwan since the 1980s. According to media statistics, more than 1.5 billion cups of bubble tea drinks are sold every year in Taiwan, which means there are more than 1.5 billion disposable containers are used every year as well.
Although there are many reusable cups being launched every year in Taiwan, we found that people tend to lower the time of using after buying them. So we did survey, interviews and use mind-mapping to find the reason: the reusable straws are not only difficult to clean, but also not easy to carry around.
That’s why we came up with Float to be the solution to these problems.
Inspiration
Bubble tea is an unique street drink culture in Taiwan; however, a handful freshness each day brings a billion of disposable plastic cups and plastic straw waste every year. We want to create a experience that is better than the disposable straw cup, and let people be more willing to use reusable cup to purchase bubble tea. reduce the numbers of disposable plastic cups and straws.
Project Duration
Started from Nov. 2018 to Dec. 2019
Operation Flow
FLOAT is a reusable cup that doesn’t need a straw but still can drink bubble tea. The inner cup put the bubbles above the drink, so the tea and bubbles would arrive at our mouth together while we raise our head to drink. Since people make a billion of disposable plastic cups and plastic straw waste while drinking bubble tea, we want to create a experience that is better than the disposable straw cup, and let people be more willing to use reusable cup to purchase bubble tea, and reduce the numbers of disposable plastic cups and straws.
Patents
Patented.
Patent No. M584644
Patent Holder. Wu, Tianyu ; SHIH FANG
Year. 2019
Team Members
Fang Shih
Tian-yu Wu
Image Credits
All Images: Photographer Oni Lai

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