Gensyn Intellectual Property دیزاینی لۆگۆ by Gu Jin

Gensyn Intellectual Property دیزاینی لۆگۆ by Gu Jin is a highly esteemed winner of the very prestigious 2023 Xelata A' Design Award a Zîvîn in Dîzayna Grafîk, Wênesazî û Ragihandina Dîtbarî Competition Category.

ZîvGrafîk· 2023

Gensyn Intellectual Property دیزاینی لۆگۆ

by Gu Jin

Xelata A' Design Award a Zîvîn Winner in Grafîk Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Gensyn Intellectual Property دیزاینی لۆگۆ

گێنسین بۆ خاوەندارێتی هزری لۆگۆیەکە کە بۆ کۆمپانیایەکی ڕاوێژکاری خاوەندارێتی هزری دروستکراوە. نیشانەکە بە شێوەیەکی ئابستراکت لە پیتی G وەرگیراوە، کە پیتی سەرەتای ناوی کۆمپانیاکەیە. شێوەکە لە دوو هێمای وتەی تاک (کۆتەیشن مارک) ئابستراکتی چەپ و ڕاست پێکهاتووە، کە ئاماژەیە بۆ پەیوەندی ڕوون و ڕاوێژکاری لە نێوان کۆمپانیاکە و کڕیارەکانی. شێوەی گشتی هەروەها قەڵغانێک دەهێنێتەوە بیر، کە ئاماژە بە پاراستنی خاوەندارێتی هزری دەکات. هێڵی دەرەوەی شێوەکە لەسەر بنەمای مۆری نەریتی چینی داڕێژراوە. ڕەنگی شین بەکارهێنراوە بۆ ئاماژەدان بە گەشەکردنی جێگیر.

The Recognition

About the Xelata A' Design Award a Zîvîn

Gensyn Intellectual Property دیزاینی لۆگۆ xelatgirê Xelata A' Design Award a Zîvîn e, nasîneke bi awayekî awarte bi prestîj ku ji sêwiranên di asta herî bilind de, xweşik û bibandor re tê dayîn. Xelatgirên Zîvînê karên pir birûsk û pir afirîner in, yên ku pisporiya hêja, jêhatîbûn û zîrekiya sêwiranerên xwe nîşan didin. Tê hêvîkirin ku Gensyn Intellectual Property دیزاینی لۆگۆ karekî mînak, pir pîşekar û bi kûrahî nûjen be. Ev sêwirana bi Zîvînê serketî vedîtineke berbiçav û hatiye sitayişkirin e ku ji bo fireh kirina sînorên huner, zanist, sêwiran û teknolojiyê tevkarî dike. Gensyn Intellectual Property دیزاینی لۆگۆ afirandinek e ku gelek kes çavê xwe lê dikin, daxwazan şiyar dike, hestên erênî tîne û heyirînê çêdike.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This logo is abstractly evolved from the initial letter "G" from the enterprise's English name "Gensyn”, it consists of left and right abstract single quotation marks, which means smooth communication and consultation between the enterprise and customers. The overall form is also like a“Shield” highlighting the industry characteristics of intellectual property protection. This logo is shaped by the outline of a traditional Chinese seal, and the use of blue color symbolizes the vision of steady development.
Tags: Logo, Brand, Visual, Gensyn
Design Challenge: The client wanted to express too much content, but often too much information will disturb the key information. Finally, we persuaded the client to mainly use abstract shield to express the protection attribute of their brand intellectual property.
Research: We researched the background of the company, the nature of the industry, the scope of the company's main business, and the culture of the company, which we integrated into the brand image.
Inspiration: Inspiration comes from "shield", that can guarantee security, it means "Gensyn Intellectual Property" can protect your Intellectual Property security. My work through asymmetric form, seek independent expression of personality in "positive and negative shape" and "blank space", which not only conforms to traditional aesthetic, but also innovatively interprets the concept of "consulting service", fully expressing the needs of the brand.
Project Duration: It took one month to complete the design in Beijing, China
Operation Flow: LOGO lets people see its industry attributes immediately, so that playing a very good brand communication effect.
Team Members: Gu Jin