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Type Specimen Alskar Tîp by Paul Robb and Moira Bartoloni

Type Specimen Alskar Tîp by Paul Robb and Moira Bartoloni is a highly esteemed winner of the very prestigious 2022 Xelata A' Design Award a Zîvîn in Dîzayna Grafîk, Wênesazî û Ragihandina Dîtbarî Competition Category.


ZîvGrafîk· 2022

Type Specimen Alskar Tîp

by Paul Robb and Moira Bartoloni

Client: S6 Foundry

Xelata A' Design Award a Zîvîn Winner in Grafîk Category

Colors

The Design

About Type Specimen Alskar Tîp

Alskar sans tîpek sans-serîf a hemdem a fireh e ku bi berevajîyên otantîk ên geometrîkî yên stîlîstîkî yên stîlîkî ve, li ser estetîkê xêz dike û estetîka hevdem a diguhere temsîl dike. Nimûneya tîpê wekî rojnameyek A2 hate çap kirin (wek A4 hate qelandin û şandin) û tîpê bi hest û ezmûnek nûjen pêşkêşî dike.

The Recognition

About the Xelata A' Design Award a Zîvîn

Type Specimen Alskar Tîp xelatgirê Xelata A' Design Award a Zîvîn e, nasîneke bi awayekî awarte bi prestîj ku ji sêwiranên di asta herî bilind de, xweşik û bibandor re tê dayîn. Xelatgirên Zîvînê karên pir birûsk û pir afirîner in, yên ku pisporiya hêja, jêhatîbûn û zîrekiya sêwiranerên xwe nîşan didin. Tê hêvîkirin ku Type Specimen Alskar Tîp karekî mînak, pir pîşekar û bi kûrahî nûjen be. Ev sêwirana bi Zîvînê serketî vedîtineke berbiçav û hatiye sitayişkirin e ku ji bo fireh kirina sînorên huner, zanist, sêwiran û teknolojiyê tevkarî dike. Type Specimen Alskar Tîp afirandinek e ku gelek kes çavê xwe lê dikin, daxwazan şiyar dike, hestên erênî tîne û heyirînê çêdike.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Alskar sans is an elegant contemporary wide sans serif typeface with strong stylistic geometric authentic contrasts, drawing on the aesthetics and representing the shifting contemporary aesthetics. The type specimen was printed as a newspaper A2 (folded and sent as A$) and presents the type face with a modern feel and experience.
Dimensions & Packaging
The project was designed in A2 spreads, folded to A4
Tags
Font design, Branding, Identity, Type design
Production Technology
The final specimen was printed on newspaper stock in CMYK
Design Challenge
The challenge was to interpret mainly an architectural movements and design a typeface that would visually feel correct within that genre.
Research
We researched the Brutalist movement in both architectural and visual arts.
Inspiration
The inspiration for the typeface was to design a character set with a contemporary feel with a strong aesthetic feel of the Brutalist movement. The idea was to develop a versatile font that would give the right visual consistencies to brand ranging from high fashion to artistic communications
Project Duration
The type face was developed from September 2021 and release January 2022.
Operation Flow
The specimen was sent to existing and potential design customers.
Team Members
Paul Henry robb
Moira Bartoloni
Image Credits
Paul Henry Robb

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