Yongqing Fang Grand Theater Renovation Ornatus Interior Spatii Expositionis by MAG studio

Yongqing Fang Grand Theater Renovation Ornatus Interior Spatii Expositionis by MAG studio is a highly esteemed winner of the very prestigious 2020 Praemium A' Design Award Aureum in Designatio Interior Competition Category.

AurumInterior· 2020

Yongqing Fang Grand Theater Renovation Ornatus Interior Spatii Expositionis

by MAG studio

Client: MAG studio

Praemium A' Design Award Aureum Winner in Interior Category

16,771

Verified Award Winner

Verify Award Status for #104291

View at A' Design Award Press Release Award Badge

Colors

The Design

About Yongqing Fang Grand Theater Renovation Ornatus Interior Spatii Expositionis

Renovatio Theatri Magni Yongqing Fang est ornatus interior centri expositionis et promotionis investitionum in urbe Guangzhou. Theatrum est monumentum insigne loci Yongqing Fang in Via Enning, vico antiquo renovato, propter mercaturas diu probatas et peregrinationem noto. Consilium elementa vetera novaque inter se opponit. Volumina in modum arcarum spatium irregulare CCCXXXIV metrorum quadratorum ordinant. Tabulatum inferius expositiones operum continet, tabulatum autem superius negotiationibus adhibetur. Materiae comprehendunt bracteam ligneam, pigmentum album, laminas aluminii nigras et tegulam griseam. Portae ex chalybe asperato et vitro interiora cum via coniungunt.

The Recognition

About the Praemium A' Design Award Aureum

Yongqing Fang Grand Theater Renovation Ornatus Interior Spatii Expositionis victor est Praemii A' Design Award Aureum, honoris amplissimi formis primi ordinis, mirabilibus et praestantibus dati. Victores Aurei sunt opera valde nova, provida et splendida, quae ingenium, sapientiam et peritiam auctorum suorum referunt. Exspectatur Yongqing Fang Grand Theater Renovation Ornatus Interior Spatii Expositionis inventum laudatissimum, inclinationes creans et monumentale fore, quod pretium inauditum afferat. Haec forma Aureo praemio victa est incepto mirabile et honoratum, quod fines artis, scientiae, formandi rationis et technologiae promovet. Yongqing Fang Grand Theater Renovation Ornatus Interior Spatii Expositionis cupiditatem vehementem excitat, studium accendit, ingenium creandi fovet et capit.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Yongqing Fang islocated in Enning Road, the core area of old Guangzhou. In recent years, Enning Road has been renovated, and gradually developed into a famous street full of time-honored brands that focuses on the tourism industry, even claimed as "the most beautiful old street in Guangzhou". As the Grand Theateris one of the landmarks of Yongqing Fang, the client expected to revitalizeit and make it serve as the investment promotion center of the whole renovation project.
Dimensions & Packaging: Area: 334 square meters.
Category: Exhibition
Tags: Renovation, old street, revitalize, exhibition, contrast
Production Technology: Main materials: wood veneer, white paint, rust-like paint spray, black aluminium panel, grey tile and stretch ceiling, etc.
Design Challenge: There were several door openings at the entrance of the original building, which were decorated with traditional wooden screen doors with Chinese characteristics before renovation. Since the designers hope to impress visitors with greater visual impact, frosted steel is put into use as the door frame combined with transparent glass, thereby combining the indoor and outdoor landscape.
Research: Yongqing Fang islocated in Enning Road, once the core area of old Guangzhou. In recent years, however, Enning Road has been renovated, and gradually developed into a famous street full of time-honored brands that focuses on the tourism industry, even claimed as "the most beautiful old street in Guangzhou". And Enning Road is also the soul of Qilou buildings in Sai Kwan.As the Grand Theater is one of the landmarks of Yongqing Fang, the client expected to revitalize it and make it serve as the investment promotion center of the whole renovation project.
Inspiration: The designers used the contrast of the old and the new, the past and the present to renovate the interior space. At the same time, various elements like light and shadow, and reality and fantasy are applied into the design.
In terms of space planning, boxes are used to form different functional divisions that can present changeable space structures while unifying the irregular spaces. The 1F is mainly used for project exhibitions. While the second floor is primarily designed for negotiation.
Project Duration: The project started in September 2019 and finished in November 2019 in Guangzhou.
Operation Flow: There were several door openings at the entrance of the original building, which were decorated with traditional wooden screen doors with Chinese characteristics before renovation. Since the designers hope to impress visitors with greater visual impact, frosted steel is put into use as the door frame combined with transparent glass, thereby combining the indoor and outdoor landscape. Especially at night, the pedestrians on the street would be easily attracted by the indoor space when the light is on.
Team Members: Chief designer: Jan Mok
Designer: Eric Zhou
Image Credits: Image #1: Photographer Shi Guan
Image #2: Photographer Shi Guan
Image #3: Photographer Shi Guan
Image #4: Photographer Shi Guan
Image #5: Photographer Shi Guan
Main image is Image #1, Optional Image #1 is Image #2, Optional Image #2 is Image #3, Optional Image #3 is Image #4, Optional Image #4 is Image #5