Sertao Maseyeke Kêlekê by Gabriela Campos

Sertao Maseyeke Kêlekê by Gabriela Campos is a highly esteemed winner of the very prestigious 2023 Xelata A' Design Award a Tuncîn in Dîzayna Mobîlyayê Competition Category.

TuncMobîlya· 2023

Sertao Maseyeke Kêlekê

by Gabriela Campos

Client: Mais Alma Arquitetura and Design

Xelata A' Design Award a Tuncîn Winner in Mobîlya Category

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Verified Award Winner

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Colors

The Design

About Sertao Maseyeke Kêlekê

Sertao maseyeke kêlekê ye ku ilhama xwe ji tabloya Abaporu wergirtiye, ku di sala 1928an de ji aliyê Tarsila do Amaral ve hatiye afirandin û sembola modernîzmê li Brezîlyayê ye. Forma xwar li gorî rêzikên herikbar û organîk tê, ku tevger û giyanê henekî tabloyê ji nû ve şîrove dike. Rengên nerm û zindî pêkhateyê temam dikin. Mase xwedan strukturek MDF e ku bi boyaxa laker û paşxaneyek darê oak ya amerîkî hatiye pêçandin. Firehiya wê 45 cm, kûrahiya wê 30 cm û bilindahiya wê 50 cm e. Her parçe bi destên hunermendên herêmî li Cruzilia, Minas Gerais, Brezîlya, bi awayekî destkirî tê çêkirin.

The Recognition

About the Xelata A' Design Award a Tuncîn

Sertao Maseyeke Kêlekê xelatgirê Xelata A' Design Award a Tuncîn e, nasîneke pir bi prestîj ku ji sêwiranên berbiçav ên bi afirînerî, jêhatîbûn û zîrekiyê têne cudakirin re tê dayîn. Xelatgirên Tuncînê karên bi têra xwe jêhatî û bi awayekî balkêş afirîner in, yên ku ezmûna fireh, xeyal û çareserkirina sêwiranerên xwe piştrast dikin. Tê hêvîkirin ku Sertao Maseyeke Kêlekê tiştekî pir hatiye rêzgirtin, sitayişkirin û delal be, bi awayekî berbiçav pîşekar û nûjen. Ev sêwirana bi Tuncînê serketî pratîkên çêtirîn ên huner, zanist, sêwiran û teknolojiyê digire nav xwe û ji bo baldariya li hûrgiliyan hêja ye. Sertao Maseyeke Kêlekê pêdiviyan bi rengekî xweş tîne cih, destê xwe dide daxwazan, hestan dihejîne û meraqê dikişîne.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a piece with a challenging design with a strong symbolism supporting it. With a narrative behind its organic forms, alludes to several elements contained in the work of Tarsila. Regarding the colors in the composition, the choice was to bring the soft and at the same time vivid tones of the work. As for the shape, the intention was to recreate the movement with fluid and organic lines, a challenge to the eye of the sense of balance, proportion and with a playful soul. A graceful balance between form and function.
Dimensions & Packaging: Dimensions Width 45 cm 17,7 in / Depth 30 cm 11,80 in / Height 50 cm 19,70 in
Tags: table, side table, modernism, Brazilian furniture, Brazilian Design
Production Technology: Fully handcrafted in the city of Cruzilia, Minas Gerais, this sidetable is produced by local artisans. The piece has an mdf structure with lacquer paint and American oak finish.
Design Challenge: The challenge was in the study of shapes and specially the stability of the table, so that I could achieve a viable piece, economically and in terms of execution and, at the same time, that brought the lightness and organic shapes I was looking for.
Research: Being influenced by the modernist atmosphere around the world of Tarsila, the goal was to create a design that has this soul. The production was a process of evolving from sketches, technical drawings, and the real scale modeling. The execution was carried out in full-scale prototype.
Inspiration: The rounded shaped side table is a hommage of the work Abaporu (1928), by Tarsila do Amaral, a great symbol of modernism in Brazil. The artist spent a lot of time studying in France, going through ateliers like Fernand Leger's, and returns to Brazil bringing this background to create her unmistakable signature. Abaporu, with its vivid colors and rounded shapes, is speculated to be the most valued Brazilian work in the world. The inspiration came from trying to develop a work of reinterpreting Abaporu and reproducing it in my world of design, keeping its essence and its message.
Project Duration: The project started in March 2022 and finished in May 2022, in Rio de Janeiro.
Operation Flow: Having a refined design, the piece brings a graceful balance between form and function. It is a unique side table that catches the eye of the public, being both an organic and clean, yet a statement piece.
Image Credits: Photographer: MCA Estúdio