Custom Hoodies लोगो by Marko Maciev is a highly esteemed winner of the very prestigious 2023 A' Design Award कांस्य पुरस्कार in ग्राफिक्स, चित्रण आनी दृश्य संवाद डिझायन Competition Category.
कांस्यग्राफिक· 2023
Custom Hoodies लोगो
by Marko Maciev
Client: UMA Network Ltd
A' Design Award कांस्य पुरस्कार Winner in ग्राफिक Category
Verified Award Winner
Verify Award Status for #145151The Design
About Custom Hoodies लोगो
Custom Hoodies हें एक डेस्कटॉप थावन गार्मेंट मेरेन वेब पोर्टल आसा जंय प्रतिमा हुडींचेर लावन छापतात. हें लोगो हुडीच्या बांदिल्ल्या दोऱ्याचें शैलीकरण आसा, स्टेन्सिल-ग्राफिटी मैत्रीपूर्ण लिटिल रेड रायडिंग हूड महानायक चिन्न अशें, जर ती आयच्या काळांत अशी आसली जाल्यार, व्हड वायट लांडग्याक सोदून उडटाली तशें. हें स्ट्रीट फॅशन ब्रँडाची बंडखोर भावना आनी चडयिल्ली उर्जा उजवाडायेक हाडपाचो यत्न करता, एक उप-ब्रँड म्हणून काम करून, ज्या वयर वेब पोर्टलाचे वापरकर्ते आपली स्वताची कथा तयार करूंक शकतात.
The Recognition
About the A' Design Award कांस्य पुरस्कार
Custom Hoodies लोगो ही A' Design Award कांस्य पुरस्काराची विजेती आसा, सर्जनशीलताय, कल्पकताय आनी चतुराय हांकां लागून उठून दिसपी उत्कृष्ट रचनांक दिवपी उच्च प्रतिष्ठेची मान्यताय. कांस्य विजेत्यो रचना कौशल्यपूर्ण आनी लक्षवेधी सर्जनशील कृती आसून रचनाकारांचो अनुभव, कल्पनाशक्ती आनी साधनसंपन्नताय सिद्ध करतात. Custom Hoodies लोगो ही खूब मान मेळपी, कौतुक जावपी आनी जिव्हाळ्याची, उल्लेखनीयरित्या व्यावसायिक आनी नाविन्यपूर्ण वस्तू जावंक जाय अशी अपेक्षा आसा. हे कांस्य पुरस्कार जिखिल्ले रचन कला, विज्ञान, रचना आनी तंत्रज्ञानांतले उत्कृष्ट सराव आपणायता आनी तपशीलाचेर दिल्ल्या लक्षाक लागून उत्कृष्ट आसा. Custom Hoodies लोगो गरजो सुरेख पुराय करता, इत्सांक स्पर्श करता, भावनांक मोहीत करता आनी कुतूहलाक आकर्षीत करता.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The logo is a stylization of a tied string on a hoodie done as a stencil-graffiti friendly Little Red Riding Hood superhero symbol, if she was one today, flying around looking for a big, bad wolf. It is attempting to emit a rebellious vibe and an upbeat energy of the street fashion brand, acting as a sub-brand on top of which the users of the web-portal can build their own story.
- Tags
- Logos, Symbols, Corporate Identity, Logotypes
- Design Challenge
- In this project, the first challenge was to give a compelling and relatable story to the symbol. Since research went in two ways, the second challenge was to make those two directions meet organically without losing any bit of the value of either one.
- Research
- The research presented insights into the cultural significance that a hoodie is a symbol of. Not just on a functional level worn for a physical activity or as a leisurely garment of convenience, but as a certain lifestyle representative. Custom Hoodies is exactly that, plugging in into these values, promoting freedom of expression, personal stories and bold values.
- Inspiration
- Custom Hoodies is a Desktop-2-Garment web portal where images are applied to hoodies and printed. Hoodie have a history and various cultural meanings. In a modern sense, it is related to street culture, and in traditional to tales. This is why logo is grounded in films that popularized hoodies like Rocky, but at the same time in stories like Little Red Riding Hood. It is a semiotic hybrid fueled by these diversities converged into a a modern package, triggering people to create their own stories
- Project Duration
- 2 weeks, Hong Kong SAR
- Operation Flow
- The simple-heavy logo design strives to be immediately impactful for the targeted users and to directly associate the visual identity with the service provided. It encourages people to unleash their inner street-artist and put their stories out to the world with Custom Hoodies.
- Patents
- UMA Network Limited
- Image Credits
- UMA Network Limited
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