Stadium SC Freiburg Sîstema Lêgerînê by Thomas Geissert

Stadium SC Freiburg Sîstema Lêgerînê by Thomas Geissert is a highly esteemed winner of the very prestigious 2022 Xelata A' Design Award a Hesinîn in Dîzayna Grafîk, Wênesazî û Ragihandina Dîtbarî Competition Category.

HesinGrafîk· 2022

Stadium SC Freiburg Sîstema Lêgerînê

by Thomas Geissert

Client: Teamgeissert

Xelata A' Design Award a Hesinîn Winner in Grafîk Category

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Colors

The Design

About Stadium SC Freiburg Sîstema Lêgerînê

Armanc ew bû ku sîstemeke bi nasname û reseniya xwe ya ku ji wêdetir derbikeve ava bike. Avahiya stadyuma nû ya SC Freiburg ji formek bingehîn a ortogonal û banek ortogonal pêk tê. Prensîba rêberî ya sêwirana mîmarî, ji bo afirandina avahiyek damezrandina nasnameyê, divê were piştgirî kirin. Ji ber vê yekê pergala nû ya rê û rêgezê xwe bi zimanekî zelal nîşan dide. Ew mêvan û temaşevanan jixwe li qada derve (parkirin, rawestgeha otobusê, tramvayê) pêşwazî dike û agahdar dike, wan ber bi têketinan û li stadyûmê bi rêgezê ve berbi kursiyan ve dibe.

The Recognition

About the Xelata A' Design Award a Hesinîn

Stadium SC Freiburg Sîstema Lêgerînê xelatgirê Xelata A' Design Award a Hesinîn e, nasîneke bi prestîj ku ji sêwiranên baş re tê dayîn, yên ku pêdiviyên pîşeyî û pîşesaziyê yên ku ji afirandinên baş hatine sêwirandin têne hêvîkirin tînin cih. Xelatgirên Hesinînê jêhatîbûna mezin, pisporiya bilind, têgihiştina pisporî û kapasîteya afirîner a afirînerên xwe nîşan didin. Tê hêvîkirin ku Stadium SC Freiburg Sîstema Lêgerînê afirandineke pir hatiye rêzgirtin, sitayişkirin û delal, pratîkî û nûjen be. Ev sêwirana bi Hesinînê serketî pratîkên çêtirîn ên pîşesaziyê yekgirtî dike û xwedî taybetmendiyên teknîkî yên jêhatî ye ku bi zanîn û jêhatîbûnê ve girêdayî ne. Stadium SC Freiburg Sîstema Lêgerînê ji ber baldariya xwe tê rêzgirtin û hatiye sêwirandin da ku kalîteya jiyanê baştir bike û alîkariya çêtirkirina dinyayê bike.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The goal was to create a system with its own identity and originality that goes beyond. The structure of the new stadium of SC Freiburg consists of an orthogonal basic form and an orthogonal roof. The guiding principle of the architectural design, to create an identity-forming structure, must be supported. The new wayfinding and orientation system therefore presents itself with a clear language of form.
It welcomes and informs visitors and fans already in the outdoor area (parking, busstop, tram), leads them to the entrances and in the stadium via the promenade to the seats.
Dimensions & Packaging: Various dimensions according to the neccessities on-site
Tags: wayfinding, grafics, communication, modern, contemporary, reluctant, minimal, plain, timeless
Production Technology: colored alupanels with colored foil
Research: All texts, arrows and pictograms are provided in high-contrast black or white on the colorful areas.
The new font is Trade Gothic. The font is used in different font sizes. This builts a hierarchy that captures and structures the information facilitated.
Inspiration: The aim of the new wayfinding system is to achieve a harmonious overall concept of architecture and the signagesystem. The wayfinding system picks up on existing designs / the color scheme of SC Freiburg's corporate design. Grotesk typeface "Trade Gothic" (sans serif) is distinguished by its narrow run and at the same time good legibility. A hierarchy that captures and structures the information facilitated was created.
Project Duration: The design process stated in febuary 2020 and the official opening/the first football game was in summer 2021
Operation Flow: the wayfinding system works simply, safely, quickly and intuitively. It not only guides and accompanies the fans, but also makes the space tangible and thus creates identification and identity.
Team Members: Thomas Geissert
Image Credits: TEAMGEISSERT