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Brickwell Builders Корпоративдик Инсандык by Anna Zhuk

Brickwell Builders Корпоративдик Инсандык by Anna Zhuk is a highly esteemed winner of the very prestigious 2025 A' Design Award Коло байгеси in Графика, Иллюстрация жана Визуалдык Коммуникация Дизайны Competition Category.


КолоГрафика· 2025

Brickwell Builders Корпоративдик Инсандык

by Anna Zhuk

Client: Anna Zhuk

A' Design Award Коло байгеси Winner in Графика Category

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The Design

About Brickwell Builders Корпоративдик Инсандык

Дизайнер Анна Жук тарабынан иштелип чыккан Brickwell Builders бренд инсандыгы салтты инновация менен айкалыштырып, заманбап курулуштун визуалдык тилин кайрадан аныктайт. Анын негизинде бири-бирине туташкан кыштардан түзүлгөн B тамгасы камтылган логотип жатат - бул күч, тактык жана туруктуулуктун символу. Тең салмактуу түстөр палитрасы жана типографика заманбап, бирок убакытсыз эстетиканы күчөтөт. Ынтымактуу бренддик материалдар компаниянын салттуу чеберчиликти сактоого жана курулуш технологиясынын эң акыркы жетишкендиктерин кабыл алууга болгон умтулуусун чагылдырып, мурас менен прогресстин үзүлтүксүз айкалышын түзөт.

The Recognition

About the A' Design Award Коло байгеси

Brickwell Builders Корпоративдик Инсандык – A' Design Award Коло байгесинин жеңүүчүсү, чыгармачылыгы, тапкычтыгы жана зээндүүлүгү менен айырмаланган сонун дизайндарга берилген жогорку бедели бар таануу. Коло жеңүүчүлөр – жетиштүү чеберчиликтүү жана таасирдүү чыгармачыл туундулар, алар авторлорунун бай тажрыйбасын, элестетүүсүн жана тапкычтыгын ырастайт. Brickwell Builders Корпоративдик Инсандык жогору бааланган, суктанууга жана сүйүүгө татыган буюм, өзгөчө кесипкөй жана жаңычыл болот деп күтүлөт. Бул Коло байгени жеңген дизайн искусство, илим, дизайн жана технологиядагы мыкты практиканы камтыйт жана майда-чүйдөсүнө көңүл бургандыгы менен мыкты. Brickwell Builders Корпоративдик Инсандык муктаждыкты сонун канааттандырат, каалоого тийет, сезимдерди арбайт жана кызыгууну козгойт.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Brickwell Builders is a forward-thinking construction company specializing in sustainable and innovative building solutions. This brand identity project redefines its image, blending tradition with modernity. The logo, crafted as interlocking bricks forming the letter B, symbolizes strength, precision and trust. Paired with a cohesive color palette, typography and branding materials, the identity reflects the company's dedication to preserving traditional craftsmanship while embracing the latest advancements in construction technology.
Dimensions & Packaging
The project was created as a portfolio piece and does not include predefined technical specifications for advertising materials. The logo and visual identity elements are designed in a vector format, ensuring scalability and adaptability across various applications. All branding assets are optimized for both digital and print use, maintaining high quality and clarity in different formats.
Tags
logo, brand identity, corporate identity, graphic design, design research
Production Technology
Before starting the work, I conducted market research and used the associative circle method. Then, I moved on to the design process, beginning with hand-drawn sketches in a notebook before transitioning to Illustrator. At each of the stages the logo was changed, modified and improved and in the end I got the logo that I presented.
Design Challenge
The main challenge was balancing tradition and modernity in the brand identity. It was essential to honor traditional craftsmanship while ensuring the design felt contemporary and relevant in a competitive market. Finding the right visual language required extensive research into construction aesthetics and industry trends. Additionally, creating a scalable identity that works across both digital and print formats demanded careful typographic and color choises.
Research
This project focuses on the intersection of tradition and modernity in construction branding. The research was based on an exploratory approach, analyzing industry trends and best practices in visual identity design. Methods included market analysis, competitor benchmarking and design experimentation. The outcome is a scalable and adaptable identity system that reflects craftsmanship while embracing innovation, with potential applications in branding, marketing and corporate commucations.
Inspiration
My goal was to create a project that integrates tradition with cutting-edge technology. I choose to bring this vision to life throught a construction company that combines the key principles of traditional building techniques with modern methodologies to deliver high-quality construction projects. The logo and corporate identity reflect the company's commitment to preserving traditional craftsmanship while embracing the latest advancements in the industry.
Project Duration
I started working on the project in February 2024 in Modena, completed it in April 2024 and published it on Behance.
Operation Flow
For the best result I adapted the logo. It is possible to use its full version in cases where you need to ensure maximum readability and brand recognition. The shortened version of the logo is ideal for minimalistic or limited spaces. Each version emphasizes the brand while maintaining a visual connection, but adapts to the task and scale of the medium.
Image Credits
Image #1: Designer [Anna Zhuk], Brickwell Builders Corporate Identity, 2024.
Image #2: Designer [Anna Zhuk], Brickwell Builders Corporate Identity, 2024.
Image #3: Mockups by Mr. Mockup, used under free license, 2024.
Image #4: Mockups by Mr. Mockup, used under free license, 2024.

Typography
Muller Next by Fontfabric, used under free or personal use license.
Montserrat by Google Fonts, used under Google Fonts license.

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