Yudong CUN Formatio Signi Fautoris by Linggaung Chen, Sf Zhang and Cy Zhao

Yudong CUN Formatio Signi Fautoris by Linggaung Chen, Sf Zhang and Cy Zhao is a highly esteemed winner of the very prestigious 2021 Praemium A' Design Award Ferreum in Graphica Competition Category.

FerrumGraphica· 2021

Yudong CUN Formatio Signi Fautoris

by Linggaung Chen, Sf Zhang and Cy Zhao

Client: Communication University of Zhejiang

Praemium A' Design Award Ferreum Winner in Graphica Category

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Verified Award Winner

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Colors

The Design

About Yudong CUN Formatio Signi Fautoris

Yudong CUN est formatio signi fautoris quae pro Yudong vico, vico picturae agricolarum in Sina sito, create est. Signum fautoris in figura piscis, quae vico propria est, fundatur. Piscis ut character simplex fictus depingitur et cum imaginibus picturae agricolarum localium et cum signis vexillorum nationum per orbem terrarum coniungitur. Effectus est copia imaginum colore variarum quae culturam localem cum forma visuali internationali coniungit. Signum fautoris magnitudinem fixam non habet et vel ut imago stabilis vel ut imago animata effici potest.

The Recognition

About the Praemium A' Design Award Ferreum

Yudong CUN Formatio Signi Fautoris victor est Praemii A' Design Award Ferreum, honoris amplissimi formis bonis dati, quae postulatis professionalibus et industrialibus ab creationibus bene formatis exspectatis satisfaciunt. Victores Ferrei magnam peritiam, altam specializationem, intellectum periti et facultatem creandi auctorum suorum ostendunt. Exspectatur Yudong CUN Formatio Signi Fautoris creationem multum aestimatam, admiratam et carissimam, practicam et novam fore. Haec forma Ferreo victa optimas industriae consuetudines integrat et proprietates technicas idoneas, cum scientia et talento coniunctas, habet. Yudong CUN Formatio Signi Fautoris ob diligentiam suam honoratur et ad vitae qualitatem emendandam formatum est, ut mundum meliorem reddere iuvet.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a mascot image designed for Chinese farmers' painting village. Yudong village, as the most distinctive style of farmers' painting village in China, is a cartoon image with international style, which makes it easy and humorous to be accepted by people. Through the design of this cartoon image, it conveys the artistic style of Yudong village, and also realizes the integration with the symbols of the world.
Dimensions & Packaging: It has no fixed size and can be made according to the required size.
Tags: Chinese elements, international style
Production Technology: Using the method of graphic creative design, the combination of fish cartoon image and different elements is realized. Through the way of graphic design, Chinese elements and world elements are integrated to achieve a group of colorful cartoon image design.
Design Challenge: The biggest challenge of this design project is to combine Chinese elements, the world's rich and the cartoon image of fish, and have the beauty of international style.
Research: Methods: using the method of graphic creative design, Chinese elements and world symbols were integrated into the cartoon graphics of fish to realize the combination of Chinese elements and international symbols. Tools: Photoshop, Illustrator
Inspiration: The inspiration of this design comes from the characteristic "fish" figure of Yudong village. Through the design, a vivid and interesting cartoon image is realized. In terms of design and application, the first is to integrate the fish graphics with the farmers' paintings in Yudong village, and the second is to integrate it with the national flag symbols of all countries in the world. It presents a cartoon image with local cultural elements and international style.
Project Duration: The project started in April 2020 in Hangzhou and finished in August 2020 in Hangzhou
Operation Flow: The design of this group of cartoon images can be made into static or dynamic effects according to the needs of publicity.
Team Members: Designer: Lingguang Chen,
Designer: Chao Yang,
Designer: Shifeng Zhang,
Designer: Chunyi Zhao，
Designer: Hao Xu，
Designer: Zikun Chen
Image Credits: Image #01 : Designer Linguang Chen
Image #02 : Chao Yang，Chunyi Zhao
Image #03 : Shifeng Zhang, Hao Xu
Image #04 : Zikun Chen