Yi-Jen Tu тарабынан Alishan Forest Primary Function: Иш-чара дизайны

Yi-Jen Tu тарабынан жасалган Alishan Forest Primary Function: Иш-чара дизайны — Графика, Иллюстрация жана Визуалдык Коммуникация Дизайны Мелдеш Категориясындагы абдан престиждүү 2021 A' Design Award Күмүш байгеси сыйлыгынын жогору бааланган жеңүүчүсү.

КүмүшГрафика· 2021

Alishan Forest Primary Function: Иш-чара дизайны

Автору: Yi-Jen Tu

Кардар: Chiayi Forest District Office - Forestry Bureau

Графика Категориясында A' Design Award Күмүш байгеси Жеңүүчүсү

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Текшерилген Сыйлык Жеңүүчүсү

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A' Design Award сайтында көрүү Пресс-релиз Сыйлык белгиси

Түстөр

Дизайн

Alishan Forest Primary Function: Иш-чара дизайны жөнүндө

Book Text: Alishan Forest – улуттук токой эс алуу аймагы үчүн жаратылган төрт мезгилдик иш-чара дизайнынын жыйнагы. Ар бир иш-чара токойдун мезгилдик өзгөчөлүгүнө жооп берет: жазда чие гүлдөрү, жайда ыйык дарактар, күзүндө үйрөң жалбырактары жана кышында күн чыгышы. Программага гүл концерти, ачык асман алдындагы кинотеатр, тунук үйлөрдө сүрөт тартуу кечеси жана күн чыгуу пикниги кирет. Бардык жасалгалар тунук, жыгач же жаратылыш материалдарынан жасалган. Максаты – токойдун образын жаңылоо жана жаратылышты урматтоого жана аны менен биргелешип жашоого үндөө.

Таануу

A' Design Award Күмүш байгеси жөнүндө

Alishan Forest Primary Function: Иш-чара дизайны – A' Design Award Күмүш байгесинин жеңүүчүсү, жогорку деңгээлдеги, көркөм жана таасирдүү дизайндарга берилген өзгөчө бедели жогору таануу. Күмүш жеңүүчүлөр – өтө тамаша жана абдан чыгармачыл иштер, алар авторлорунун мыкты билимин, талантын жана сезгичтигин көрсөтөт. Alishan Forest Primary Function: Иш-чара дизайны сонун, үлгүлүү, өзгөчө кесипкөй жана терең жаңычыл чыгарма болот деп күтүлөт. Бул Күмүш байгени жеңген дизайн – искусство, илим, дизайн жана технологиянын чек араларын кеңейтүүгө салым кошкон көрүнүктүү ойлоп табуу. Alishan Forest Primary Function: Иш-чара дизайны баардыгы кызыккан чыгарма, ал каалоону ойготот, жагымдуу сезимдерди алып келет жана таң калуу менен суктанууну жаратат.

Дизайндын артында

Пресс-комплект

Дизайнер тарабынан берилген кредиттер, команда мүчөлөрү жана техникалык маалыматтар.

Уникалдуу Касиеттер: To capsize people's archaic idea that Forest Recreation Area is only for "Forest Conservation and Healthy Hiking," The Aesthetic Proposal for Seasonal Forest led the local government out of the erstwhile manners in forest management. People now started to explore the forest with three new dimensions: "Respect – The Harmony of Human and Nature," "Aesthetics – The Balm of Art and Forest," and "Coexistence – The Reciprocity of Species and Forest."
Өлчөмдөр жана Таңгактоо: On the premise of respect for nature, four aesthetic forest events were all built with either transparent, wooden or natural materials for people to interact with the environments in the closest way.
Тегдер: #AlishanNationalForestRecreationArea #ForestExperiences #theAestheticProposalforSeasonalForest #CIS #SocialImpact #TravelduringPandemic
Өндүрүш Технологиясы: We designed four aesthetic events— "Spring, Floral Concerts between Cherry Blossoms," "Summer, The Forest Cinema Under Sacred Trees," "Autumn, The Painting Party in Maple Forest," and "Winter, The Sunrise Picnic on Grass," in response to four seasonal features of Alishan: flowers, sacred trees, maple and sunrise. Through serial aesthetic experiences in sound, vision, touch and feel, people immersed themselves in woods without forgetting the importance of coexistence with nature.
Дизайн Чакырыгы: Alishan is known for its diverse sceneries, sunrise, cloud sea, sacred trees, railways, etc. However, it lacks annual quintessential events and marketing strategies. Ever since the Alishan National Forest Recreation Area was established, there was always the same activity every year. While Alishan was undergoing a tourism transformation, it encountered the outbreak of the Covid-19 pandemic. Therefore, how to subvert people's stereotypes for Alishan and create a brand-new traveling experience for people during the pandemic were two major challenges for our proposal.
Изилдөө: The forest not only can regulate weather, clear the air and hinder air pollution, but it also consists of ecosystem diversity and provides social and economic benefits. This proposal inspires people with deference for the forest through serial aesthetic events with forest knowledge. By word-of-mouth publicity, people initiate their balmy seasonal visits to Alishan. With different aesthetic cultures, regular seasonal trips and revisits, this proposal creates a benevolence cycle for the forest.
Илхам: Alishan National Forest Recreation Area, known for its ecosystem diversity, was founded in 2001. In the past decades, Alishan, in the face of increasing elderly tourists, was shrouded with an old-fashioned image. In the transformation process, Alisan faced the biggest challenge of the COVID-19 pandemic outbreak in 2020. To respond to such a challenge, we proposed "The Aesthetic Proposal for Seasonal Forest," which brought artistic experiences to the Alishan forest in four seasons. Through serial activities in art, ecology and traveling, people explored the Spring, Summer, Autumn, and Winter Alishan forest in a brand-new way. In this project, Alishan underwent a tourism makeover, turned into an exit for people miserably latched in the post-pandemic period, and successfully attracted tourists at different ages.
Долбоордун Мөөнөтү: The project started in January 2020 and finished in December 2020 in Alishan National Forest Recreation Area.

"Spring, Floral Concerts between Cherry Blossoms" on March 10, 2020
"Summer, The Forest Cinema Under Sacred Trees" on August 8, 2020
"Autumn, The Painting Party in Maple Forest" on October 9, 2020
"Winter, The Sunrise Picnic on Grass" on November 14, 2020
Иш Агымы: We tailor forest events based on seasons, terrains and cultures.
Spring, the violinist leads people along the cherry blossom trail with dulcet melodies.
Summer, with Bluetooth earphones, people watch a movie under the sacred trees without disturbing the night ecosystem.
Autumn, people attend a painting party in transparent houses. The colorful houses later become the pop-up installation art that blends into the forest.
Winter, in sunrise, people enjoy a forest picnic without creating pollution.
Four aesthetic forest events teach people the importance of coexistence by: 1. Knowledge for forest 2. Respect for forest 3. Relaxation with forest.
Команда Мүчөлөрү: Creative Director: YI-JEN, TU
Project Manager: HSIANG-YI, HO
Design Guidance: MENG-HAN, LIU
Designer: YI-CHIN, CHUNG
Designer: CHIAO-WEI, YANG
Designer: YU-CHAN, LIN
Designer: HSUAN-YING, CHIANG
Designer: CHANG-YU-CHEN
Designer: CHING- YU, YEN
Space Designer: TZU-HAO, KUO