Briiv Purgator Aeris by James Whitfield and Sean Sykes is a highly esteemed winner of the very prestigious 2021 Praemium A' Design Award Aureum in Productum Sustinibile Competition Category.
AurumProductum Sustinibile· 2021
Briiv Purgator Aeris
by James Whitfield and Sean Sykes
Client: Briiv
Praemium A' Design Award Aureum Winner in Productum Sustinibile Category
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The Design
About Briiv Purgator Aeris
Briiv est purgator aeris ad spatia domestica et officiorum destinatus. Briiv materiis renovabilibus et naturalibus utitur loco filtrorum vulgarium quae in plerisque purgatoribus inveniuntur. Media filtrantia ex musco, cortice cocois et textura serici carbonisque facta sunt, atque omnia media filtrantia in compostum redigi possunt. Basis et receptaculum filtri ex polymero bioplastico e gramine elephantino confecto facta sunt. Instrumentum altitudine CCXX millimetrorum stat, latitudine CLX millimetrorum mensuratur et DCCCC grammata pendet. Celeritas et duratio per applicationem telephoni gestabilis vel per interfaciem sine tactu in fronte positam constitui possunt.
The Recognition
About the Praemium A' Design Award Aureum
Briiv Purgator Aeris victor est Praemii A' Design Award Aureum, honoris amplissimi formis primi ordinis, mirabilibus et praestantibus dati. Victores Aurei sunt opera valde nova, provida et splendida, quae ingenium, sapientiam et peritiam auctorum suorum referunt. Exspectatur Briiv Purgator Aeris inventum laudatissimum, inclinationes creans et monumentale fore, quod pretium inauditum afferat. Haec forma Aureo praemio victa est incepto mirabile et honoratum, quod fines artis, scientiae, formandi rationis et technologiae promovet. Briiv Purgator Aeris cupiditatem vehementem excitat, studium accendit, ingenium creandi fovet et capit.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- briiv is a new take on the air purifier. Using renewable and natural materials to filter the air in your home or office environment, briiv creates clean, safe, breathable air via an innovative filter system. briiv’s filters of moss, coconut husk and a silk-carbon matrix perform as effectively as an air purifier of the same low-power class. The filter media are compostable and briiv connects to smart home applications for control and to monitor usage for replacement filters.
- Dimensions & Packaging
- briiv stands at 220mm high and 160mm wide with a total weight of just 900g.
- Tags
- sustainable, clean air, air purification, low power, bioplastic, air purifier, smart home
- Production Technology
- Vibers elephant-grass based bio-plastic polymer is used for the base and filter housing. Moss, coconut and a silk-carbon matrix were utilised for the filter media for their biodegradable traits.
- Design Challenge
- The most difficult obstalce was to stratify the filter media in such a way that a. was as effective as HEPA at the same power level utiliesed by competitors and b. to maintain airflow through the unit in order to provide a clean air delivery rate, the CADR, comparable to HEPA competitors.
- Research
- Our primary goal was to reduce waste from HEPA filters which are found in the majority of air purifiers. By replacing HEPA filters with biodegradable filter media, briiv saves on landfill and the usage of finite resources such as crude oil. Effectiveness of our filter media versus HEPA was determined using air quality monitors for in-and-outflow of air mixed with common particulate matter at various dimensional scale from PM2.5 to PM10 as primary indicators or change in air quality.
- Inspiration
- Air purification is rife by plastics, glass and other unsustainable materials. We felt there is a better way to do things and set out to incorporate bioplastics and as much renewable material as possible into briiv to deliver clean air that's better for the planet, our increasingly scarce resources and for energy usage.
- Project Duration
- The project began in late 2018, developed into 2019 and launched on Kickstarter in April 2019. briiv continues to crowdfund on Indiegogo and is already receiving wholesale orders from across the globe.
- Operation Flow
- briiv can be operated either via the smartphone app or via a touchless interface on the front of the unit. Speed and duration can be set on both app and interface. The touchless interface was implemented as a direct response to reducing the risk of cross-contamination realised throughout the COVID-19 pandemic.
- Patents
- Trademark, Design Rights & Patent Pending
- Team Members
- James Whitfield
Sean Sykes - Image Credits
- James Whitfield
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