SU-2 Kiteboards Etno Collection Primary Function: Taxteya Kaytê by Mateusz Obarek - Gravite Design

SU-2 Kiteboards Etno Collection Primary Function: Taxteya Kaytê by Mateusz Obarek - Gravite Design is a highly esteemed winner of the very prestigious 2020 Xelata A' Design Award a Zîvîn in Dîzayna Kelûpelên Werzîşê, Fîtnesê û Bêhnvedanê Competition Category.

ZîvKelûpelên Werzîşê· 2020

SU-2 Kiteboards Etno Collection Primary Function: Taxteya Kaytê

by Mateusz Obarek - Gravite Design

Client: Su-2 Kiteboards

Xelata A' Design Award a Zîvîn Winner in Kelûpelên Werzîşê Category

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Colors

The Design

About SU-2 Kiteboards Etno Collection Primary Function: Taxteya Kaytê

Book Text: Berhevoka SU-2 Kiteboards Etno Collection rêzeyek taxteyên kaytê ye ku ji dîzayn û kevneşopiya Afrîkî îlham girtiye. Berhevok ji pênc cûreyên taxteyan pêk tê, û her cûre ji bo çalakiyeke cuda hatiye armanckirin, ku taxteyên bayê sivik, freestyle û yên perçebûyî di nav de ne. Taxteyên perçebûyî ji sê hêmanan pêk tên. Her taxteyek ji dar û karbonê hatiye çêkirin, û fireyiya wê 450 mm û dirêjiya wê ji 1480 heta 1550 mm ye. Nexşên çapkirî yên rengîn maske û mertalên kevneşopî tînin bîra mirov. Grafîk bi çapkirina dîjîtal têne bicihkirin. Berhevok di navbera 2017 û 2019 de li Polonyayê hatiye pêşxistin.

The Recognition

About the Xelata A' Design Award a Zîvîn

SU-2 Kiteboards Etno Collection Primary Function: Taxteya Kaytê xelatgirê Xelata A' Design Award a Zîvîn e, nasîneke bi awayekî awarte bi prestîj ku ji sêwiranên di asta herî bilind de, xweşik û bibandor re tê dayîn. Xelatgirên Zîvînê karên pir birûsk û pir afirîner in, yên ku pisporiya hêja, jêhatîbûn û zîrekiya sêwiranerên xwe nîşan didin. Tê hêvîkirin ku SU-2 Kiteboards Etno Collection Primary Function: Taxteya Kaytê karekî mînak, pir pîşekar û bi kûrahî nûjen be. Ev sêwirana bi Zîvînê serketî vedîtineke berbiçav û hatiye sitayişkirin e ku ji bo fireh kirina sînorên huner, zanist, sêwiran û teknolojiyê tevkarî dike. SU-2 Kiteboards Etno Collection Primary Function: Taxteya Kaytê afirandinek e ku gelek kes çavê xwe lê dikin, daxwazan şiyar dike, hestên erênî tîne û heyirînê çêdike.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The new SU-2 kiteboards ETNO collection 2017/19 is a reference to the African roots. Colorful masks are flying shields in the hands of warriors. These are kiteboards for people overcoming their borders, wandering the land and sea, conquering the skies. SU-2 is the first kiteboard brand that reminiscent of African design and tradition in a modern way.
Dimensions & Packaging: 450 mm x 50 mm x 1480 mm to 1550 mm,
The collection consists of 5 types of boards. Each type is designed for different activities. The collections are made of lighwind, freestyle and split boards, composed of three elements. They are made of wood and carbon.
Tags: kiteboards, su2, gravite, obarek
Production Technology: Digital print design, wood and carbon board
Design Challenge: The challenge was to create an original collection of boards. The kitesurfers community is very hermetic, it can be compared to a tribe. Kitesurfing is a colorful sport. this is how the idea of creating boards inspired by African warriors arose each kitesurfer struggles with the watt and the sea, overcomes his weaknesses
Research: Analyzing the kitesurfing market, we came to the conclusion that the competition projects do not have a leading idea. They are based mainly on geometric abstract motives. Our thinking went in a different direction, each collection must have ideas based on the personality of the sport. We compared the users to warriors who overcome their weaknesses while practicing this sport. They fight the waves and the wind which gives them happiness
Inspiration: African Roots Inspired
Project Duration: The project started in 2017 and finished in Poland in 2019
Operation Flow: The Su2 brand has thirty years of experience in the production of boards. The company is a precursor who started producing boards in 1999. Many years of experience and an original approach to the design of boards have made the company one of the leaders in the manufacture of this equipment.
Team Members: Mateusz Obarek - Head of Design, Maciej Pokoński - Designer
Image Credits: photographer: Jakub Obarek /
designer: Mateusz Obarek / designer: Maciej Pokoński / constructor: Mariusz Karaźniewicz / model: Kasia Jaworska, Piotr Zabierzowski