Destroy Munus Publicae Salutis Titulus by Lin Lin

Destroy Munus Publicae Salutis Titulus by Lin Lin is a highly esteemed winner of the very prestigious 2021 Praemium A' Design Award Aeneum in Graphica Competition Category.

AesGraphica· 2021

Destroy Munus Publicae Salutis Titulus

by Lin Lin

Client: Lin Lin

Praemium A' Design Award Aeneum Winner in Graphica Category

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Verified Award Winner
Verify Award Status for #120031

View at A' Design Award Press Release Award Badge

Colors

The Design

About Destroy Munus Publicae Salutis Titulus

Destructio est titulus publicae salutis creatus ad naturam et vitam silvestrem tuendam hortandam. Titulus reconstructione graphica utitur, plura elementa in unam umbram coniungens. Tantum pars pandae ostenditur, ita ut spectatores mente totum animal compleant, principia psychologiae Gestalt sequentes. Nigrum et album soli colores adhibentur, qui compositioni vim visualem validam praebent. Titulus 210 per 297 millimetra metitur. Destructio electronice in rete distribuitur et etiam in chartis adhaesivis vel charta photographica imprimi potest.

The Recognition

About the Praemium A' Design Award Aeneum

Destroy Munus Publicae Salutis Titulus victor est Praemii A' Design Award Aeneum, honoris multum aestimati formis egregiis, creandi ingenio, sollertia et acumine insignibus dati. Victores Aenei opera perita et mire creandi sunt, quae experientiam, imaginationem et solertiam auctorum suorum confirmant. Exspectatur Destroy Munus Publicae Salutis Titulus rem multum aestimatam, admiratam et carissimam, notabiliter professionalem et novam fore. Haec forma Aeneo victa optimas consuetudines artis, scientiae, formandi rationis et technologiae amplectitur et in cura minutiarum excellit. Destroy Munus Publicae Salutis Titulus necessitates egregie explet, cupiditates tangit, sensus capit et curiositatem allicit.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a thought-provoking poster design for public welfare. The biggest difference from other posters is the use of graphic reconstruction to show multiple elements. It achieves a visual integration at multiple levels, expressing deep meaning with visual language, and it has strong visual impact.
Dimensions & Packaging: 210mm×297mm
Tags: Panda, poster, public welfare, environmental protection, ecology
Production Technology: Posters are mainly distributed electronically through the Internet, or printed posters are made by producing adhesive stickers and photo paper.
Design Challenge: The most difficult part in the design process is to use simple visual language to express deep meaning. Designers skillfully use silhouette to recombine various elements and transform them into new graphics, which endows them with deep meaning and makes them easy to identify and spread.
Research: In the process of conception, it takes a lot of energy to consider the combination, composition and color use. We try our best to make the design the most refined, so that the central idea of the poster can be conveyed more directly and the impact of the picture is stronger.
Inspiration: Behind the inspiration is the designer's long-term attention to the subject of getting along with the natural environment. However, with the plunder of nature by human beings, the homes of animals are destroyed, and the precious species are becoming increasingly rare. As a national treasure of China, the designer hopes to appeal to human beings to cherish natural resources and protect the environment through the cute image of panda.
Project Duration: The project was conceived in Guangdong, China in February 2020, completed in March 2020, and publicly announced in Guangdong, China in March 2020.
Operation Flow: When people see the poster, they first see the part of the panda but not the whole panda.The designer uses Gestalt psychology to make people construct Gestaltism in their hearts when they look at it, so when they see a part of the panda, they can associate it with the whole. The combination of black and white colors has a strong visual impact and brings a stronger inner shock.
Team Members: Lin Lin