X-Hale Damezrandina Kampanyayê لەلایەن Yiwen Tu

دیزاینی X-Hale Damezrandina Kampanyayê لەلایەن Yiwen Tu خەڵاتگرێکی بەناوبانگی خەڵاتی شکۆمەندی 2021 Xelata A' Design Award a Tuncîn لە پۆلی پێشبڕکێی Dîzayna Grafîk, Wênesazî û Ragihandina Dîtbarî.

TuncGrafîk· 2021

X-Hale Damezrandina Kampanyayê

لەلایەن Yiwen Tu

کڕیار: The International Society for Performing and Visual Arts

خەڵاتگری Xelata A' Design Award a Tuncîn لە پۆلی Grafîk

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خەڵاتگری پشتڕاستکراو

پشتڕاستکردنەوەی باری خەڵات بۆ #109267

بینین لە A' Design Award ڕاگەیاندنی چاپەمەنی نیشانەی خەڵات

ڕەنگەکان

دیزاینەکە

دەربارەی X-Hale Damezrandina Kampanyayê

X-Hale damezrandinek kampanyayê ye ku ji bo pêşangehek hunerî ya virtual hatiye afirandin. Kampanya logo, poster, banerek, trailer û materyalên grafîkî ji bo weşana zindî (live streaming) vedihewîne. Hêmana dîtbarî ya sereke avahiyek tîpografîk a 2.5D ye. Rengên tavgerok (iridescent) hatine bikaranîn da ku sivikî, herikîn û razeke nepenî pêşkêş bikin. Gelek hêman, wek posterên çargoşe û kartên gotinan, bi tevgerek nefeskêşana aram ve hatine anîmasyonkirin. Materyal ji bo malperê û medyaya civakî di gelek formatan de hatine amadekirin. Kampanya di dema pandemiyê de axaftinên serhêl (online) di navbera hunermendan û temaşevanan de piştgirî dike.

پێناسەکردن

دەربارەی Xelata A' Design Award a Tuncîn

X-Hale Damezrandina Kampanyayê xelatgirê Xelata A' Design Award a Tuncîn e, nasîneke pir bi prestîj ku ji sêwiranên berbiçav ên bi afirînerî, jêhatîbûn û zîrekiyê têne cudakirin re tê dayîn. Xelatgirên Tuncînê karên bi têra xwe jêhatî û bi awayekî balkêş afirîner in, yên ku ezmûna fireh, xeyal û çareserkirina sêwiranerên xwe piştrast dikin. Tê hêvîkirin ku X-Hale Damezrandina Kampanyayê tiştekî pir hatiye rêzgirtin, sitayişkirin û delal be, bi awayekî berbiçav pîşekar û nûjen. Ev sêwirana bi Tuncînê serketî pratîkên çêtirîn ên huner, zanist, sêwiran û teknolojiyê digire nav xwe û ji bo baldariya li hûrgiliyan hêja ye. X-Hale Damezrandina Kampanyayê pêdiviyan bi rengekî xweş tîne cih, destê xwe dide daxwazan, hestan dihejîne û meraqê dikişîne.

لە پشت دیزاینەوە

کیتی چاپەمەنی

باوەڕپێکراوەکان، ئەندامانی تیم و وردەکاری تەکنیکی کە لەلایەن دیزاینەرەوە پێشکەش کراون.

تایبەتمەندییە تایبەتەکان: Oh, Not Gallery (a Beijing-based art institution specializing in the promotional art of public spaces) and ISPVA(The International Society for Performing and Visual Arts) present the first major virtual exhibition, X-Hale, with a series of live streaming conversations between artists and audience worldwide. This visual design project includes promotional materials like logo, posters, banner, trailer design, and graphic assets for live streaming.
قەبارە و پاکێج: posters 3:4 ratio
Instagram post: square
Instagram story: 9:16 ratio
Youtube banner: varies by device
تاگەکان: X-hale, Graphic Designer, Visual Direction, Campaign, Motion Design, Live Streaming, International Artists, Art And Design During COVID 19
تەکنەلۆژیای بەرهەمهێنان: 2.5D typography, Iridescent, photoshop, c4d
هەڵەنگاندنی دیزاین: COVID 19 is both the project's biggest challenge as well as the trigger. As Internet remains as the most viable and contingent way of connections nowadays, this exhibition takes this opportunity to invite artists for meaningful and engaging conversations, dialogues, and Q&As to share their thoughts and perspectives around art and its enduring possibilities: its creative agency in making changes, its role as a conceptual catalyst, its capacity to trigger inspirations, ideas, stories, and its therapeutic function for emotional and mental states.
توێژینەوە: The exhibition aims to provide a platform where artists can share their thoughts on how the pandemic changes their careers and lives. To some extent, the process of communication is an artistic exploration and design research itself.
ئیلهام: The pandemic brought drastic changes in people's lives. As everyone is exploring their ways to cope with the unprecedented situation, new and creative ideas sprung up too. The primary subject is a 2.5D structure, and the designer used Iridescent color to present a sense of lightness, flow, and mystery.
ماوەی پڕۆژە: This is an ongoing project starting in July 2020 in New York and Beijing
ڕێڕەوی کارکردن: Promoted on ISPVA.org and social media platform like Instagram. Live Stream in YouTube, and bilibili. Most of the promotional materials like square posters, quotes are designed in motion. The design aims to create a peaceful breathing movement and fluidity to attract audience's attention.
ئەندامانی تیم: Visual Director: Yiwen Tu
Assistant Designer: Shirong Gu
کرێدیتی وێنەکان: Image #1: Yiwen Tu
Image #2: Shirong Gu
Image #3: Yiwen Tu
Image #4: Yiwen Tu
Image #5: Yiwen Tu, Shirong Gu