Hocan Healthy Naskirina Korporatîf لەلایەن Guangzhou Cheung Ying Design Co. Ltd.

دیزاینی Hocan Healthy Naskirina Korporatîf لەلایەن Guangzhou Cheung Ying Design Co. Ltd. خەڵاتگرێکی بەناوبانگی خەڵاتی شکۆمەندی 2022 Xelata A' Design Award a Tuncîn لە پۆلی پێشبڕکێی Dîzayna Grafîk, Wênesazî û Ragihandina Dîtbarî.

TuncGrafîk· 2022

Hocan Healthy Naskirina Korporatîf

لەلایەن Guangzhou Cheung Ying Design Co. Ltd.

کڕیار: Guangzhou Cheung Ying Design Co., Ltd.

خەڵاتگری Xelata A' Design Award a Tuncîn لە پۆلی Grafîk

12,489

خەڵاتگری پشتڕاستکراو

پشتڕاستکردنەوەی باری خەڵات بۆ #137537

بینین لە A' Design Award ڕاگەیاندنی چاپەمەنی نیشانەی خەڵات

ڕەنگەکان

دیزاینەکە

دەربارەی Hocan Healthy Naskirina Korporatîf

Hocan Healthy naskirineke korporatîf e ku ji bo markeyeke berhemên teknolojiya tenduristiyê ya hîdrojen û oksîjenê hatiye afirandin. Logo molekula hîdrojenê vediguherîne şeklekî sade ê çemberê. Şeklên erênî û neyînî guherîna di navbera av û hîdrojenê de nîşan didin, û qada markeyê îfade dikin. Şîna teknolojiyê wek rengê sereke tê bikaranîn, digel modelkirina sê-alî. Logo dikare di navbera formên du-alî û sê-alî de li gel materyal û pêvajoyên cuda biguhere, dema ku dîsa nasname tê nas kirin. Pergala dîtbarî bi formata vektor tê avakirin ji bo medyaya çapkirî û dîjîtal.

پێناسەکردن

دەربارەی Xelata A' Design Award a Tuncîn

Hocan Healthy Naskirina Korporatîf xelatgirê Xelata A' Design Award a Tuncîn e, nasîneke pir bi prestîj ku ji sêwiranên berbiçav ên bi afirînerî, jêhatîbûn û zîrekiyê têne cudakirin re tê dayîn. Xelatgirên Tuncînê karên bi têra xwe jêhatî û bi awayekî balkêş afirîner in, yên ku ezmûna fireh, xeyal û çareserkirina sêwiranerên xwe piştrast dikin. Tê hêvîkirin ku Hocan Healthy Naskirina Korporatîf tiştekî pir hatiye rêzgirtin, sitayişkirin û delal be, bi awayekî berbiçav pîşekar û nûjen. Ev sêwirana bi Tuncînê serketî pratîkên çêtirîn ên huner, zanist, sêwiran û teknolojiyê digire nav xwe û ji bo baldariya li hûrgiliyan hêja ye. Hocan Healthy Naskirina Korporatîf pêdiviyan bi rengekî xweş tîne cih, destê xwe dide daxwazan, hestan dihejîne û meraqê dikişîne.

لە پشت دیزاینەوە

کیتی چاپەمەنی

باوەڕپێکراوەکان، ئەندامانی تیم و وردەکاری تەکنیکی کە لەلایەن دیزاینەرەوە پێشکەش کراون.

تایبەتمەندییە تایبەتەکان: As a provider of hydrogen and oxygen health technology industry, the upgraded 'Hocan healthy' is concise, modern and full of technology in the overall visual effect. With the increasing role of three-dimensional dynamic aesthetics in conveying brand personality, not only does the logo become an image symbol of the coexistence of business and art, which highlights the brand personality, but also is more suitable for digital communication, and invisibly outputs a deeper brand awareness.
قەبارە و پاکێج: The logo and visual system are designed in vector format to make it suitable for different sizes of digital and printed media. In order to prevent the mis-production of any items, we have prepared a comprehensive brand logo guidelines manual.
تاگەکان: Logo, Branding, Visual Identity, Graphic Design, Interior Design
تەکنەلۆژیای بەرهەمهێنان: To create a consistent visual system, all the necessary PMS color codes were provided for printed and digital media. In addition, RAL equivalents of these colors and fabric colors were also selected for the interior space.
هەڵەنگاندنی دیزاین: The most challenging part of this project was to find a suitable design language to effectively visualize abstract ideas and interpret the temperament and connotation of the brand.
توێژینەوە: According to analysis, most of the brands in the same field are showing signs of disorder, slowness and weakness, and lack of brand awareness. Therefore, Hocan healthy has ushered in a comprehensive upgrade, and the new visual identity presents a three-dimensional form, establishing a strong visual anchor to describe the brand's belief in innovation and bringing consumers a modern and fresh visual experience.
ئیلهام: Hocan healthy mainly develops intelligent technology products around 'hydrogen drinking water, hydrogen breathing and hydrogen health care'. In the design of the logo, we summarized the 'hydrogen molecule' into a more focused circle, showing the change process between water and hydrogen in the form of positive and negative shapes, and skillfully expressing the industrial features of the brand. Boldly use technology blue as the main color, and cooperate with three-dimensional modeling to make it significantly different from similar brands and increase consumer attention.
ماوەی پڕۆژە: The project started in April 2021 in Guangzhou and finished in October 2021 in Guangzhou, and was exhibited in November 2021 in Guangzhou.
ڕێڕەوی کارکردن: The design creates a unified brand image system. Whether it is in the early stage, the design process, and the implementation, the brand spirit can run through, and it is inseparable from the strongest cooperation between design and craftsmanship. The new logo can continuously switch between two-dimensional and three-dimensional in terms of changes in different materials and processes, but it always remains recognizable. Its flexible three-dimensional shape is full of vitality and possibility.
ئەندامانی تیم: Creative Director: Zhiji Dong
Designer: Lu Gu