Holystone Recruitment Nasnameya Brand by Triangler Co., Ltd. is a highly esteemed winner of the very prestigious 2020 Xelata A' Design Award a Tuncîn in Dîzayna Grafîk, Wênesazî û Ragihandina Dîtbarî Competition Category.
TuncGrafîk· 2020
Holystone Recruitment Nasnameya Brand
Client: Triangler Co., Ltd.
Xelata A' Design Award a Tuncîn Winner in Grafîk Category
Verified Award Winner
Verify Award Status for #97053The Design
About Holystone Recruitment Nasnameya Brand
Holystone ev 40 sal in dabînkerê pêkhateyên elektronîkî ye. Hêmanên pilingên çargoşe bi karanîna hilber û nirxên xwe têne afirandin, ku ji Holystone re dibe alîkar ku hêz û teknolojiya xwe ya bêhempa ji mezûnan re nîşan bide. Hewldanên brandkirinê sêwirana logo, poster, kiras, belge, xemilandinên koşkê, belavok û diyariyan dihewîne, ku hemî ji bo afirandina bangek bihêz têne armanc kirin. Karakterên bi çavên fireh û mezin lêgerîna endamên potansiyel sembolîze dikin, ku leşkerkirina kesên jêhatî dişibînin lêkolîna kûrahiya deryayê.
The Recognition
About the Xelata A' Design Award a Tuncîn
Holystone Recruitment Nasnameya Brand xelatgirê Xelata A' Design Award a Tuncîn e, nasîneke pir bi prestîj ku ji sêwiranên berbiçav ên bi afirînerî, jêhatîbûn û zîrekiyê têne cudakirin re tê dayîn. Xelatgirên Tuncînê karên bi têra xwe jêhatî û bi awayekî balkêş afirîner in, yên ku ezmûna fireh, xeyal û çareserkirina sêwiranerên xwe piştrast dikin. Tê hêvîkirin ku Holystone Recruitment Nasnameya Brand tiştekî pir hatiye rêzgirtin, sitayişkirin û delal be, bi awayekî berbiçav pîşekar û nûjen. Ev sêwirana bi Tuncînê serketî pratîkên çêtirîn ên huner, zanist, sêwiran û teknolojiyê digire nav xwe û ji bo baldariya li hûrgiliyan hêja ye. Holystone Recruitment Nasnameya Brand pêdiviyan bi rengekî xweş tîne cih, destê xwe dide daxwazan, hestan dihejîne û meraqê dikişîne.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The piling square elements are made with Holystone's products and values, which help Holystone to show the strength and unique technology to the graduates. Logo, poster, shirts, documents, booth decoration, pamphlets, and gifts are all included to build up a strong attraction. The characters with big eyes wide open are looking for potential members, just as recruiting the talented people is like searching under the sea.
- Dimensions & Packaging
- Following are visual applications :
DM: Width 450mm x Height 450mm
bag: Width 260mm x Height 350mm
stickers: Width 85mm x Height 85mm
stand poster: Width 880mm x Height 1350mm - Tags
- brand identity, event identity, recruitment visual, visual communication
- Production Technology
- Triangler uses geometric elements and modern techniques to attract college students with a younger corporate image.
- Design Challenge
- The electronic industry tends to convey a rational and technological impression, so it is hard for a company to obtain a unique feature among competitors. Triangler tries to transform company products into a young and humorous design, and thus creates a refreshing visual image for Holystone recruitment.
- Research
- The designers visited the client’s factory to have a complete understanding of their production process and transform production steps and products with flat design.
- Inspiration
- Holystone is a leading electronic component provider for 40 years in Taiwan. It’s been 10 years since the last time they participated in campus job fairs. The new HR department needs a brand new strategy and image to be known to university students so as to stand out from their competitors. Triangler takes this recruiting activity as a brand identity, meant to be extended and run for the next couples of years.
- Project Duration
- The project started and finished 2018 in Taipei, Taiwan, and the same visual design has been applied for annual campus recruitments in 2019 and 2020.
- Operation Flow
- This visual design is applied to campus recruitment fairs, including booth signs, flags, banners, leaflets, L folders, stickers, and interactive games.
With the consistent young image, students can distinguish Holystone with a strong impression in recruitment fairs . - Team Members
- Designer: Chi-Yao Tang, Chun-Yao Huang, Yi Wang
Design Manager: Hsiang-Chia Wu - Image Credits
- PHOTO:Chi-Yao Tang
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