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Meraki MV2 Kamêrayê Ewlekariyê by Nick Kawamoto

Meraki MV2 Kamêrayê Ewlekariyê by Nick Kawamoto is a highly esteemed winner of the very prestigious 2022 Xelata A' Design Award a Zêrîn in Dîzayna Hilberên Ewlehî, Parastinê û Çavdêriyê Competition Category.


ZêrHilberên Ewlehiyê· 2022

Meraki MV2 Kamêrayê Ewlekariyê

by Nick Kawamoto

Client: Cisco Meraki

Xelata A' Design Award a Zêrîn Winner in Hilberên Ewlehiyê Category

Colors

The Design

About Meraki MV2 Kamêrayê Ewlekariyê

Meraki MV2 kamêrayeke ewlekariyê ye ku ji bo cihên hundirîn û bazirganî hatiye sêwirandin. Mekanîzmayeke menteşeyê rê dide kamêrayê ku bibe şeklê tasekê ya berhevkirî yan jî vebe û bibe formeke rawestayî. Lens dikare ber bi gelek aliyan ve were arastekirin, û kamêra dikare li ser maseyekê, dîwarekî yan jî banî were danîn. Pêvajokirina hundirîn û rêveberiya ewrî hewcedariya server û nermalava zêde ji holê radikin. Fêrbûna makîneyê piştgiriya tespîtkirin, polînkirin û şopandina objeyan di dema rast de dike. Girêdana bêtêl, USB-C û sazkirina bi mobîlê sazkirinê hêsan dikin.

The Recognition

About the Xelata A' Design Award a Zêrîn

Meraki MV2 Kamêrayê Ewlekariyê xelatgirê Xelata A' Design Award a Zêrîn e, nasîneke pir bi prestîj ku ji sêwiranên pola yekem, ecêb û berbiçav re tê dayîn. Xelatgirên Zêrînê afirandinên pir nûjen, dûrbîn û geş in, yên ku jêhatîbûn, şehrezayî û hêza sêwiranerên xwe nîşan didin. Tê hêvîkirin ku Meraki MV2 Kamêrayê Ewlekariyê vedîtineke pir hatiye pesindan, trendsazker û mezin be ku nirxeke bêhempa peyda dike. Ev sêwirana bi Zêrînê serketî projeyeke ecêb û hêja ye ku sînorên huner, zanist, sêwiran û teknolojiyê fireh dike. Meraki MV2 Kamêrayê Ewlekariyê daxwaza xurt çêdike, coşê şiyar dike, afirînerîyê teşwîq dike û me heyirî dihêle.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
MV2 brings enterprise-grade security and analytics together in a flexible, compact form. A unique hinge, flexible mounting, wireless capability, USB-C, and mobile onboarding enables a seamless install. Onboard CPU and cloud management eliminates infrastructure and software requirements. MV2 uses machine-learning for real-time object detection, classification, and tracking with no servers or hardware required. The API data provides journey mapping insights for safer, more efficient processes.
Dimensions & Packaging
-76mm x 68-129mm
-Expansive coverage with a wide 103° horizontal field of view
-High-definition video with 4MP sensor and 1080P video resolution
-Built-in motion analytics for intelligent insights
-In-camera machine-learning capability for intelligent object detection
-Simplified management with Meraki cloud architecture
-Secure boot and firmware backed by hardware security chip
-Secure video access and privacy with user accounts
-Integrated wireless
-Night vision with IR illumination up to 8m
Tags
Meraki, MV2, Smart Camera, Security Camera, Cisco Systems, Flex Camera
Production Technology
MV2 has 50 unique parts dialed in for the right fit and feel. Two complex hinge mechanisms allow for thousands of adjustments without losing holding power, all while passing live data wires. The components in the hinge are assembled with less than a 0.02mm tolerance, thinner than a human hair. Plastic and metal injection molding, machining, die casting, welding, and stamping are only a few of the processes used to make the parts inside an MV2. AI inspection on the assembly line ensures quality.
Design Challenge
The design challenge had two main objectives: Match the bowl shaped aesthetic of the MV line, and be able to aim the lens in any direction from a variety of desk, wall, and ceiling installations. The original MV design was intended for dome cameras only so it did not lend itself to a flex camera. The concept to transform from the compact bowl shape to a freestanding form using a hinge solved both objectives while giving the MV2 a unique and playful character that’s perfect for the SMB customer.
Research
We began with the previous bowl shaped MV camera as a baseline and began sketching and prototyping ways to make the shape more versatile. Whether it was with 3D printed parts or pieces of fruit from our lunch, we learned continually over the first few years what was important for MV2's usability. Many adjustable products were studied via tear downs. No corner of our work space was exempt from testing an install scenario; the camera had to be able to be mounted anywhere and aimed at anything.
Inspiration
The security camera space is saturated with mundane boxes, domes, and cylinders that lack individuality and character. The MV2 is a bellwether for human centered design and user experience. It’s rare to find an object so perfectly balanced between functionality and personality. MV2 had to feel at home in a server closet or in a boutique coffee shop so it’s friendly, not intimidating. Transforming compact to standing mode gives MV2 a playful personality that transcends typical camera aesthetics.
Project Duration
The project concept started in June of 2016 and began shipping in June of 2021.
Operation Flow
The MV2 is packaged in its opened, standing form, so that the user immediately begins to play with the hinge mechanism upon unboxing. This playful initial experience informs the user how they will eventually aim the view. Swiveling the base, lifting the hinge, and rotating the lens is a seamlessly intuitive process that brings joy to the user, creating a personal connection to the product. MV2 can be deployed in a simple standing scenario, on the wall, or on the ceiling with the mounting plate.
Patents
Patent Pending. #1027877. Nick Kawamoto, Daniel Lee, Ram Swamy, Ian Snyder, Nick Abalos, Parmis Taidy, Brad Palladino. 2020. US.
Team Members
Nick Kawamoto
Parmis Taidy
Brad Palladino
Alex Gioe
Ian Snyder
Nick Abalos
Daniel Lee
Phil Brown
Morgan Teachworth
Image Credits
Cisco Systems Inc.

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