دیزاینی Borna Sazegan Nasnameya Brand لەلایەن Doraj Design House خەڵاتگرێکی بەناوبانگی خەڵاتی شکۆمەندی 2025 Xelata A' Design Award a Tuncîn لە پۆلی پێشبڕکێی Dîzayna Grafîk, Wênesazî û Ragihandina Dîtbarî.

TuncGrafîk· 2025

Borna Sazegan Nasnameya Brand

لەلایەن Doraj Design House

کڕیار: Doraj Design House

خەڵاتگری Xelata A' Design Award a Tuncîn لە پۆلی Grafîk

13,296

خەڵاتگری پشتڕاستکراو

پشتڕاستکردنەوەی باری خەڵات بۆ #160893

بینین لە A' Design Award ڕاگەیاندنی چاپەمەنی نیشانەی خەڵات

ڕەنگەکان

دیزاینەکە

دەربارەی Borna Sazegan Nasnameya Brand

Borna Sazegan nasnameyeke brandê ye ku bo şirketeke ku avahiyên mezin ava dike hatiye çêkirin. Nasname li ser xetan hatiye avakirin, ku ji xetên tevlihev ên avahiyên metal ên di avakirinê de tên bikaranîn îlham girtiye. Ev xet wêneyên heywanan pêk tînin ku tê de hûrguliyên avahiyekê dikarin bên dîtin. Her heywan wateyekê hildigire: kerguh nûneriya hêz û bergiriyê dike, hesp ji bo lezê ye, mihîn ji bo bedewiyê ye, û şêr rêberê koma ye. Rengên germ û sar ên di paletê de bi hev re hêz û aramiyê radigihînin. Wêneyan dikarin wekî hûrguliyan an jî bi awayê temam bêne bikaranîn.

پێناسەکردن

دەربارەی Xelata A' Design Award a Tuncîn

Borna Sazegan Nasnameya Brand xelatgirê Xelata A' Design Award a Tuncîn e, nasîneke pir bi prestîj ku ji sêwiranên berbiçav ên bi afirînerî, jêhatîbûn û zîrekiyê têne cudakirin re tê dayîn. Xelatgirên Tuncînê karên bi têra xwe jêhatî û bi awayekî balkêş afirîner in, yên ku ezmûna fireh, xeyal û çareserkirina sêwiranerên xwe piştrast dikin. Tê hêvîkirin ku Borna Sazegan Nasnameya Brand tiştekî pir hatiye rêzgirtin, sitayişkirin û delal be, bi awayekî berbiçav pîşekar û nûjen. Ev sêwirana bi Tuncînê serketî pratîkên çêtirîn ên huner, zanist, sêwiran û teknolojiyê digire nav xwe û ji bo baldariya li hûrgiliyan hêja ye. Borna Sazegan Nasnameya Brand pêdiviyan bi rengekî xweş tîne cih, destê xwe dide daxwazan, hestan dihejîne û meraqê dikişîne.

لە پشت دیزاینەوە

کیتی چاپەمەنی

باوەڕپێکراوەکان، ئەندامانی تیم و وردەکاری تەکنیکی کە لەلایەن دیزاینەرەوە پێشکەش کراون.

تایبەتمەندییە تایبەتەکان: Considering this brand’s strategies, which emphasize concepts of power and endurance, speed, and beauty in construction, these concepts are conveyed to the audience in the simplest possible form through these illustrations. Based on the brand’s vision, using this illustration technique, the illustrations can be expanded, and other animals with different concepts can be added to the brand’s visual identity.
قەبارە و پاکێج: -
تاگەکان: Logo Design, Visual Identity, Branding, Building Structures, Powerful Animals
تەکنەلۆژیای بەرهەمهێنان: The main elements in creating the visual identity of this brand are lines. By utilizing the composition of lines, we arrive at animal character forms, within which details of a building structure can be observed. These animals are designed in such a way that they can be used both as a detail of the animals and in their complete form. Also, by considering warm and cool colors in the corporate color palette, it brings a sense of power along with tranquility to the audience.
هەڵەنگاندنی دیزاین: The main challenge in designing the identity of this brand was selecting symbols that would allow the audience to understand the brand's strategy upon seeing them.
توێژینەوە: Based on the brand's strategy, research and information gathering were conducted regarding building structures and animals that could be combined with these structures, in order to create solutions for expressing the brand's strategy.
ئیلهام: Borna Sazgan is a powerful team specializing in the construction of large structures. The main inspiration for this design came from metal structures. When metal structures are assembled to build constructions, they create a multitude of intersecting lines from which animal designs have been extracted. Each animal has been a symbol based on the brand's strategy. The rhinoceros symbolizes power and endurance, the horse symbolizes speed, the deer symbolizes beauty, and the lion is the brand's symbol as the leader at the head of all animals, commanding the other animals to build in the field of construction.
ماوەی پڕۆژە: The project started in April 2023 in Yazd-Iran and finished in July 2023 in Yazd-Iran
ڕێڕەوی کارکردن: Considering the concerns of the audience (including speed in construction, power, and endurance of structures) that exist in society, solutions have been symbolically transformed into illustrations of animals. For example, the concepts of power and endurance are evoked in the audience’s mind when they see the illustration of a rhinoceros.
پەتێنتەکان: -
ئەندامانی تیم: Mohammad Roustaei, Amirhossein Paydar
کرێدیتی وێنەکان: -