Rebirth कला अवकाश प्रतिष्ठापन by Hebei Puteng Culture Media Co., Ltd is a highly esteemed winner of the very prestigious 2023 A' Design Award सुवर्ण पुरस्कार in ललित कला आनी कला प्रतिष्ठापन डिझायन Competition Category.
सुवर्णललित कला· 2023
Rebirth कला अवकाश प्रतिष्ठापन
by Hebei Puteng Culture Media Co., Ltd
Client: Hebei Puteng Culture Media Co., Ltd
A' Design Award सुवर्ण पुरस्कार Winner in ललित कला Category
Verified Award Winner
Verify Award Status for #147142The Design
About Rebirth कला अवकाश प्रतिष्ठापन
पुनर्जल्म हो नविनीकरणाच्या विशयाभोंवती डिझायन केल्लो एक तल्लीन करपी वेपारी कला अवकाश. भविश्यांत स्मृती काडून आनी परत घडोवन धर्तरी परतून रचपी एका कृत्रिम बुद्धीमत्तेच्या चलयेची काणी हो अवकाश सांगता. भितरलो भाग प्रवासाच्या मार्गाप्रमाण तीन भागांनी विभागला: निमाणो पृथ्वीवासी, धर्तरेची स्मृती, आनी निर्मिती. 3D मॉडेलिंग, मूर्तिकला, साचो निर्मिती, रंगकाम आनी केंसांच्या तंत्रांतल्यान अनुकरण केल्लीं जनावरां तयार केल्यांत. भितर बसयल्ल्या यांत्रिक संरचना आनी नियंत्रण यंत्रणांनी जिवंत दिसपी हालचाल निर्माण जाता.
The Recognition
About the A' Design Award सुवर्ण पुरस्कार
Rebirth कला अवकाश प्रतिष्ठापन ही A' Design Award सुवर्ण पुरस्काराची विजेती आसा, पयल्या दर्जाच्या, अद्भुत आनी उत्कृष्ट रचनांक दिवपी अत्यंत प्रतिष्ठीत मान्यताय. सुवर्ण विजेत्यो रचना अत्यंत नाविन्यपूर्ण, दूरदृष्टीच्यो आनी तेजान झळकपी कृती आसून रचनाकारांची प्रतिभा, ज्ञान आनी कौशल्य प्रतिबिंबीत करतात. Rebirth कला अवकाश प्रतिष्ठापन ही सगळ्यांत चड प्रशंसा मेळपी, कल निर्माण करपी, स्मारकासारखी कृती जावन अभूतपूर्व मोल दितली अशी अपेक्षा आसा. हे सुवर्ण पुरस्कार जिखिल्ले रचन कला, विज्ञान, रचना आनी तंत्रज्ञानाच्यो सीमा रुंदावपी अद्भुत, मानलो प्रकल्प आसा. Rebirth कला अवकाश प्रतिष्ठापन तीव्र इत्सा निर्माण करता, उत्कटताय जागयता, सर्जनशीलताये क प्रोत्साहन दिता आनी मोहीत करता.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This project is an immersive commercial art space with the theme of REBIRTH. With a new worldview dimension, it relates that an AI girl who recreates our home earth by memory extraction and remodeling in the future. Through the combination of technology, art, and fashion elements, the design team breaks the traditional commercial space form, providing people with an unusual journey to welcome rebirth, and reflect on the value of life and fashion.
- Tags
- Commercial Art Space, Immersive Experience, Intelligent Machinery, Rebirth and Hope, Value of Life
- Production Technology
- The simulation animal adopts the entity special effects technology, which replicates the biological features through 3D modeling, shape sculpture, mold production, painting and coloring and hair technique. Combined with the built-in mechanical structure and control system, it recreates the lifelike appearances. In addition, the animal outer skin made of glassed steel, foam latex and silicone, taking into account the durability, and helps the complete presentation of the bionic action.
- Design Challenge
- This is an original space design with a complete worldview story. The design team is able to put the design concepts into action and turn vision into reality through scene-based visual communication, advanced production techniques and outstanding mechanical technology. Representative images and scenes are selected to create a unique spatial context, combined with the white space in the theme to grant each viewer the power to interpret and acquire different understandings.
- Research
- The design team has created an immersive commercial art space that integrates technology, art and fashion centering on the idea of rebirth, with a storyline of thinking about the past and the future, reshaping memories and lofty ideals to explain the definition of rebirth. It is a spirit of reflection and change, and also a way of evolution, where joint action will proceed our future forward and give us more hope.
- Inspiration
- As a continuation of the Skp brand existing immersive retail space form and story, the project aims to break the narrow concept of Skps and deepen impressions of consumers through visual images. At the same time, the design team wants to bring consumers pleasure and happiness through a unique immersive experience, by applying a scenario beyond reality to weave a magnificent and fantastic world of wonder for consumers, and experience.
- Project Duration
- The project is designed and developed in Hebei in June 2020 and launched in China in December 2021.
Location: 4F, SKP-S, No. 261 Chang'an North Road, Beilin District, Xi'an - Operation Flow
- The interior is divided into three parts by the route of travel: the last earthling, the memory of the earth, and the creation of creation, which respectively describe the blending and confliction of the past, modern and future civilizations, the process of reshaping the future by memory, and the scene after the rebirth of the earth. The layout also provides rooms for shop displays in the space, bringing consumers a unique visual experience and consumption experience.
- Team Members
- JIN FX
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