High Mountains Flowing Water Naskirina Dîtbarî ya Pêşangehê by Baoquan Luo, Jiamin Feng and Zhiwei Lv

High Mountains Flowing Water Naskirina Dîtbarî ya Pêşangehê by Baoquan Luo, Jiamin Feng and Zhiwei Lv is a highly esteemed winner of the very prestigious 2025 Xelata A' Design Award a Zîvîn in Dîzayna Grafîk, Wênesazî û Ragihandina Dîtbarî Competition Category.

ZîvGrafîk· 2025

High Mountains Flowing Water Naskirina Dîtbarî ya Pêşangehê

by Baoquan Luo, Jiamin Feng and Zhiwei Lv

Client: LanceDesign(Guangzhou)Co.,LTD

Xelata A' Design Award a Zîvîn Winner in Grafîk Category

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The Design

About High Mountains Flowing Water Naskirina Dîtbarî ya Pêşangehê

Çiyayên Bilind û Ava Herikî poster û naskirineke dîtbarî ye ku ji bo pêşangeheke hunera Çînî û Îtalî hatiye afirandin. Sêwiran hêmanên Rojhilatî û Rojavayî tevlihev dike da ku danûstandina çandî derbibire. Tîpên Çînî yên çiya û avê bi tîpên Îngilîzî di yek livîna xoşnivîsî ya herikbar de hatine girêdan, û tîpên M û W şêweyekê pêk tînin ku stûneke Romayî tîne bîra mirov. Paletek ji rengên sor, spî û kesk îşaretê bi ala Îtalyayê dike. Sernavê pêşangehê, dîrok û cih bi tîpên mezintir hatine danîn ji bo naskirina bilez. Torbeyên destan, bawêşîn û nîşaneyên karmendan heman sêwirana dîtbarî parve dikin.

The Recognition

About the Xelata A' Design Award a Zîvîn

High Mountains Flowing Water Naskirina Dîtbarî ya Pêşangehê xelatgirê Xelata A' Design Award a Zîvîn e, nasîneke bi awayekî awarte bi prestîj ku ji sêwiranên di asta herî bilind de, xweşik û bibandor re tê dayîn. Xelatgirên Zîvînê karên pir birûsk û pir afirîner in, yên ku pisporiya hêja, jêhatîbûn û zîrekiya sêwiranerên xwe nîşan didin. Tê hêvîkirin ku High Mountains Flowing Water Naskirina Dîtbarî ya Pêşangehê karekî mînak, pir pîşekar û bi kûrahî nûjen be. Ev sêwirana bi Zîvînê serketî vedîtineke berbiçav û hatiye sitayişkirin e ku ji bo fireh kirina sînorên huner, zanist, sêwiran û teknolojiyê tevkarî dike. High Mountains Flowing Water Naskirina Dîtbarî ya Pêşangehê afirandinek e ku gelek kes çavê xwe lê dikin, daxwazan şiyar dike, hestên erênî tîne û heyirînê çêdike.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The carefully layered layout creates a sense of exploration and discovery, symbolizing the precious value of finding a kindred spirit amid the complexities of the world. By blending Eastern and Western artistic elements, the poster communicates the idea that art transcends borders, showcasing the dynamic cultural dialogue and synergy between Chinese and Italian artists.
Production Technology: This design is clean yet impactful, featuring a bold yet harmonious palette of red, white, and green. These colors not only evoke the Italian flag but also, through the dynamic interplay of red lines and green strokes, convey a sense of flowing vitality. The irregular layout enhances the poster’s dynamism, while the thoughtfully arranged elements create a fresh visual experience, underscoring the exhibition’s uniqueness and artistic appeal.
Design Challenge: This design’s layout may appear casual, yet it’s meticulously planned. Key details such as the exhibition title, date, and venue are highlighted with larger fonts and distinctive colors, ensuring quick viewer recognition. To further enhance audience engagement and user experience, peripheral items such as tote bags, fans, and staff badges adopt the same visual design as the poster, reinforcing a cohesive, unified look across all materials.
Inspiration: This poster draws its inspiration from the fusion of Chinese aesthetics with Italian art, aiming to convey a profound cultural exchange and mutual understanding between the two nations through visual language. The classic theme of mountains and flowing water meet their match is woven into the design, emphasizing the concepts of knowing and encountering.
Operation Flow: The poster design artfully merges Chinese and English typography, capturing the essence of East-West cultural fusion. A central, intertwined motif symbolizes the dialogue and interaction between diverse cultures. The main visual integrates the Chinese characters for "Mountain" and "Water" with the English letters, creating a unique typographic effect. The letters "M" and "W" form a Roman column-like structure while representing the initial "I." Calligraphic strokes seamlessly link the characters for "Mountain" and "Water" in a single, fluid motion, highlighting the essence of Eastern aesthetics. Green brushstrokes flow across the design, enhancing its vitality and fluidity and reinforcing the "High Mountain and Flowing Water" theme.
Team Members: Baoquan Luo, Jiamin Feng, Zhiwei Lv
Image Credits: LanceDesign(Guangzhou)Co.,LTD

Read the Press Release