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Reusable Kupa Qatbûyî by Kalina Gotseva

Reusable Kupa Qatbûyî by Kalina Gotseva is a highly esteemed winner of the very prestigious 2025 Xelata A' Design Award a Hesinîn in Dîzayna Hilberên Domdar, Proje û Dîzayna Kesk Competition Category.


HesinHilbera Domdar· 2025

Reusable Kupa Qatbûyî

by Kalina Gotseva

Xelata A' Design Award a Hesinîn Winner in Hilbera Domdar Category

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Verified Award Winner

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The Design

About Reusable Kupa Qatbûyî

Reusable kupayeke qatbûyî ye ku ji bo vexwarinên li derveyî malê hatiye sêwirandin. Ev kupa dikeve şêwazeke piçûk û teng a ku dikare bikeve bêrîk an çentekî. Reusable ji silîkona bi kalîteya xwarinê û plastîka bêyî BPA hatiye çêkirin, bi awayê şeklandina bi derzîkirinê (injection molding) hatiye avakirin. Kupa 250 ml digire û firehiya wê 87 mm û bilindahiya wê 122 mm e. Ji bo vekirina kupayê, kêlekê jorîn tê kişandin heta ku li cihê xwe qufl dibe. Ji bo girtina kupayê, kêlek tê tewandin heta ku bi tevahî ber bi jêr ve qat dibe. Reusable alternatîfeke ji kupên bêjêrbicihkirinê pêşkêş dike û dibe alîkar ji bo kêmkirina zêdebûna zibilan.

The Recognition

About the Xelata A' Design Award a Hesinîn

Reusable Kupa Qatbûyî xelatgirê Xelata A' Design Award a Hesinîn e, nasîneke bi prestîj ku ji sêwiranên baş re tê dayîn, yên ku pêdiviyên pîşeyî û pîşesaziyê yên ku ji afirandinên baş hatine sêwirandin têne hêvîkirin tînin cih. Xelatgirên Hesinînê jêhatîbûna mezin, pisporiya bilind, têgihiştina pisporî û kapasîteya afirîner a afirînerên xwe nîşan didin. Tê hêvîkirin ku Reusable Kupa Qatbûyî afirandineke pir hatiye rêzgirtin, sitayişkirin û delal, pratîkî û nûjen be. Ev sêwirana bi Hesinînê serketî pratîkên çêtirîn ên pîşesaziyê yekgirtî dike û xwedî taybetmendiyên teknîkî yên jêhatî ye ku bi zanîn û jêhatîbûnê ve girêdayî ne. Reusable Kupa Qatbûyî ji ber baldariya xwe tê rêzgirtin û hatiye sêwirandin da ku kalîteya jiyanê baştir bike û alîkariya çêtirkirina dinyayê bike.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This design is a foldable, reusable cup that combines portability, durability, and eco-friendliness. What sets it apart is its ability to collapse into a compact form, making it easy to carry in pockets or bags. Crafted from durable, food-grade silicone and BPA-free plastic, it ensures safety and longevity. Its sleek, modern design promotes sustainability by providing a stylish alternative to disposable cups, thereby reducing environmental impact and encouraging responsible consumption.
Dimensions & Packaging
Width 87mm x Height 122mm 250 ml
Tags
cup, Sustainable Design, coffee cup, eco design, Drinkware Mug, Coffee, foldable cup
Production Technology
The foldable cup design was achieved through iterative prototyping using CAD software. We employed injection molding for precision in mass production, utilizing food-grade silicone and BPA-free plastic to ensure safety and durability.
Design Challenge
The toughest challenge in this design activity was achieving a balance between compactness and durability. Creatively, we faced the obstacle of ensuring the cup could fold efficiently without compromising its structural integrity. The final concept of the foldable cup emerged as a response to countless iterations, material testing, paper prototyping, and 3D printing.
Research
The final concept of the foldable cup emerged as a response to countless iterations. In the process, a huge role played sculpting through various types of prototyping. Paper prototypes were used for proportion and geometry relationships, and 3D printing prototyping with soft plastics was used to test shape and thicknesses. Followed by extensive research on materials from which to manufacture.
Inspiration
Reusable's journey began with a simple question: How can we make eco-friendly choices effortlessly integrated into our routine? Inspired by the beauty of simplicity and functionality followed by the quest to create a solution that combines convenience with sustainability. Reusable boasts a unique collapsible design that transforms it from a full-sized cup into a compact, pocket-friendly form factor.
Project Duration
The idea was born in 2019, but the project commenced in January 2023 and concluded in April 2024. The design and development phases took place in Bulgaria. This timeline allowed for extensive research, prototyping, and user testing, ensuring the final product met high standards of functionality and sustainability.
Operation Flow
The foldable cup is easy to use. To operate, simply expand the cup by pulling on the top rim until it locks into place. To collapse, push down gently until it folds flat.

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