The Timeless Virtues 달력 by Hou, Hsiao Che

The Timeless Virtues 달력 by Hou, Hsiao Che is a highly esteemed winner of the very prestigious 2020 A' Design Award 동상 in 그래픽, 일러스트레이션 및 시각 커뮤니케이션 디자인 Competition Category.

동그래픽· 2020

The Timeless Virtues 달력

by Hou, Hsiao Che

Client: Taiwanese opera Yang Li-hua

A' Design Award 동상 Winner in 그래픽 Category

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Verified Award Winner

Verify Award Status for #98809

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About The Timeless Virtues 달력

특히 저녁이되면 모든 집에서 양리 후에 오페라의 클래식 음악을 들려 준다. Yang Lihua Opera는 가족의 공통된 비전이되었습니다. 사람들은 실제 감정을 가지고 있으며 즐거움 수준을 위해 시각 및 청각 충격 충격을 즐깁니다. 인상적인 음모와 전통 양리 화 오페라의 정신, 완벽한 공연, 눈부신 의상 및 부모와 자녀에게 훌륭한 캐릭터가 전통 오페라로 가득 찬 (신비하고) 동화의 세계가됩니다. Yang Lihua 오페라는 고전적이었고 현대적인 감각을 가졌습니다.

The Recognition

About the A' Design Award 동상

The Timeless Virtues 달력, 이 작품은 A' Design Award 동상 수상작으로, 창의성, 독창성, 영민함으로 돋보이는 뛰어난 디자인에 수여되는 높은 권위의 인정입니다. 동상 수상작은 충분히 숙련되고 인상적으로 창의적인 작품으로, 디자이너의 폭넓은 경험, 상상력, 기지를 입증합니다. The Timeless Virtues 달력, 이 작품은 높이 평가받고 감탄과 사랑을 받는 사물로서 두드러지게 전문적이고 혁신적일 것으로 기대됩니다. 이 동상 수상 디자인은 예술, 과학, 디자인, 기술의 모범 사례를 담고 있으며 세부에 대한 주의로 훌륭합니다. The Timeless Virtues 달력, 이 작품은 필요를 훌륭하게 충족하고 욕망에 닿으며 감정을 매료하고 호기심을 불러일으킵니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: With more than a century of history, sung in the Minnan dialect, Taiwanese opera is the most representative folk opera of Taiwan.
From roadside stage, outer stage, inner stage, radio broadcast, TV, movies to the cultural performance now, it has undergone changes and innovations, demonstrating different features.

The makeup of the female role in Taiwanese Opera is similar to that of Peking opera. The makeup of the male role is more simplified, Unlike the various painted face of Peking opera, it is only composed of a few symbolic strokes. For the example of the roles of sheng and dan, they have to have a handsome appearance. On the other hand, the jing and chou roles have exaggerated beard or black mole to accentuate the unique character of the roles.
Dimensions & Packaging: 1. Desk calendar 360X125X95 mm
Features for postcards
2. Calendar 410X200 mm
Features for coloring book
Tags: Graphic Design, Visual Design, Opera Illustration, Cultural Creative Design, Taiwan Opera, Opera Art
Production Technology: 1. Desktop calendar with additional features for postcards.
2. Additional calendar function for coloring book
3. Paper, Print
Design Challenge: The Taiwan opera, through sound and dynamic vision, The memories presented in the form of comic-style artwork, bringing Taiwanese opera culture to life from the TV screen.
Research: With more than a century of history, sung in the Minnan dialect, Taiwanese opera is the most representative folk opera of Taiwan.

From roadside stage, outer stage, inner stage, radio broadcast, TV, movies to the cultural performance now, it has undergone changes and innovations, demonstrating different features.

Many artists that have worked alongside with the progress of Taiwanese opera’s history shoulder the responsibility of continuing its legacy in different forms and manners.
Inspiration: In Particular, when the evening came, every houses are sounds the classic them music of Yang Lihue Opera.

In particular, every houses are sounds the classic them music of Yang Lihue Oper during dinner time.

The Yang Lihua Opera became the common vision of the family. People have real feelings and enjoy visual and hearing impact shock in order to enjoyment level.

With a impressive plot and the spirits of traditional Yang Lihua Opera, perfect performance, dazzling costume and great characters to the parents and children become mysterious and fairly tale world filled with the traditional opera.

The Yang Lihua opera was classic, and with a contemporary edge.
Project Duration: 2019/09 in Taipei / Taiwan
Operation Flow: NA
Patents: NA
Image Credits: Illustrator / HOU, HSIAO CHE
DESIGN / HOU, HSIAO CHE