✓ 수상 인증 완료 디자인 주도 브랜드 이스라엘 크리에이티브 에이전시
Tav Group
Maoz Alon
- ✓ A' Design Award 수상자.
- ✓ 건축 디자인 전문.
- ✓ 창의적이고, 성실하며, 혁신적.
디자이너
Tav Group 소개
Tav Group is a framework for individual and joint creation as well as an intimate social community. The long lasting acquaintance produces a natural blend of professional, social and domestic activities which is reflected in the resulting work.
Working together is for the group memgers a never ending challenge, always having to keep an open mind to other perspectives, willing to be surprised and criticized. This makes the work more complicated and time consuming, but at the same time less ego centered and more exciting. The outcome, so they believe, is thus made richer, more precise, more conscious and more communicative.
The variety of activities is for them an opportunity to review existing boundaries and to create works that are interdisciplinary and multidisciplinary in nature. Nourishing on the different artistic languages, these stand a chance to become more than the sum of their familiar parts.
Tav's work is an open process, the product being a temporary manifestation of it. There is no end product. The end is not the product. Rather, the way is an end in itself.
Interaction with the audience plays an important role. The spectators, users, passers-by or whatever you might call those who happen to be around the work, are an integral part of the work, they are actors as well as co-directors who take a part in shaping it. Indeed, the group members hold that what the audience says and does is much more relevant to the experience than their own preliminary input, which is but an excuse to stir up a happening.
Tav's work usually involves concept, design and execution as a whole, continuous and reflective process. The design is not an applied theory nor is the execution an applied design.
The work is usually done on site, evolving from and responding to its unique context.
In their rather naive way,Tav group tries to indulge in such activities that promote the sustainability of our surrounding. This disturbed environment of ours, if in any need for more human action, asks for reconciling acts, that might bring about peace between its conflicting components, nature and man, nations and individuals.
In their choice of what to do and how to do whatever they do, they adhere to this commandment.
수상 분야
수상 부문
Tav Group이(가) A' Design Award를 수상한 디자인 부문입니다.
포트폴리오
주요 작품
현재 Tav Group의 작품이 표시되지 않고 있습니다. 이는 라이선스 미비이거나 작품이 비공개 부문에 해당하기 때문일 수 있습니다. 비공개 부문은 특허 출원 중인 제품, 비밀유지계약 대상 디자인, 미디어 엠바고 중인 작품, 영업 비밀 및 개인정보 보호 프로젝트를 위해 마련되어 있습니다.
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