Xi Lin Men Спирттик ичимдик үчүн таара by Xu Yao and Li Wei

Xi Lin Men Спирттик ичимдик үчүн таара by Xu Yao and Li Wei is a highly esteemed winner of the very prestigious 2021 A' Design Award Коло байгеси in Таңгактоо Дизайны Competition Category.

КолоТаңгактоо· 2021

Xi Lin Men Спирттик ичимдик үчүн таара

by Xu Yao and Li Wei

Client: Xi Lin Men

A' Design Award Коло байгеси Winner in Таңгактоо Category

12,700

Verified Award Winner

Verify Award Status for #107325

View at A' Design Award Press Release Award Badge

Colors

The Design

About Xi Lin Men Спирттик ичимдик үчүн таара

Си Лин Мен - кытай спирттик ичимдиги үчүн жасалган таара дизайны, аталышы бакытка жакындоо дегенди билдирет. Бөтөлкө тунук, ошондуктан ичиндеги таза суюктук толугу менен көрүнүп турат. Болжол менен 45 градус бурчтан караганда, түбүндө баш-аягы карама-каршы жайгаштырылган эки балыктын барельефи пайда болот, бул Инь жана Ян símболун эске салат. Тумандатуу техникасы балыктарга барельефтик тереңдик берет, ал эми балыктардын чекесиндеги кызыл чекиттер термалдык которуу басуу ыкмасы менен коюлган. Капкагы бамбукту элестетет, бул туруктуу өсүштүн белгиси. Тар үстү жана кең түбү куюуну жеңилдетет.

The Recognition

About the A' Design Award Коло байгеси

Xi Lin Men Спирттик ичимдик үчүн таара – A' Design Award Коло байгесинин жеңүүчүсү, чыгармачылыгы, тапкычтыгы жана зээндүүлүгү менен айырмаланган сонун дизайндарга берилген жогорку бедели бар таануу. Коло жеңүүчүлөр – жетиштүү чеберчиликтүү жана таасирдүү чыгармачыл туундулар, алар авторлорунун бай тажрыйбасын, элестетүүсүн жана тапкычтыгын ырастайт. Xi Lin Men Спирттик ичимдик үчүн таара жогору бааланган, суктанууга жана сүйүүгө татыган буюм, өзгөчө кесипкөй жана жаңычыл болот деп күтүлөт. Бул Коло байгени жеңген дизайн искусство, илим, дизайн жана технологиядагы мыкты практиканы камтыйт жана майда-чүйдөсүнө көңүл бургандыгы менен мыкты. Xi Lin Men Спирттик ичимдик үчүн таара муктаждыкты сонун канааттандырат, каалоого тийет, сезимдерди арбайт жана кызыгууну козгойт.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: A message about "happiness" was delivered in this product.
The bottle is transparent so that limpid liquid can be seen clearly. When people overlook the work from an angle of 45 degrees, they can see the relief of two Yin-Yang fish in the bottom which are staying head to tail from the wine. The red dot on the forehead of fish means "lucky strike" for Chinese. The bottle cap looks like bamboo, which means "keep rising steadily" so as to express a wish of people to forge ahead.
Dimensions & Packaging: Width 150mm x Depth 150mm x Height 290mm.
Tags: Alcohol, Package, Chinese, Chinese spirit, China, Beverage
Production Technology: We wanted to make the work more different from other products on the market today, so we used "simplicity" as our main design style. On the fish relief, frosting technique was used to make the work look more stereoscopic. The red dots on forehead of fish were made by thermal transfer printing technology.
Design Challenge: From a technical aspect, due to the limitation of technology, it is hard to make sculpture on a vertical surface of bottom of a bottle. It took us quite a long time to search for good technology to complete the work. So it is rare to see any products like ours in market today.
Research: The two designers read lots of literature to research about what represents the most the culture of "happiness" in China. They chose Chinese Dragon at first. But then they decided to choose fish instead of Chinese Dragon since fish is more common for people and more closed to real life. It could also perfectly deliver a clear message of luck and hope as well as the desire of freedom. That was what designers wanted to show: like people's respect to nature since Chinese believes in animism, and they always believe that nature will show them good signs, and bring good message to them.
Inspiration: The culture of "happiness" accounts for a large proportion in the daily life of Chinese people. This work is called "Xi Lin Men", means "Approaching Happiness" in English. Therefore, we were inspired by elements related to "happiness" in our innovation and design like a pair of fish that means "happiness" and "rich", red color that means "good luck comes at once", and bamboo that means "keep rising steadily" etc. We would like to bring good hope and luck to people through the work.
Project Duration: The project started in August 2019 in Shenzhen China and finished in May 2020 in Shenzhen China.
Operation Flow: Firstly, the bottle shape with a narrow top and wide bottom is easier to hold when pouring Chinese spirit.
Secondly, Chinese like to drink Chinese spirit when holding banquets and parties. The elements on the work will fit more on happy occasions like wedding and celebration. And it is also more convenient for consumer to identify when choosing products.
Besides, the core image of two fish together means Chinese "Tai Chi" and "Yin Yang" culture, expressing a good quality of pursuing happiness and respecting nature in China, and bring good luck and wealth to Chinese.
Team Members: Designer: Xu Yao
Art Director: Li Wei