Chinese Style Coffee Wêneya Pakêtkirina Qehweyê by Weina Xiao

Chinese Style Coffee Wêneya Pakêtkirina Qehweyê by Weina Xiao is a highly esteemed winner of the very prestigious 2023 Xelata A' Design Award a Zêrîn in Dîzayna Grafîk, Wênesazî û Ragihandina Dîtbarî Competition Category.

ZêrGrafîk· 2023

Chinese Style Coffee Wêneya Pakêtkirina Qehweyê

by Weina Xiao

Client: Manta Ray Coffee Roasters

Xelata A' Design Award a Zêrîn Winner in Grafîk Category

127,075

Verified Award Winner

Verify Award Status for #145544

View at A' Design Award Press Release Award Badge

Colors

The Design

About Chinese Style Coffee Wêneya Pakêtkirina Qehweyê

Qehweya bi Şêwaza Çînî rêzeyek wêne ye ku ji bo marqeyeke dendikên qehweyê hatiye afirandin û li ser pakêtkirin û posteran hatiye bikaranîn. Ev wêne çanda qehweyê bi çanda kevneşopî ya çînî re dike yek. Karakterên Operaya Pekînê û şûrbazên çînî cihê fîgurên asayî yên reklama qehweyê digirin. Helwest ji performansa Operaya Pekînê tên û tevgera hilgirtina fîncana qehweyê tînin bîra mirov. Her wêne bi şêwaza qelema rezasê bi sepana Procreate hatiye xêzkirin, ku hesta destçêkirî û hûrguliyên zirav diparêze. Mezinahiya her wêneyê 21 bi 29.7 santîmetre ye.

The Recognition

About the Xelata A' Design Award a Zêrîn

Chinese Style Coffee Wêneya Pakêtkirina Qehweyê xelatgirê Xelata A' Design Award a Zêrîn e, nasîneke pir bi prestîj ku ji sêwiranên pola yekem, ecêb û berbiçav re tê dayîn. Xelatgirên Zêrînê afirandinên pir nûjen, dûrbîn û geş in, yên ku jêhatîbûn, şehrezayî û hêza sêwiranerên xwe nîşan didin. Tê hêvîkirin ku Chinese Style Coffee Wêneya Pakêtkirina Qehweyê vedîtineke pir hatiye pesindan, trendsazker û mezin be ku nirxeke bêhempa peyda dike. Ev sêwirana bi Zêrînê serketî projeyeke ecêb û hêja ye ku sînorên huner, zanist, sêwiran û teknolojiyê fireh dike. Chinese Style Coffee Wêneya Pakêtkirina Qehweyê daxwaza xurt çêdike, coşê şiyar dike, afirînerîyê teşwîq dike û me heyirî dihêle.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The illustrations contain elements of traditional Chinese culture. It shows the characters in Peking Opera, Chinese swordsmen and so on.
Dimensions & Packaging: Illustration size:21cmx29.7cm,300pdi
Tags: China, Coffee, PekingOpera, PencilDrawing, ChineseCulture, ChineseStyle
Production Technology: Illustrations in this series are drawn by Procreate software. Good detail and tactility are maintained.
Design Challenge: The difficulty of this project lies in the combination of Chinese and Western cultures. Keep the interest and the relevance of things, the depiction of the details of the picture, and the visual effects used in the packaging of the poster.
Research: In order to combine Chinese culture with coffee, I chose Peking Opera characters instead of the protagonists in the advertisement. Their movements are the special movements in Peking Opera performances. People can find familiar coffee in the illustrations, and at the same time, it can also make coffee lovers in the world interested in traditional Chinese culture.
Inspiration: This is an illustration for a Chinese-owned coffee bean brand. The design is inspired by traditional Chinese culture. The movements of the characters in the Peking Opera characters are very interesting, similar to the movements of people picking up a coffee cup. The style of pencil drawing can give people a handmade feel. It is an interesting attempt to combine coffee elements with traditional Chinese elements.
Project Duration: The project started in China in October 2020 and was completed in China in January 2021.
Operation Flow: The key to this design is the ingenious combination of Chinese and Western cultures. Add elemental features with identification and memory points. Keeping the details detailed while generating interest.
Team Members: Weina Xiao
Image Credits: Image#1:illustration Weina Xiao，2021
Image#2:illustration Weina Xiao，2021
Image#3:illustration Weina Xiao，2021
Image#4:illustration Weina Xiao，2021
Image#5:illustration Weina Xiao，2021