DH Seasons in Bloom इनामल बॅज

Press Kit

Unique Properties

The limited edition enamel series of badges designed and created by the Lets Art team cleverly combines art and practicality to bring a unique commemorative experience. Each badge uses exquisite enamel craftsmanship and is inspired by the beauty of the four seasons: the vitality of spring, the warmth of summer, the abundance of autumn, or the tranquility of winter, forming a flowing picture of the four seasons. These badges make every season shine in life, become a witness to precious memories

Dimensions & Packaging

Main Badge Dimensions: 38 × 38 × 2 mm
Four Seasons Badge (Each): 33 × 33 × 2 mm
Craftsmanship: Alloy Material + Enamel Coloring

Tags

Seasons In Bloom, The Charm Of The Four Seasons, Enamel, badge

Production Technology

This Four Seasons badge collection is crafted from alloy and meticulously colored with enamel. Some badges feature up to eight custom colors, with exceptionally fine coloring areas that demand the highest level of precision. This intricate craftsmanship highlights both the artistry and dedication behind each piece.

Design Challenge

The most challenging aspect of this design project was the intricate coloring process, with each enamel badge requiring up to 6-9 spot colors in very small areas. With a total of over 40 color variations across the five badges, achieving the desired precision was technically demanding. To overcome this, we conducted numerous technical samples and iterations, refining the process and enhancing quality control. Ultimately, we successfully produced and delivered tens of thousands of sets on time for the group's 40th-anniversary event.

Research

To celebrate the group’s 40th anniversary, we conducted in-depth research through surveys and discussions to understand audience preferences. Moving beyond conventional corporate gifts, we created a unique enamel badge collection inspired by the four seasons, symbolizing vitality, change, and continuity. Inspired by the global trend of exchanging pins at major events to foster connection and belonging, the design enhances identity and emotional resonance. More than a keepsake, it strengthens engagement, serving as an elegant accessory that enhances brand culture at key events.

Inspiration

The design inspiration comes from modern people's love for exquisite life and beautiful things. Lets Art has created a limited edition enamel series badge with the theme of four seasons. It is not only a tribute to the beauty of nature, but also a tribute to the love of life.

Project Duration

This 40th anniversary cultural and creative project began in April 2024 in Shanghai, China. It was first unveiled at the 10th Donghu Food Festival on August 30, 2024, and officially launched to the public on October 28, 2024.

Operation Flow

The limited edition enamel badge can be worn on suits, formal attire, or accessories, serving as an elegant seasonal accent or a distinctive symbol for major events. As part of the group's culture, it is more than just a keepsake, it represents daily interactions, carries the brand's story, and connects employees and guests, commemorating meaningful moments together.

Patents

©LETS ART

Image Credits

LETS ART HONG KONG LIMITED