Modulabs Sîstema Nasnameya Vîzuel لەلایەن Wonseon Yu and Yoonhee Jeong

دیزاینی Modulabs Sîstema Nasnameya Vîzuel لەلایەن Wonseon Yu and Yoonhee Jeong خەڵاتگرێکی بەناوبانگی خەڵاتی شکۆمەندی 2023 Xelata A' Design Award a Hesinîn لە پۆلی پێشبڕکێی Dîzayna Grafîk, Wênesazî û Ragihandina Dîtbarî.

HesinGrafîk· 2023

Modulabs Sîstema Nasnameya Vîzuel

لەلایەن Wonseon Yu and Yoonhee Jeong

کڕیار: Modulabs

خەڵاتگری Xelata A' Design Award a Hesinîn لە پۆلی Grafîk

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خەڵاتگری پشتڕاستکراو

پشتڕاستکردنەوەی باری خەڵات بۆ #148300

سەردانی ماڵپەڕ بینین لە A' Design Award ڕاگەیاندنی چاپەمەنی نیشانەی خەڵات

ڕەنگەکان

دیزاینەکە

دەربارەی Modulabs Sîstema Nasnameya Vîzuel

Modulabs sîstemek nasnameya vîzuel e ku ji bo komeleyeke lêkolînî hatiye afirandin. Sîstema nasnameyê bi curetîpek guhêrbar a taybet hatiye avakirin. Curetîp xwedan tenê aksek mezinbûnê ye bi 300 gav, ku vê yekê dihêle gelek şêwazên tîpan ên cûda pêk werin. Her tîp bi hûrgulî bi dest hatiye xêzkirin li şûna ku ji forman jeometrîk were çêkirin, ev yek jî karakterek mirovî dide wê. Tîpên piçekî xişîdar li şûna encamên bêkêmasî, tevger û lêgerînê nîşan didin. Endam dikarin curetîpê bikar bînin da ku li gorî nasnameyê bicivin, û amûrên navxweyî jî wan piştgirî dikin da ku bi hêsanî nav çêbikin.

پێناسەکردن

دەربارەی Xelata A' Design Award a Hesinîn

Modulabs Sîstema Nasnameya Vîzuel xelatgirê Xelata A' Design Award a Hesinîn e, nasîneke bi prestîj ku ji sêwiranên baş re tê dayîn, yên ku pêdiviyên pîşeyî û pîşesaziyê yên ku ji afirandinên baş hatine sêwirandin têne hêvîkirin tînin cih. Xelatgirên Hesinînê jêhatîbûna mezin, pisporiya bilind, têgihiştina pisporî û kapasîteya afirîner a afirînerên xwe nîşan didin. Tê hêvîkirin ku Modulabs Sîstema Nasnameya Vîzuel afirandineke pir hatiye rêzgirtin, sitayişkirin û delal, pratîkî û nûjen be. Ev sêwirana bi Hesinînê serketî pratîkên çêtirîn ên pîşesaziyê yekgirtî dike û xwedî taybetmendiyên teknîkî yên jêhatî ye ku bi zanîn û jêhatîbûnê ve girêdayî ne. Modulabs Sîstema Nasnameya Vîzuel ji ber baldariya xwe tê rêzgirtin û hatiye sêwirandin da ku kalîteya jiyanê baştir bike û alîkariya çêtirkirina dinyayê bike.

لە پشت دیزاینەوە

کیتی چاپەمەنی

باوەڕپێکراوەکان، ئەندامانی تیم و وردەکاری تەکنیکی کە لەلایەن دیزاینەرەوە پێشکەش کراون.

تایبەتمەندییە تایبەتەکان: Modulabs' visual identity system embodies the values of growth, co-prosperity, and challenge. The "Next step forward tomorrow" rule inspires continuous progress and limitless potential. Co-prosperity is emphasized through the collaborative nature of the new typeface, creating a cultural fit within the community. The unique shape of the typeface reflects the value of challenge, encouraging risk-taking and exploration of new frontiers. The visual identity system at Modulabs represents a commitment to creating a culture of innovation and learning, driving positive change for the future.
تاگەکان: Identity, Typeface, System
تەکنەلۆژیای بەرهەمهێنان: The identity system is built with a dedicated variable typeface. It has a single "Growth" axis, which has 300 steps to express all kinds of different shapes while growing experience. Each letter is carefully drawn to give a humanistic vibe instead of generating shapes geometrically.

We intentionally avoided geometric shapes to give a more humanistic vibe rather than giving too much systematic look. The letters are designed to be wobbly at first sight to show that the community is not about making perfect results but more about action and adventure.
هەڵەنگاندنی دیزاین: Developing Modulabs' new visual identity was challenging, as we had to persuade the community to embrace a logo without a symbol. We showed examples of how the system could be used extensively and created a jingle to demonstrate its versatility. Our commitment to transparency and inclusivity helped us create a visual identity that represents our values in a dynamic and adaptable way. The result fosters a culture of innovation and learning, and our community is proud to embrace the new visual identity system.
توێژینەوە: We recognized the need for a visual identity that reflects our community's values. Extensive research, including surveys and interviews, helped us understand our members. We identified our core values and mission and translated them into keywords that guided our new identity system. Mood boards helped us experiment with different looks, resulting in a design that reflects our unique philosophies. Our thoughtful approach created a visual identity that fosters innovation and learning, truly representing our community.
ئیلهام: Modulabs is a research community that fosters growth, co-prosperity, and challenge. Its visual identity reflects its values, which include innovation, experimentation, and learning. Modulabs believes that everyone can make a difference and encourages its passionate community to pursue their goals. The new identity system aims to inspire and empower members to take bold steps towards realizing their true potential.
ماوەی پڕۆژە: The project started in September 2022 in Seoul and finished in November 2022. The rebranding process had to be swift and straightforward because only two graphic designers were working for the whole company.
ڕێڕەوی کارکردن: Since the whole system is realized with the dedicated typeface, members of Modulabs can easily align with the identity's tone by using the typeface. We also integrated some internal tools to create names of community members with ease for those who are not designers.
پەتێنتەکان: trademarks: Modulabs (2023)
ئەندامانی تیم: Creative Director: Wonseon Yu
Designer: Yoonhee Jeong