Lu One 사인 시스템 by Zesion Design is a highly esteemed winner of the very prestigious 2020 A' Design Award 은상 in 그래픽, 일러스트레이션 및 시각 커뮤니케이션 디자인 Competition Category.

은그래픽· 2020

Lu One 사인 시스템

by Zesion Design

Client: Zesion Design

A' Design Award 은상 Winner in 그래픽 Category

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Verified Award Winner

Verify Award Status for #99188

View at A' Design Award Press Release Award Badge

Colors

The Design

About Lu One 사인 시스템

Lu One은 중국 안후이성 루저우의 삼림공원 내에 자리한 고급 빌라 주거단지를 위해 디자인된 사인 시스템이다. 길찾기 사인은 지도 기능과 방향 표시 기능을 결합해 지면 사인의 수를 줄이고 자재를 절약했다. 반투명 브라운 레진 패널과 금속판을 조합하여, 낮에는 주변 풍경을 반사하고 밤에는 LED 조명으로 빛을 발한다. 색상과 소재는 건축과 조경과 통일감을 이루도록 했다. 동 번호와 세대 번호는 시각적 일관성을 위해 Lu One 로고의 레터폼을 따랐다.

The Recognition

About the A' Design Award 은상

Lu One 사인 시스템, 이 작품은 A' Design Award 은상 수상작으로, 최상급이며 아름답고 인상적인 디자인에 수여되는 비범하게 권위 있는 인정입니다. 은상 수상작은 대단히 뛰어나고 매우 창의적인 작품으로, 디자이너의 탁월한 전문 지식, 재능, 통찰력을 보여 줍니다. Lu One 사인 시스템, 이 작품은 훌륭한 대표작으로서 매우 전문적이고 깊이 있게 혁신적일 것으로 기대됩니다. 이 은상 수상 디자인은 예술, 과학, 디자인, 기술의 경계를 넓히는 데 이바지하는 주목할 만하고 찬사를 받는 발명품입니다. Lu One 사인 시스템, 이 작품은 모두가 부러워하는 창작물로서 욕망을 일깨우고 긍정적인 감정을 불러오며 경탄과 경이로움을 불러일으킵니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a signage system designed for the "Lu One" high-end villa residence. The villa is located in Luzhou (Anhui, China) and is known as "a villa in the forest". The Wayfinding Signage combines map and pointing functions to reduce the number of landing signs. The overall color and material are unified and integrated into the architectural landscape. The font design of the building number and the door number uses the design style of the "Lu One"logo, enhancing the overall consistency.
Dimensions & Packaging: The corner wall signage ：3256(w)*1160(h)*400(d),Metal；
Vehicle signage：460(w)*2000(h)*135(d), Translucent ECO resin plates+Metal;
The wayfinding signage：400(w)*1900(h)*100(d),Translucent ECO resin plates+Metal;
Building No Sign :800(w)*500(h)*60(d),Translucent ECO resin plates+Metal;
Unit No. design Sign:175(w)*400(h)*30(d) ,Metal.
Tags: Signage, Way finding, VI, Logo, graphics
Production Technology: The Wayfinding Signage use translucent brown ECO resin plates + metal plates. The transparent plate reflects the surrounding scenery during the day, achieving the effect of invisibility. The content of the sign information is made of metal, which is clearly visible. The semi-transparent resin plate will map LED lights at night, making the signboard very eye-catching at night.Unit entrance sign: Inlaid in the stone of the view wall. The signboard will not appear too deliberately and integrate with the landscape.
Design Challenge: 1.Production of glass brick for main entrance
The glass brick of 240×50 and 120×50 modules are used to make the main entrance sign，
In order to prevent the logo from being deformed, a total of more than 10 combinations were typeset and calculated.
2. Selection of translucent environmentally friendly resin
In order to uniformly illuminate a box of about 1 square, we used 4 1W LED light sources, and conducted many experiments using the characteristics of translucent resin plate material.
Research: According to the survey, customers aged 30-40 and 50 above are the main customers of our residence. These two categories of people have the same tags: uniqueness, tagging, face, ritual sense, unique aesthetics, security, and privacy.
They have common needs: they pay attention to the internal environment of the community, prefer a large area of the yard, value the greening level of the community, require high-end tree species, and have high requirements for the shape and quality of landmarks.
Inspiration: The name of the project refers the ancient poem a pot of wine between flowers,half of the flower field in front of the Lu, "Lu" stands for Luzhou, and is the another name of Hefei, Anhui. "Lu One" is a meaning of leading human settlements in Anhui. The design abandons the decoration details, and presents a low profile and luxurious beauty through the change of the shape and the texture of the material itself, together with the appropriate light and shadow embellishment.
Project Duration: The project was commissioned in Shanghai in July 2019. After understanding the entire forest park project, it was completed and installed in Hefei in October 2019.
Operation Flow: 1. A unified design language is used for the font design of the entire set of sign systems, and the simple lines echo the modern design style of the building itself.2. The wayfinding signage on the road are on the landscape grille. The shape of the Logo follows the landscape grille, and combined with the landscape wall to form a 180-degree visible form sign.3. The wayfinding signage combine the map function and the pointing function to reduce the number of landing signs and save materials.
Team Members: Lisa Zhou
Jian Chan