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Fattoria il Gambero - Winery Nasnameya Dîtbar by Laura Ferrario

Fattoria il Gambero - Winery Nasnameya Dîtbar by Laura Ferrario is a highly esteemed winner of the very prestigious 2017 Xelata A' Design Award a Hesinîn in Dîzayna Grafîk, Wênesazî û Ragihandina Dîtbarî Competition Category.


HesinGrafîk· 2017

Fattoria il Gambero - Winery Nasnameya Dîtbar

by Laura Ferrario

Client: Ferrariodesign

Xelata A' Design Award a Hesinîn Winner in Grafîk Category

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Verified Award Winner

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Colors

The Design

About Fattoria il Gambero - Winery Nasnameya Dîtbar

Fattoria il Gambero, ji bo ku dîroka xwe ya ku ji sala 1880-an vedigere pêşde bibe, bi nêzîkatîyek dînamîk û hemdem xwe li bazarê da. ew hesta korsokek ku şûşeyek vedike û dişibe riya ku diçe pargîdaniyê vedibêje. Tîpên sans serif maddeyê li vê sembola hinekî razber zêde dike û rabirdûya wê ya kevnar bi îroyîn ve girêdide. Reng bi tevahî wêneyê têkiliyek nûjen dide, di heman demê de hin taybetmendiyên berê têne parastin, mînakî, di kaxeza emelkirî ya Broşûrê de.

The Recognition

About the Xelata A' Design Award a Hesinîn

Fattoria il Gambero - Winery Nasnameya Dîtbar xelatgirê Xelata A' Design Award a Hesinîn e, nasîneke bi prestîj ku ji sêwiranên baş re tê dayîn, yên ku pêdiviyên pîşeyî û pîşesaziyê yên ku ji afirandinên baş hatine sêwirandin têne hêvîkirin tînin cih. Xelatgirên Hesinînê jêhatîbûna mezin, pisporiya bilind, têgihiştina pisporî û kapasîteya afirîner a afirînerên xwe nîşan didin. Tê hêvîkirin ku Fattoria il Gambero - Winery Nasnameya Dîtbar afirandineke pir hatiye rêzgirtin, sitayişkirin û delal, pratîkî û nûjen be. Ev sêwirana bi Hesinînê serketî pratîkên çêtirîn ên pîşesaziyê yekgirtî dike û xwedî taybetmendiyên teknîkî yên jêhatî ye ku bi zanîn û jêhatîbûnê ve girêdayî ne. Fattoria il Gambero - Winery Nasnameya Dîtbar ji ber baldariya xwe tê rêzgirtin û hatiye sêwirandin da ku kalîteya jiyanê baştir bike û alîkariya çêtirkirina dinyayê bike.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Fattoria il Gambero positioned itself on the market with a well-balanced approach in between the dynamic and the contemporary, while still greatly relying on its history, which dates back to 1880. The intention was thus to imbue the entire image with innovation, color and contemporaneity, while maintaining all the characteristics of the past, as in the embossed paper used for the Brochure. This project was handled at 360°, from the brand to the labels, from the website to the brochure. All communication was based on the owner's family, a big family who followed his father in a big project. The names of the wines found their inspiration in the horses of the owner’s grandfather.
Tags
Logo, Brand, Brand identity, Digital, Exhibition, Sign, Promotion, Print
Production Technology
The cleanliness and modernity of the wine labels, printed on a coated paper, was contrasted with the embossed paper of the brochure or the uncoated paper business cards to convey two different feelings: modernity, but backed by history.
Inspiration
The origin of the logo was a stylized G which conveyed the sense of a corkscrew uncorking a bottle and at the same time looked like the road leading to the company. The sans serif font makes this not entirely defined symbol more substantial and solid. The burgundy color was chosen to represent a full-bodied red wine like the Pinot Nero, one of the company’s battle horses. For labels the symbol G was used as a graphic sign, the colors reflects the type of wine: for younger wines the label is clear with colorful graphics while for wines most important the label base is colored with darker and shiny graphics.
Project Duration
The project started in April 2004 an finish on May 2013
Team Members
Creative Director: Laura Ferrario
Photo: Sauro sorana
Image Credits
Fotoforma

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