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Gold Souq Erkê Sereke: Herêma Bajarvanî by Ahmed Habib

Gold Souq Erkê Sereke: Herêma Bajarvanî by Ahmed Habib is a highly esteemed winner of the very prestigious 2026 Xelata A' Design Award a Tuncîn in Plansaziya Bajêr û Dîzayna Bajarvaniyê Competition Category.


TuncPlansaziya Bajarî· 2026

Gold Souq Erkê Sereke: Herêma Bajarvanî

by Ahmed Habib

Client: Ahmed Habib

Xelata A' Design Award a Tuncîn Winner in Plansaziya Bajarî Category

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Verified Award Winner

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Colors

The Design

About Gold Souq Erkê Sereke: Herêma Bajarvanî

Deqa Pirtûkê: Gold Souq herêmek bajarvanî ya bikaranînê-tevlihev e bi qebareya 356,000 metre çargoşe li Cidde ye ku bazara zêr wekî sîstemeke bajarvanî ya yekgirtî ji nû ve pênase dike. Wekî pêçeke berdewam hatiye xeyalkirin, ew destkarî, bazirganî, çand û mêvandariyê di nav pileyek cîhanî ya zelal de digihîne hev. Stûnek navendî ya peyatiyê pêşveçûnê girê dide, ku berbi hewşan ve dirêj dibe ku ji prensîbên bajarvaniya Hicazî tê wergirtin da ku ezmûnek xwendinbar û meşînbar pêk bîne ku ji aliyê siwax, qebare û nêzîkbûnê ve tê şikilandin. Karîgeriya jîngehê di şiklê bajarvanî de hatiye veşartin, ku tê de qebare û cihê vekirî piştgiriyê didin rehetî, berdewamî û nasnameyek bajarvanî ya hevgirtî.

The Recognition

About the Xelata A' Design Award a Tuncîn

Gold Souq Erkê Sereke: Herêma Bajarvanî xelatgirê Xelata A' Design Award a Tuncîn e, nasîneke pir bi prestîj ku ji sêwiranên berbiçav ên bi afirînerî, jêhatîbûn û zîrekiyê têne cudakirin re tê dayîn. Xelatgirên Tuncînê karên bi têra xwe jêhatî û bi awayekî balkêş afirîner in, yên ku ezmûna fireh, xeyal û çareserkirina sêwiranerên xwe piştrast dikin. Tê hêvîkirin ku Gold Souq Erkê Sereke: Herêma Bajarvanî tiştekî pir hatiye rêzgirtin, sitayişkirin û delal be, bi awayekî berbiçav pîşekar û nûjen. Ev sêwirana bi Tuncînê serketî pratîkên çêtirîn ên huner, zanist, sêwiran û teknolojiyê digire nav xwe û ji bo baldariya li hûrgiliyan hêja ye. Gold Souq Erkê Sereke: Herêma Bajarvanî pêdiviyan bi rengekî xweş tîne cih, destê xwe dide daxwazan, hestan dihejîne û meraqê dikişîne.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This design redefines the gold market as a complete urban ecosystem where production, trade, and public life coexist. Unlike conventional commercial developments, it integrates retail, workshops, education, and culture within a pedestrian network of shaded streets and courtyards inspired by Hijazi urbanism. A central flow structure organizes movement and visibility, while climate-responsive design ensures comfort. Its strength lies in merging heritage principles with a contemporary, high-performance urban model.
Dimensions & Packaging
Plot Area 356,000 sqm
Foot Print 72,500 sqm
built up area 418,000 sqm
Tags
Hijazi architecture, gold market, mixed-use development, urban ecosystem, pedestrian spine, climate responsive design, souq reinterpretation, cultural urbanism, parametric planning, public realm, Jeddah, Saudia
Production Technology
The design was developed through a parametric and iterative methodology linking circulation, program distribution, and climatic performance. A central flow spine informed massing and spatial hierarchy, supported by simulations for shading and ventilation. Traditional Hijazi elements were reinterpreted using stone cladding, precast concrete, steel structures, timber and wood screens, and high-performance glazing, ensuring durability, thermal efficiency, buildability, and a strong expression of local identity.
Design Challenge
The main challenge was translating the organic complexity of historic Hijazi souks into a contemporary, buildable urban system. Internally, it required balancing cultural authenticity with modern program demands and user expectations. Externally, constraints included climate conditions, large-scale coordination, and regulatory frameworks. The design resolved these through a structured flow-based approach, integrating environmental strategies and flexible planning to maintain identity while ensuring feasibility and performance.
Research
Type of Research: applied urban and climatic research. Research Objectives: to redefine the traditional gold market as a resilient mixed-use ecosystem. Methodology: comparative analysis of historic souks and contemporary retail districts combined with environmental simulations. Data Collection and Tools: solar studies, pedestrian flow mapping, and heat analysis models. Participants: planners, economists, and local stakeholders. Results: improved environmental comfort and commercial synergy. Insights and Impact: a scalable model linking heritage, economic performance, and climate-responsive urban design.
Inspiration
The project is inspired by the organic growth of historic Hijazi cities, where movement, climate, and commerce shape urban form over time. Traditional souqs were not planned as isolated buildings but emerged as interconnected networks of streets, courtyards, and shaded passages driven by trade and social interaction. This logic informed the design, where a continuous flow organizes space and activity. The aim was to reinterpret these principles within a contemporary framework, creating a resilient environment that reflects local identity while supporting modern patterns of production and exchange.
Project Duration
Design started in May 2025 and finished in December 2025, in Cairo, Egypt. The Project is to be executed n Jeddah, Saudi Arabia.
Operation Flow
The project operates through a continuous pedestrian flow that structures movement, visibility, and interaction. A central spine connects courtyards, retail, workshops, and cultural spaces, creating sequential experiences from arrival to immersion. Vehicular access is limited to the perimeter, ensuring a safe, walkable environment. Layered circulation enhances accessibility and engagement, while the integration of production and trade within public space creates a dynamic, efficient, and socially active urban system.
Image Credits
Ahmed Habib

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