Eastern Blocks Primary Function: Xişra Betonî by Gerda Liudvinaviciute

Eastern Blocks Primary Function: Xişra Betonî by Gerda Liudvinaviciute is a highly esteemed winner of the very prestigious 2021 Xelata A' Design Award a Zîvîn in Dîzayna Zêrînatiyan Competition Category.

ZîvZêrînatî· 2021

Eastern Blocks Primary Function: Xişra Betonî

by Gerda Liudvinaviciute

Client: Celsius 273

Xelata A' Design Award a Zîvîn Winner in Zêrînatî Category

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Colors

The Design

About Eastern Blocks Primary Function: Xişra Betonî

Book Text: Blokên Rojhilatî berhevokek xişrên betonî ye ku ji panelên avahiyên rojhilatê Ewropayê îlham girtiye. Berhevok gerdenî û guhar dihewîne ku li gorî şêweyên avahiyên xaniyên pêş-çêkirî ne. Beton tê bikaranîn ji ber ku ev madde sivik, ne-alerjîk û ne bi hêsanî dişkê ye. Her parçe wek xêzek sê-alî dest pê dike, li dûvre prototîp û qalibên silîkonî ji bo rijandinê tên çêkirin. Parçeyên betonî yên qedandî paşê bi zîv û çerm tên girêdan. Ev berhevok banga nihêrîneke nû li ser mîrateya avahiyên rojhilatê Ewropayê dike.

The Recognition

About the Xelata A' Design Award a Zîvîn

Eastern Blocks Primary Function: Xişra Betonî xelatgirê Xelata A' Design Award a Zîvîn e, nasîneke bi awayekî awarte bi prestîj ku ji sêwiranên di asta herî bilind de, xweşik û bibandor re tê dayîn. Xelatgirên Zîvînê karên pir birûsk û pir afirîner in, yên ku pisporiya hêja, jêhatîbûn û zîrekiya sêwiranerên xwe nîşan didin. Tê hêvîkirin ku Eastern Blocks Primary Function: Xişra Betonî karekî mînak, pir pîşekar û bi kûrahî nûjen be. Ev sêwirana bi Zîvînê serketî vedîtineke berbiçav û hatiye sitayişkirin e ku ji bo fireh kirina sînorên huner, zanist, sêwiran û teknolojiyê tevkarî dike. Eastern Blocks Primary Function: Xişra Betonî afirandinek e ku gelek kes çavê xwe lê dikin, daxwazan şiyar dike, hestên erênî tîne û heyirînê çêdike.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This design is wearable architecture. Concrete material and brutalist design with the story behind makes these accessories more than wearable - it's an educational, fashionable manifesto about architectural heritage and society.
Dimensions & Packaging: Necklaces approx.17.5 cm x 15.5 cm and other 18x11 thickness 0.5- 1 cm. Earrings 4x2 cm concrete detail and optional 5-9 cm silver wire long. Other earrings 14.5x2 cm.
Tags: concrete jewelry, architectural jewelry, eastern european, blockhouses, brutalist jewelry, soviet architecture, brutalist architecture, jewelry artist, jewelry designer,
Production Technology: I chose concrete material - light, non-allergenic, and less fragile to create an ode of a brutalist dystopia. First of all, I designed 3d drawings, made prototypes, and then, started to create molds for concrete details with silicon. When the concrete pieces were finished, I started metalworking with silver and leather materials.
Design Challenge: To find a form, which would be understandable, that it's blockhouse jewelry, but minimalist, aesthetic and impressive.
Research: I made monitoring of the architecture and society attitude of Eastern European houses. My objective was to find a way, how to talk about post-Soviet society and Eastern European architecture heritage in fashion accessories. The main point is to start a discussion with locals' minds about this unique architecture and spread this wearable message. In this collection, I question people’s attitudes towards Soviet heritage and invite you to take a fresh look at Soviet architecture and society's illusions.
Inspiration: The collection was inspired by Eastern European panel blockhouses as an iconic modern community symbol. Shapes of panel buildings and us - people, who live in individuality fiction, because the truth is that only a few centimeters between the walls separate us and our individuality is just fiction in this world.
Project Duration: This project started as an idea 2018 but I finished this collection 2020.
Operation Flow: Wearable jewelry made of concrete. Light, strong, and non - allergic material make jewelry more comfortable and wearable. This technology and design give a chance to wear architecture in real form and material as a piece of jewelry.
Team Members: Designer and artist Gerda Liudvinaviciute (artist name CELSIUS 273).
Image Credits: Photographer: Ieva Rudzionyte Model: Paulina Judzinskyte, Make up and hair: Indrija Kneize
Video credits:
ColorTaste
Model: Gabija Rostovskyte