Coach the Coaches Rêbernameyê Futbolê by Natasha Mozz

Coach the Coaches Rêbernameyê Futbolê by Natasha Mozz is a highly esteemed winner of the very prestigious 2022 Xelata A' Design Award a Tuncîn in Dîzayna Medyaya Çapkirî û Weşandî Competition Category.

TuncÇap· 2022

Coach the Coaches Rêbernameyê Futbolê

by Natasha Mozz

Client: Adidas

Xelata A' Design Award a Tuncîn Winner in Çap Category

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Verified Award Winner

Verify Award Status for #137201

View at A' Design Award Press Release Award Badge

Colors

The Design

About Coach the Coaches Rêbernameyê Futbolê

Coach the Coaches rêbernameyekî bo bernameyek perwerdehiya futbolê ye ku ji bo lîstikvanên 10 heta 14 salî hatiye amadekirin. Ev rêberename ji bo perwerdekarên futbolê hatiye pêşkêşkirin da ku bername bikaribe di karê rojane de bicih bibe. Materyalên bingehîn ên dewlemend bi nivîsê hatin veguhastin bo rêwerzên zelal ên ku bi giranî ji infografîkan pêk hatine. Palêta rengan a wêrek alîkariya rêwîtiyê di navbera beşan de dike, û dirêjahiya lewheya li kêleka her rûpelê binkategoriyê nîşan dide. Torê zeviya futbolê û rêwerzên teknîkî bingeha şêwaza dîtbarî pêk tînin.

The Recognition

About the Xelata A' Design Award a Tuncîn

Coach the Coaches Rêbernameyê Futbolê xelatgirê Xelata A' Design Award a Tuncîn e, nasîneke pir bi prestîj ku ji sêwiranên berbiçav ên bi afirînerî, jêhatîbûn û zîrekiyê têne cudakirin re tê dayîn. Xelatgirên Tuncînê karên bi têra xwe jêhatî û bi awayekî balkêş afirîner in, yên ku ezmûna fireh, xeyal û çareserkirina sêwiranerên xwe piştrast dikin. Tê hêvîkirin ku Coach the Coaches Rêbernameyê Futbolê tiştekî pir hatiye rêzgirtin, sitayişkirin û delal be, bi awayekî berbiçav pîşekar û nûjen. Ev sêwirana bi Tuncînê serketî pratîkên çêtirîn ên huner, zanist, sêwiran û teknolojiyê digire nav xwe û ji bo baldariya li hûrgiliyan hêja ye. Coach the Coaches Rêbernameyê Futbolê pêdiviyan bi rengekî xweş tîne cih, destê xwe dide daxwazan, hestan dihejîne û meraqê dikişîne.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The guidebook for the training program developed for 10-14 years old footballers. It was created for football trainers so they could implement the training program in their everyday work. The main goal was to transform initial raw text-heavy materials into clear instructions and make navigation through different parts of the book as easy as possible. The solution was to use infographics instead of text and create visual focus on the book structure.
Inspiration: The complex structure of the book defined its design. The content was organized into similar blocks of information differ by data and composed on pages like a lego game. Every visual tool was used to help work with the book during the training session: the bold color palette helps to navigate through the sections, the length of the plate on the side of each page indicates the subcategory, etc. The football field grid along with technical instructions serves as underlying base for visual style.
Project Duration: The project started in January 2016 and the result was presented at the press conference dedicated to the launch of the "Coach the Coaches" program inOctober 2016

Read the Press Release