Wu Fangbo and Liu Beibei हांचें Shan Yi Brand Identity Design हें अत्यंत प्रतिष्ठेच्या 2023 A' Design Award कांस्य पुरस्कार चें ग्राफिक्स, चित्रण आनी दृश्य संवाद डिझायन स्पर्धा वर्गांतलें एक मानाचें जिकपी आसा.
कांस्यग्राफिक· 2023
Shan Yi Brand Identity Design
डिझायनर Wu Fangbo and Liu Beibei
ग्राहक: Shan Yi
ग्राफिक वर्गांत A' Design Award कांस्य पुरस्कार जिकपी
प्रमाणीत पुरस्कार जिकपी
#149564 खातीर पुरस्कार स्थिती पडताळातडिझायन
Shan Yi Brand Identity Design विशीं
Shan Yi ही एक ब्रँड ओळख (brand identity) आसा जी शेतकी वाठारांत सेवा दिवपी स्मार्ट तंत्रगिन्यान कंपनीखातीर तयार केल्या. लोगोंत शील्ड (shield) आकार दृश्य चौकट म्हूण वापरला वता जो संरक्षण आनी टिकाऊपणा सुचयता. शील्डा भितर, S आनी Y ही अक्षरां एकामेकांक स्टॅगर करून जोडल्यांत, जी ब्रँड नांवाक तशेंच स्मार्ट तंत्रगिन्यान आनी शेतवडाक जोडपी संबंदाक इशारो दितात. चाकां वरवीं तयार जाल्ल्या रेघांचें (wheel ruts) आनी कणसांचे (wheat ears) नमुने पासून घेतल्यात, जे शरदाच्या शेती काडपाची याद करतात. सगळ्या रेघो एकाच रूंदायेच्यो आसात आनी लोगो सुवर्ण गुणोत्तराचो (golden ratio) पाळो करता. हो चिन्ह वेगवेगळ्या आकारांनी छापूं येता, शिवूं येता वा इंजेक्शन मोल्डिंग करून तयार करूं येता, तशेंच वाहनाच्या चिन्हा म्हूण-सयत वापरूं येता.
मान्यताय
A' Design Award कांस्य पुरस्कार विशीं
Shan Yi Brand Identity Design ही A' Design Award कांस्य पुरस्काराची विजेती आसा, सर्जनशीलताय, कल्पकताय आनी चतुराय हांकां लागून उठून दिसपी उत्कृष्ट रचनांक दिवपी उच्च प्रतिष्ठेची मान्यताय. कांस्य विजेत्यो रचना कौशल्यपूर्ण आनी लक्षवेधी सर्जनशील कृती आसून रचनाकारांचो अनुभव, कल्पनाशक्ती आनी साधनसंपन्नताय सिद्ध करतात. Shan Yi Brand Identity Design ही खूब मान मेळपी, कौतुक जावपी आनी जिव्हाळ्याची, उल्लेखनीयरित्या व्यावसायिक आनी नाविन्यपूर्ण वस्तू जावंक जाय अशी अपेक्षा आसा. हे कांस्य पुरस्कार जिखिल्ले रचन कला, विज्ञान, रचना आनी तंत्रज्ञानांतले उत्कृष्ट सराव आपणायता आनी तपशीलाचेर दिल्ल्या लक्षाक लागून उत्कृष्ट आसा. Shan Yi Brand Identity Design गरजो सुरेख पुराय करता, इत्सांक स्पर्श करता, भावनांक मोहीत करता आनी कुतूहलाक आकर्षीत करता.
डिझायना फाटल्यान
प्रेस किट
डिझायनरान दिल्ले श्रेय, वांगडी आनी तांत्रिक तपशील.
- विशिश्ट वैशिष्ट्यां
- The new brand Shan Yi is an smart technology company serving agriculture. In order to create a unified brand image from the inside out, the logo design incorporates the core values of Shan Yi, hoping to connect users and create a protective shield for agriculture through smart products to promote agricultural development. The patterns of ruts and wheatear in the logo not only highlight the personality of the new brand, but also bring out the beautiful implication of fruitful harvest in autumn.
- माप आनी पॅकेजिंग
- It can be printed, sewed or injection molded in a variety of sizes.
- ट्यॅग्स
- brand identity, logo, branding, smart agricultural technique
- उत्पादन तंत्रज्ञान
- The aspect ratio of the logo is in the golden ratio, and the strokes inside are of equal width. By using the gaps and connections between partially staggered strokes, the letters "s" and "y" can be recognized, while ensuring the integrity and continuity of the logo.
- डिझायन आव्हान
- The challenge lies in how to use a concise external symbol to convey the rich meaning of the brand internally, while also being easily recognizable and memorable. At the same time, as a new brand, the logo design must be able to support the brand's future business expansion and diverse applications.
- संशोधन
- In-depth research was conducted on relevant brands and products in the intelligent agricultural machinery industry, and the advantages and characteristics of the Shanyi brand were analyzed. Starting from the brand's characteristics, the logo conveys its identity, attributes, and aspirations. Unlike other brands in the industry, this graphic logo is closely related to products, brands, and industry attributes, and is even more easily recognized and remembered through repeated elements that guide people's associations.
- प्रेरणा
- Shang Yi is a new brand with tracked unmanned plant protection vehicles as its core product, hoping to establish a reliable, durable, cool high-tech image. The logo design uses a shield shape as a visual frame to highlight the tough and durable character. S and Y are interspersed and linked, symbolizing the connection between smart technology and agriculture. The logo can be used as a vehicle-logo, which contains patterns of ruts and wheatear, establishing a unique association and visual image.
- प्रकल्पाचो काळ
- The project started in Beijing in December 2022 and was completed in February 2023.
- कार्यप्रवाह
- The unique and associative logo design is a powerful visual signal, which clearly communicates the brand's concept of products and services. The brand logo can be used for promotional purposes or as a vehicle-logo, which can be easily recognized and remembered by users.
- टीम वांगडी
- Fangbo Wu
Beibei Liu
Yipeng Ding
Xu Chen
Ge Song
Rong Zhang
Hao Fu
प्रायोजीत
Designers.org परस फुडें सोदात
आमच्या जाहिरात भागीदारांकडल्यान उत्पादनां, सेवा आनी संदी सोदून काडात.
आनीक सोदात
संबंदीत डिझायनां
त्याच वर्गांतल्या गुणवत्तेन वेंचिल्ल्या आनीक पुरस्कार जिकिल्ल्या डिझायनांचो सोद घेयात.
