Nano Airy Straight Iron Porê Rasterast by Takako Yoshikawa

Nano Airy Straight Iron Porê Rasterast by Takako Yoshikawa is a highly esteemed winner of the very prestigious 2020 Xelata A' Design Award a Zîvîn in Dîzayna Bedewî, Lênêrîna Kesane û Hilberên Kozmetîkê Competition Category.

ZîvHilbera Kozmetîkê· 2020

Nano Airy Straight Iron Porê Rasterast

by Takako Yoshikawa

Client: Takako Yoshikawa, Kasetu Souzou Inc.

Xelata A' Design Award a Zîvîn Winner in Hilbera Kozmetîkê Category

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Colors

The Design

About Nano Airy Straight Iron Porê Rasterast

Nano hewa hişkkirî ya Nano bi materyalên nano-seramîk re bi teknolojiya nû ya negatîf a neyînî re hevûdu dike, ku porê bi nermî û nermikî zû bi rengek rasterast digire. Spas ji hestiyar magnet a li jor cap û laşê, dema ku cap girtî ye, cîhaz bixweber diqulipîne, ya ku bi dorpêçê ewle ye. Laşê tevlihev a bi sêwirana bêbawer a USB-ê re vebir hêsan e ku meriv di kulikê û hilkêşê de hilweşîne, ji jinan re dibe alîkar ku her dem, li her cîh Pêngava rengên spî-û-rengîn bi cîhazê karektera jinê deyndar dike.

The Recognition

About the Xelata A' Design Award a Zîvîn

Nano Airy Straight Iron Porê Rasterast xelatgirê Xelata A' Design Award a Zîvîn e, nasîneke bi awayekî awarte bi prestîj ku ji sêwiranên di asta herî bilind de, xweşik û bibandor re tê dayîn. Xelatgirên Zîvînê karên pir birûsk û pir afirîner in, yên ku pisporiya hêja, jêhatîbûn û zîrekiya sêwiranerên xwe nîşan didin. Tê hêvîkirin ku Nano Airy Straight Iron Porê Rasterast karekî mînak, pir pîşekar û bi kûrahî nûjen be. Ev sêwirana bi Zîvînê serketî vedîtineke berbiçav û hatiye sitayişkirin e ku ji bo fireh kirina sînorên huner, zanist, sêwiran û teknolojiyê tevkarî dike. Nano Airy Straight Iron Porê Rasterast afirandinek e ku gelek kes çavê xwe lê dikin, daxwazan şiyar dike, hestên erênî tîne û heyirînê çêdike.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The nano airy straight iron uses an innovative ion technology, which can keep smooth texture, softy shiny straight for a long time. The iron plate has undergone a nano-ceramic coating is feeling very smooth. The magnet sensor at the top of cap and body, makes the power off automatically when the cap is closed, which is very safe to use. Weighting 265g and USB rechargeable type, nano airy straight iron is light and easy to carry. It can help females to keep a good hairstyle anytime, anywhere. The basic color of the product is soft, warm and pure matte white, and the accent color is pink gold.
Dimensions & Packaging: The hot air curl iron with negative ion function, ceramic coating heater,USB rechargeable wireless design, universal voltage, maximum temperature 180 degrees Celsius. 41 x 63 x 220mm, 265g
Tags: Small, Lightweight, Keep smooth texture, soft shiny and beautiful, straight Iron, Hair styling, negative ion function
Production Technology: First, I expressed handwritten designs, then expressed them digitally, examined all the materials, various sizes, and completed the design data.
Next, I created a mockup based on design data, then carried out concrete verification. Finally, the main material I used for the appearance is heat resistant resin that can withstand high temperatures of 200 degrees Celsius. I gave design data and samples to the production factory and mass-produced.
Design Challenge: I tried hard to balance the function with size and weight of straight iron by a lot of experiments.For making a straight iron which easy to carry and straighten hair beautifully everywhere, I used a lot of creativity to select materials for the texture.In order to reproduce the color which I imaged, I examined the painting many times.
Research: By the time I completed this product, I studied hundreds of straight irons that were released. For my research I have visited not only Japan but also other foreign countries, Hong Kong, Korea, London, Shanghai, Taipei, etc. to see the products. At the same time, I also studied the design characteristics required by women for straight irons. The main research theme is design, size, material, painting, function. Based on this huge amount of research data, I completed this design.
Inspiration: Many working Japanese women are busy in the morning, and the time spent on hair care is limited. Although the hair is straightened well in the morning, it returned to no-shiny curls in the evening. I'd liked to design a product which can create a comfortable and elegant time for them to keep beautiful hairstyle anytime, anywhere. First, I had started thinking about functionality and got some ideas, like the negative iron, smart body, the ease of operation etc. Then, I wanted the product looks like a beautiful pure white pottery inlaid with pink ring. That's why the color of the product is pure matte white and pink gold.
Project Duration: This project began on 2018 at Tokyo, released in Japan in February 2020.
Operation Flow: We plan and propose this product in 2018, complete the design in January 2019, then completed the design data in April 2019 and started manufacturing the mold. Mass production began in December 2019, and it was released in February 2020.
Patents: Design Right : 2019-12-20, 003496579-0001, HH28206895, Patent of Japan.Copyrights, Kasetu Souzou Inc., Takako Yoshikawa
Team Members: Product Design : Takako Yoshikawa
Artistic Direction :Takako Yoshikawa & Kasetu Sousou Inc.
Brand Direction Advisor : Samantha Thavasa
Manufacturer : Koizumi Seiki Corporation