دیزاینی Math Alive Nasnameya Brand لەلایەن Brand Core - Visang خەڵاتگرێکی بەناوبانگی خەڵاتی شکۆمەندی 2021 Xelata A' Design Award a Zêrîn لە پۆلی پێشبڕکێی Dîzayna Grafîk, Wênesazî û Ragihandina Dîtbarî.

ZêrGrafîk· 2021

Math Alive Nasnameya Brand

لەلایەن Brand Core - Visang

کڕیار: VISANG Education Inc.

خەڵاتگری Xelata A' Design Award a Zêrîn لە پۆلی Grafîk

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خەڵاتگری پشتڕاستکراو

پشتڕاستکردنەوەی باری خەڵات بۆ #119111

سەردانی ماڵپەڕ بینین لە A' Design Award ڕاگەیاندنی چاپەمەنی نیشانەی خەڵات

ڕەنگەکان

دیزاینەکە

دەربارەی Math Alive Nasnameya Brand

Motîfên grafîkî yên dînamîk di hawîrdora fêrbûna tevlihev de bandora fêrbûna matematîkê dewlemend dikin. Grafikên parabolîk ên ji matematîkê îlhama sêwirana logoyê dan. Tîpa A û V bi xêzek domdar ve girêdayî ne, têkiliya di navbera mamoste û xwendekarek de nîşan dide. Ew peyamê radigihîne ku Math Alive bikarhêneran rêberî dike ku di matematîkê de bibin zarokên whiz. Dîmenên sereke veguherîna têgehên matematîkê yên razber di grafikên sê-alî de temsîl dikin. Pirsgirêk ev bû ku mîhenga kêf û balkêş a ji bo temaşevanên armanc bi profesyonelîzmê re wekî marqeya teknolojiya perwerdehiyê hevseng bike.

پێناسەکردن

دەربارەی Xelata A' Design Award a Zêrîn

Math Alive Nasnameya Brand xelatgirê Xelata A' Design Award a Zêrîn e, nasîneke pir bi prestîj ku ji sêwiranên pola yekem, ecêb û berbiçav re tê dayîn. Xelatgirên Zêrînê afirandinên pir nûjen, dûrbîn û geş in, yên ku jêhatîbûn, şehrezayî û hêza sêwiranerên xwe nîşan didin. Tê hêvîkirin ku Math Alive Nasnameya Brand vedîtineke pir hatiye pesindan, trendsazker û mezin be ku nirxeke bêhempa peyda dike. Ev sêwirana bi Zêrînê serketî projeyeke ecêb û hêja ye ku sînorên huner, zanist, sêwiran û teknolojiyê fireh dike. Math Alive Nasnameya Brand daxwaza xurt çêdike, coşê şiyar dike, afirînerîyê teşwîq dike û me heyirî dihêle.

لە پشت دیزاینەوە

کیتی چاپەمەنی

باوەڕپێکراوەکان، ئەندامانی تیم و وردەکاری تەکنیکی کە لەلایەن دیزاینەرەوە پێشکەش کراون.

تایبەتمەندییە تایبەتەکان: Math Alive is an interactive math learning program where abstract math concepts appear as physical objects in a virtual world. The brand aims to teach math more effectively through a digital program where students can touch and experiment with math in material form. The logotype was designed with seamless flowing lines, representing the brand concept of bringing life to the abstract math concepts.
قەبارە و پاکێج: Brand identity guideline regulates the logo specifications to ensure legibility and consistency at all times. It comprises the minimum clear space, minimum size, brand color palette, typefaces, and rules for various applications. The aspect ratio of the Math Alive logo constrains as 1.8 to 1. The primary typeface is Gotham font, delivering a compact yet bold style corresponding to the brand concept.
تاگەکان: Brand Identity, Logo, Branding, Visual Identity, Math, Education, Digital, Experience
تەکنەلۆژیای بەرهەمهێنان: Math Alive embodies the nature of mathematics and believes math is a language that expresses logic and rational thinking. Designs for Math Alive required conveying these two notions by applying vivid colors and dynamic shapes and lines across the applications.
هەڵەنگاندنی دیزاین: The main task was to organize the visual identity with a fun and approachable mood. However, considering that Math Alive is part of the education business, it was inevitable to reveal its expertise that plays a leading role in the educational technology field. The key was to balance the young and fun setting for the target audience with professionalism as an educational technology brand.
توێژینەوە: The research goal was to find a solution for visualizing the effective technology that Math Alive offers. The design team approached the solution by creating a visual concept of whiz kids expressing themselves through the art of bricolage. The term bricolage is a technique that uses a diverse range of materials similar to the creative and experiential learning method of Math Alive.
ئیلهام: Parabolic graphs from mathematics inspired the logo design. Letter A and V are connected with a continuous line, demonstrating the interaction between an educator and a student. It conveys the message that Math Alive guides users to become masters in math. The key visuals represent the transformation of abstract math concepts into three-dimensional graphics.
ماوەی پڕۆژە: The project started in April 2020 and finished in August 2020, in Seoul, South Korea.
ڕێڕەوی کارکردن: Students struggle with math as it becomes more abstract as they advance through school. Math Alive complements such problems with an interactive digital program where students can learn math through digital communications by touching and experimenting with visual aids. The key visuals enrich the UI of the program to engage students in a fun and creative environment of Math Alive.
ئەندامانی تیم: Creative Planner: Ji-Hyun Seo
Designer: KyungHye Shin
کرێدیتی وێنەکان: Shutterstock, Clipart Korea