Hiroshima Terrace ناسنامەی کۆرپۆرەیت by Shinji Arashigawa is a highly esteemed winner of the very prestigious 2021 Xelata A' Design Award a Tuncîn in Dîzayna Grafîk, Wênesazî û Ragihandina Dîtbarî Competition Category.
TuncGrafîk· 2021
Hiroshima Terrace ناسنامەی کۆرپۆرەیت
Client: Storm Graphics
Xelata A' Design Award a Tuncîn Winner in Grafîk Category
Verified Award Winner
Verify Award Status for #110625The Design
About Hiroshima Terrace ناسنامەی کۆرپۆرەیت
تەراسی هیرۆشیما ناسنامەی خۆی لە ڕێگەی نەخشێکی پاکی ئەڵماس دەردەبڕێت. بە ئیلهامگرتن لە میراتی هیرۆشیما وەک 'شاری ئاو' و لە سەردەمێکدا 'شاری ماسی کارپ'، دیزاینەکە شێوە ناسکەکەی ماسی کارپی ژاپۆنی تێکەڵ بە ڕەنگە هێمایی‌یەکانی میتسوبیشی دەکات—شوێن و براند یەکدەخاتەوە لە دیدێکی یەکگرتووی هاوئاهەنگدا.
The Recognition
About the Xelata A' Design Award a Tuncîn
Hiroshima Terrace ناسنامەی کۆرپۆرەیت xelatgirê Xelata A' Design Award a Tuncîn e, nasîneke pir bi prestîj ku ji sêwiranên berbiçav ên bi afirînerî, jêhatîbûn û zîrekiyê têne cudakirin re tê dayîn. Xelatgirên Tuncînê karên bi têra xwe jêhatî û bi awayekî balkêş afirîner in, yên ku ezmûna fireh, xeyal û çareserkirina sêwiranerên xwe piştrast dikin. Tê hêvîkirin ku Hiroshima Terrace ناسنامەی کۆرپۆرەیت tiştekî pir hatiye rêzgirtin, sitayişkirin û delal be, bi awayekî berbiçav pîşekar û nûjen. Ev sêwirana bi Tuncînê serketî pratîkên çêtirîn ên huner, zanist, sêwiran û teknolojiyê digire nav xwe û ji bo baldariya li hûrgiliyan hêja ye. Hiroshima Terrace ناسنامەی کۆرپۆرەیت pêdiviyan bi rengekî xweş tîne cih, destê xwe dide daxwazan, hestan dihejîne û meraqê dikişîne.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The logo for the in-house space for communication (HIROSHIMA TERRACE) creates a shape similar to the torii gate of Miyajima, so it can emphasize the uniqueness of Hiroshima. And also, the reason why it uses the carp shape is that Hiroshima has long been called the city of water, and that it was also called "the city of carp" because carp lived there. Therefore, we have tried overlapping it with the image of Nishikigoi wearing the Mitsubishi colors to express both Hiroshima and Mitsubishi.
- Dimensions & Packaging
- Poster 728mmx1030mm
Sign 200mmx200mm - 900mmx1200mm - Tags
- Hiroshima, Terrace, Mitsubishi, Carp, world, DIA
- Production Technology
- The poster is offset printed and represented by process colors and gold grid lines.
The carp shape of the in-house sign is made of magnets so that it can be placed anywhere you like.
The rooms name created an original fonts.
This poster is expressed only in the shape of a diamond. - Design Challenge
- the reason why it uses the carp shape is that Hiroshima has long been called the city of water and that it was also called "the city of carp" because carp lived there. Therefore, we have tried overlapping it with the image of Nishikigoi (a brocade carp) wearing the Mitsubishi colors "red, black, and white" to express both Hiroshima and Mitsubishi.
- Research
- This is the visual identity, the sign, or the artwork for the office space.
It has developed with the keyword "from Hiroshima to the world". The logo for the in-house space for communication (HIROSHIMA TERRACE) uses its initial HT and creates a shape similar to the torii(Shinto shrine archway) gate of Miyajima, so it can emphasize the uniqueness of Hiroshima. - Inspiration
- This poster is expressed only in the shape of a diamond.
The ripples of water represent the spread to the world.
In addition, the carp is also said to be the "incarnation of the dragon" and represents the regal presence.
We expressed the Mitsubishi Corporation "Incarnation of a dragon" expanding "from Hiroshima to the world", and made it a poster as the artwork. - Project Duration
- The project started in October 2019 and finished in December 2019. The creation of poster variations continues.
- Operation Flow
- This is the sign of each room of the Mitsubishi Corporation Hiroshima branch
It is a design of a communication space to unite the feelings of the Mitsubishi Corporation and group companies.
It is expressed using the carp that is the identity of Hiroshima. - Team Members
- Graphic Designer:Shinji Arashigawa
Interior Designer:Ryoutarou Kouduma
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