Snow Peak ناسنامەی بینراوی by Yunnan Tech and Business University

Snow Peak ناسنامەی بینراوی by Yunnan Tech and Business University is a highly esteemed winner of the very prestigious 2023 Xelata A' Design Award a Zîvîn in Dîzayna Grafîk, Wênesazî û Ragihandina Dîtbarî Competition Category.

ZîvGrafîk· 2023

Snow Peak ناسنامەی بینراوی

by Yunnan Tech and Business University

Client: Yunnan Tech and Besiness University

Xelata A' Design Award a Zîvîn Winner in Grafîk Category

38,470

Verified Award Winner

Verify Award Status for #151008

View at A' Design Award Press Release Award Badge

Colors

The Design

About Snow Peak ناسنامەی بینراوی

ناسینەوە پێوەرێکی گرنگی هەڵسەنگاندنە لە دیزاینی لۆگۆدا. چۆنیەتی بەکارهێنانی زمانێکی دیزاینی سادە بۆ یەکخستنی هۆتێلەکە لەگەڵ نیشانە شوێنەوارییە ئاڵۆز و گۆڕاوەکەی کۆشکی پۆتالا، یەکێکە لە ئاستەنگەکانی سەرتاسەری دیزاینەکە. کۆشکی پۆتالا بیناییەکی پیرۆزە لە چاوی خەڵکی تیبەتدا. لەبەر ئەوە، تیمی دیزاین نوێنەراییترین توخمەکانی ستوون وەک توخمی دیزاین پاڵاوتەوە و وێنەی سێ ڕەهەندی کۆشکی پۆتالای لە ڕێگەی تەکنیکەکانی دوو ڕەهەندیەوە دروستکرد، بۆ ئەوەی دیزاینەکە شێوازێکی هەرێمی بەهێز بگەیەنێت.

The Recognition

About the Xelata A' Design Award a Zîvîn

Snow Peak ناسنامەی بینراوی xelatgirê Xelata A' Design Award a Zîvîn e, nasîneke bi awayekî awarte bi prestîj ku ji sêwiranên di asta herî bilind de, xweşik û bibandor re tê dayîn. Xelatgirên Zîvînê karên pir birûsk û pir afirîner in, yên ku pisporiya hêja, jêhatîbûn û zîrekiya sêwiranerên xwe nîşan didin. Tê hêvîkirin ku Snow Peak ناسنامەی بینراوی karekî mînak, pir pîşekar û bi kûrahî nûjen be. Ev sêwirana bi Zîvînê serketî vedîtineke berbiçav û hatiye sitayişkirin e ku ji bo fireh kirina sînorên huner, zanist, sêwiran û teknolojiyê tevkarî dike. Snow Peak ناسنامەی بینراوی afirandinek e ku gelek kes çavê xwe lê dikin, daxwazan şiyar dike, hestên erênî tîne û heyirînê çêdike.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: LHASA HOSTEL (Potala Palace) is located on the east side of the Potala Palace, the well-designed feature viewing room can enjoy the beauty of the Potala Palace without leaving home, open the automatic curtains Potala Palace slowly appear in front of you, has always been loved by everyone.
Dimensions & Packaging: This VI design is mainly used in office supplies and hotel supplies, and is made according to regular sizes.
Tags: Tibetan, Potala Palace, Hotel, Visual Identity, Territoriality
Production Technology: The logo on all paper promotional materials adopts embossing technology, and the light and shadow of the logo are used to create a three-dimensional effect.
Design Challenge: Identity is an important attribute in logo design. How to use concise design language to integrate the hotel with the complex and changeable landmark - Potala Palace is the biggest challenge of the entire design.
Research: The project focused on how to use refining design elements to closely link the hotel's character with the majestic Potala Palace. Through field research and analysis, the most distinctive pillars of the hotel building were finally used to shape the logo and the hotel's identification system.
Inspiration: As a landmark building in Lhasa and even Tibet, the Potala Palace is a world cultural heritage, and it is the most sacred building in the eyes of Tibetans. Therefore, The team chose the basic element of hotel architecture "pillar" as the design element, and created a three-dimensional Potala Palace abstract image through two-dimensional techniques, rendering a strong hotel regional style.
Project Duration: The project started in March 2022 in Kunming and finished in May 2022 in Kunming
Operation Flow: Many hotel bedding is pure white, but the LHASA hotel adopts the method of printing and dyeing. Printing the hotel logo and related elements on the bedding cleverly. The brand image of the hotel is and enhanced through personalized design techniques.
Team Members: Liu Kaiyi
Zhang Weiwei