Ophthalmic Sustainability وێنەکێشانی بەرگی گۆڤار by Cynthia Turner is a highly esteemed winner of the very prestigious 2024 Xelata A' Design Award a Hesinîn in Dîzayna Grafîk, Wênesazî û Ragihandina Dîtbarî Competition Category.
HesinGrafîk· 2024
Ophthalmic Sustainability وێنەکێشانی بەرگی گۆڤار
Client: Alexander and Turner Medical Illustration Studio
Xelata A' Design Award a Hesinîn Winner in Grafîk Category
Verified Award Winner
Verify Award Status for #154778The Design
About Ophthalmic Sustainability وێنەکێشانی بەرگی گۆڤار
بەردەوامیی چاوپزیشکی وێنەکێشانێکی خەیاڵییە کە ژینگەیەکی ڕووەکی سەوز و تازە و گەشاوە پیشان دەدات کە لە دەوروبەری چاوێکی پاڵەوانانە گەشە دەکات، بۆ وتارێک دەربارەی سەوزکردنەوەی چاوپزیشکی بۆ کەمکردنەوەی بڕی پاکەتکردنی فڕێدراو، شتە یەکجار بەکارهێنراوەکان و کەلوپەلە تاکە بەکارهێنراوەکان لە نەشتەرگەریدا. ئەم وێنەیە بۆ بەرگ و پەڕەی تەواوی ناوەوەی وتاری سەرەکیی ژمارەی نۆڤەمبەری ٢٠٢٣ی گۆڤاری ئایناتە، گۆڤاری ئەکادیمیای ئەمریکیی چاوپزیشکیە.
The Recognition
About the Xelata A' Design Award a Hesinîn
Ophthalmic Sustainability وێنەکێشانی بەرگی گۆڤار xelatgirê Xelata A' Design Award a Hesinîn e, nasîneke bi prestîj ku ji sêwiranên baş re tê dayîn, yên ku pêdiviyên pîşeyî û pîşesaziyê yên ku ji afirandinên baş hatine sêwirandin têne hêvîkirin tînin cih. Xelatgirên Hesinînê jêhatîbûna mezin, pisporiya bilind, têgihiştina pisporî û kapasîteya afirîner a afirînerên xwe nîşan didin. Tê hêvîkirin ku Ophthalmic Sustainability وێنەکێشانی بەرگی گۆڤار afirandineke pir hatiye rêzgirtin, sitayişkirin û delal, pratîkî û nûjen be. Ev sêwirana bi Hesinînê serketî pratîkên çêtirîn ên pîşesaziyê yekgirtî dike û xwedî taybetmendiyên teknîkî yên jêhatî ye ku bi zanîn û jêhatîbûnê ve girêdayî ne. Ophthalmic Sustainability وێنەکێشانی بەرگی گۆڤار ji ber baldariya xwe tê rêzgirtin û hatiye sêwirandin da ku kalîteya jiyanê baştir bike û alîkariya çêtirkirina dinyayê bike.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The greening of ophthalmology strives to reduce the amount of discarded packaging, disposables and single-use items used in surgery. The image will be used on the cover and inside lead article of EyeNet, the journal of the American Academy of Ophthalmology for the November 2023 Issue.
- Dimensions & Packaging
- Width 212.725 mm x Height 282.575 mm, 350 dpi, tiff
- Tags
- medical illustration, biomedical artist, visual science, ophthamology, sustainability, greening
- Production Technology
- Created using Cinema 4D, a 3D modeling program, 3D Models, and hand-painting in Photoshop, using a stylus and tablet on a Mac.
- Design Challenge
- Creating a unique and pleasing botanical composition, plant by plant, that looked living and vital, to frame and enhance yet not overwhelm the central eye.
- Research
- The artist researched various plant choices, striving to assemble a variety of visually interesting textures. Many of the flowers and greenery are from 3D models that the artist rendered individually and then hand composed in Photoshop. The rest of the digital painting was finished by hand-painting in Photoshop to cast shadows from one element to the next, push and pull light, and add surface detailing.
- Inspiration
- The artist sought to create a fantasy illustration depicting a lush, fresh and burgeoning botanical environment flourishing around an heroic eye. The eye itself is fantastical, with a conjunctiva (the covering of the globe) made of Michelangelo's white dolomite marble. In contrast to the cracked marble, the iris is glowing as if illuminated from energy within.
- Project Duration
- The project was in development for two weeks at the artist's studio in Santa Rosa Beach, Florida, USA.
- Operation Flow
- The illustration is meant to be uplifting and hopeful by depicting a fantastical imagining of the greening of ophthalmology.
- Patents
- Copyrights belong to Cynthia Turner, 2023
- Image Credits
- Image #1: Illustrator Cynthia Turner / Alexander and Turner Medical Illustration Studio / Ophthalmic Sustainability, 2023
Image #2: Illustrator Cynthia Turner / Alexander and Turner Medical Illustration Studio / Ophthalmic Sustainability, 2023
Image #3: Illustrator Cynthia Turner / Alexander and Turner Medical Illustration Studio / Ophthalmic Sustainability, 2023
Image #4: Illustrator Cynthia Turner / Alexander and Turner Medical Illustration Studio / Ophthalmic Sustainability, 2023
Image #5: Illustrator Cynthia Turner / Alexander and Turner Medical Illustration Studio / Ophthalmic Sustainability, 2023
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