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Rebranding Emplus هەویەت ئێمپڵەس by Ruud Winder - Rebrandt®

Rebranding Emplus هەویەت ئێمپڵەس by Ruud Winder - Rebrandt® is a highly esteemed winner of the very prestigious 2024 Xelata A' Design Award a Tuncîn in Dîzayna Grafîk, Wênesazî û Ragihandina Dîtbarî Competition Category.


TuncGrafîk· 2024

Rebranding Emplus هەویەت ئێمپڵەس

by Ruud Winder - Rebrandt®

Client: Rebrandt®

Xelata A' Design Award a Tuncîn Winner in Grafîk Category

16,225

Verified Award Winner

Verify Award Status for #160251

Colors

The Design

About Rebranding Emplus هەویەت ئێمپڵەس

لە جیهانێکی بەردەوام گۆڕاودا، چاوەڕوانییەکان و پێداویستییەکانی نەخۆشان لەناو بواری چاودێری تەندروستیدا دەگۆڕێن. دەبێت بەشی پزیشکی فریاگوزاری یەکەم بێت کە گۆڕانکارییەکانی ناو چاودێری پزیشکی پێشبینی بکات. بۆ ئەوەی بەردەوام لەم بوارە نوێیەدا ئاگادار بن، ئێمپڵەس ڕاهێنان و ڕێنمایی پێشکەش دەکات. لە دیزاینەکەدا، بەشی پزیشکی فریاگوزاری بە خاچی تایبەتی پزیشکی نیشان دەدرێت، بەڵام بە خاڵێک لەسەر بەشە ونبووەکە. ئەم هێمایە، کە ئاماژە بە پارچە ونبووەکە دەکات کە ئێمپڵەس دابینی دەکات، لە وێنەکارییەکانیشدا پیشان دەدرێت.

The Recognition

About the Xelata A' Design Award a Tuncîn

Rebranding Emplus هەویەت ئێمپڵەس xelatgirê Xelata A' Design Award a Tuncîn e, nasîneke pir bi prestîj ku ji sêwiranên berbiçav ên bi afirînerî, jêhatîbûn û zîrekiyê têne cudakirin re tê dayîn. Xelatgirên Tuncînê karên bi têra xwe jêhatî û bi awayekî balkêş afirîner in, yên ku ezmûna fireh, xeyal û çareserkirina sêwiranerên xwe piştrast dikin. Tê hêvîkirin ku Rebranding Emplus هەویەت ئێمپڵەس tiştekî pir hatiye rêzgirtin, sitayişkirin û delal be, bi awayekî berbiçav pîşekar û nûjen. Ev sêwirana bi Tuncînê serketî pratîkên çêtirîn ên huner, zanist, sêwiran û teknolojiyê digire nav xwe û ji bo baldariya li hûrgiliyan hêja ye. Rebranding Emplus هەویەت ئێمپڵەس pêdiviyan bi rengekî xweş tîne cih, destê xwe dide daxwazan, hestan dihejîne û meraqê dikişîne.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The world around us is constantly changing, and so are the demands of the patients, and the way we provide healthcare. Emergency Medicine was always and will always be at the forefront of healthcare. Emplus offers training courses for Emergency Medicine professionals. The essence of the Emplus identity design is to captured the dynamics and visualizing that missing piece that makes the difference. The different forms are used alternately and increase the experience of the changing world and the dynamics of the profession. They symbolize the shifts in focus to the new situation.
Dimensions & Packaging
European DIN sizes.
Tags
EMplus, design, Ruud winder, emergency medicine, courses, The Netherlands
Production Technology
Digital and paperwork
Design Challenge
Keep it as simple as possible, but still telling so much, that's a challenge!
Research
The creative team has made endless test series to arrive at the correct layout and the right size of the dots.
Inspiration
Inspired by the visual language typically used in the medical world, the designer wanted to create new forms by abstracting the essence and delving deeper into simplicity. The combination of the red cross with a subtle aqua-colored dot creates a medical icon with the nuance of the 'missing piece' for which Emplus provides the training.
Project Duration
EMplus started in 2023 and will continue to grow the following years.
Operation Flow
The different forms are used alternately and increase the experience of the changing world and the dynamics of the profession. They symbolize the shifts in focus to the new situation.
Patents
All rights: Rebrandt / Ruud Winder 2024
Team Members
ruud winder - branding Architect and Designer
peter puntman - Motion Graphics
linda kaandorp — dtp
veronica stroomer — Microsoft documents
simone winder — assistent designer
Image Credits
All rights: Rebrandt / Ruud Winder 2024

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