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Yingjiagong Baijiu Негизги функциясы: Суусундук таңгагы by Wen Liu and Xianwen Wu
Yingjiagong Baijiu Негизги функциясы: Суусундук таңгагы by Wen Liu and Xianwen Wu
Yingjiagong Baijiu Негизги функциясы: Суусундук таңгагы by Wen Liu and Xianwen Wu
Yingjiagong Baijiu Негизги функциясы: Суусундук таңгагы by Wen Liu and Xianwen Wu
Yingjiagong Baijiu Негизги функциясы: Суусундук таңгагы by Wen Liu and Xianwen Wu

Күмүш Таңгактоо · 2020

Yingjiagong Baijiu Негизги функциясы: Суусундук таңгагы

by Wen Liu and Xianwen Wu

  • A' Design Award Күмүш байгеси 2020 in Таңгактоо
  • CLIENT: Anhui Yingjiagong Jiu Co., Ltd
  • Estimated Number of Design Views: 31,615
  • Verification code D1E6EDB245 · Verify this award
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About Yingjiagong Baijiu Негизги функциясы: Суусундук таңгагы

Yingjiagong Baijiu — кытайлык дистилляцияланган спирттик ичимдик үчүн таңгак дизайны. Негизги дизайн элементи катары Дабие тоолорунун формасы колдонулган. Салттуу кытай туш живописи менен сызык менен тартуу айкалыштырылып, тоо образы түзүлгөн. Чоң аймакта ак боштук колдонулуп, жашыл түс негизги түс болуп саналат. Тышкы кутуча чыгымды азайтуу жана кайра иштетүүгө мүмкүндүк берүү үчүн пластиктен жасалган. Бөтөлкө менен капкак чачыратылган каптама менен керамикадан жасалган. Кутучанын узундугу 136 мм, туурасы 116 мм жана бийиктиги 290 мм. Дизайн дистилляциянын табигый ачытуу чөйрөсүн көрсөтөт.

About the A' Design Award Күмүш байгеси

Yingjiagong Baijiu Негизги функциясы: Суусундук таңгагы – A' Design Award Күмүш байгесинин жеңүүчүсү, жогорку деңгээлдеги, көркөм жана таасирдүү дизайндарга берилген өзгөчө бедели жогору таануу. Күмүш жеңүүчүлөр – өтө тамаша жана абдан чыгармачыл иштер, алар авторлорунун мыкты билимин, талантын жана сезгичтигин көрсөтөт. Yingjiagong Baijiu Негизги функциясы: Суусундук таңгагы сонун, үлгүлүү, өзгөчө кесипкөй жана терең жаңычыл чыгарма болот деп күтүлөт. Бул Күмүш байгени жеңген дизайн – искусство, илим, дизайн жана технологиянын чек араларын кеңейтүүгө салым кошкон көрүнүктүү ойлоп табуу. Yingjiagong Baijiu Негизги функциясы: Суусундук таңгагы баардыгы кызыккан чыгарма, ал каалоону ойготот, жагымдуу сезимдерди алып келет жана таң калуу менен суктанууну жаратат.

Press Kit

Unique Properties
The distillery of Yingjiagong locates in the Huoshan County of Anhui Province, an international ecological county belt at 30 degrees north latitude. The pollution-free mountain spring water in the Dabie Mountains in the nature reserve can produce a fine Baijiu. The Dabie Mountain has several natural advantages such as the ecological production area, the ecological water, the ecological raw material, the ecological fermentation, and the ecological recycling. The idea of the design is to promote the ecological and natural fermentation environment of Baijiu of Huoshan County. The design develops the product concept.
Dimensions & Packaging
The outside packaging box size is 136mm in length, 116mm in width and 290mm in height.
Tags
Technology, Style, Bottle shape design, Liangsanjiang, Sanxingdui, Cultural relic
Production Technology
The outside box is made of plastic for cost reduction and recycling. The bottle is made of ceramic with a spray pint. The bottle cap is also made of ceramic.
Design Challenge
In the early stage of the design process, the designers had not produced the combination of tradition and modernity elements of the project design style very well. So the designers have continuously improved the design expression and cost control, and then the final effect went well.
Research
The distillery of Yingjiagong Baijiu has an ecological and natural geographical fermentation environment with a profound cultural background. After I had researched and visited the site of the distillery of Yingjiagong then I started to design the project.
Inspiration
The design element uses Dabie Mountain as a creative point in this project. The distillery of Yingjiagong Baijiu is in the mountainous area. The topographical trend image of Huoshan county has inspired the design. The designers combined the mountain shape with the traditional Chinese ink painting and line expression on the design. The image of the design seems strong and full of charm. The overall colour of the design is white. The main colour tone is green with a strong Chinese calligraphy and painting feature. The design highlights the concept of Yingjiagong Baijiu the way Chinese people's sincere hospitality and the traditional Baijiu culture.
Project Duration
The project started in November 2018 in Shenzhen and finished in March 2019 in Shenzhen.
Operation Flow
he project aims to promote the natural Baijiu fermentation environment of the distillery of Yingjiagong. The distillery of Yingjiagong Baijiu places in the mountainous area of Dabie Mountain. Dabie Mountain has been used as a creative point in the design. The topographical trend map of Huoshan County also has inspired this design project. This design combines with a traditional Chinese ink painting and line expressions in the design to play a role in communication and promotion. In the later stage of design, the application of material and technology has continuously improved. The final result of the project went well.
Image Credits
Image #1: Creator Wen Liu, Yingjiagong Baijiu, 2019
Image #1: Creator Xianwen Wu, Yingjiagong Baijiu, 2019
Image #1: Creator Mao Li, Yingjiagong Baijiu, 2019
Image #1: Creator Weijie Kang, Yingjiagong Baijiu, 2019
Image #1: Photographer Sailin Zhang, Yingjiagong Baijiu, 2019

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