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Ginkgo Swan Lake Systema Signorum by Hangzhou Signsun

Ginkgo Swan Lake Systema Signorum by Hangzhou Signsun is a highly esteemed winner of the very prestigious 2022 Praemium A' Design Award Ferreum in Supellex Viae Competition Category.


FerrumSupellex Viae· 2022

Ginkgo Swan Lake Systema Signorum

by Hangzhou Signsun

Client: Hangzhou Signsun Signage System Co., Ltd.

Praemium A' Design Award Ferreum Winner in Supellex Viae Category

18,916

Verified Award Winner

Verify Award Status for #127309

Colors

The Design

About Ginkgo Swan Lake Systema Signorum

Ginkgo Lacus Cycnorum est systema signorum horto in urbe Jiaxing, Sinis, destinatum. Formae et colores ex folio ginkgo et cycno sumpti sunt. Adumbratio foliorum ginkgo et color albus cycnorum stilum visualem huius seriei definiunt. Quodque signum ex lamina crassa chalybis inoxidabilis excisum est, forma cavata insculpta, ita ut lux et umbra die noctuque clarae perstent. Plures formae ad arbitrium componi possunt et in unam familiam coniungi. Per varias semitas disposita, signa visitatores ducunt eosque per hortum aequaliter dispergunt.

The Recognition

About the Praemium A' Design Award Ferreum

Ginkgo Swan Lake Systema Signorum victor est Praemii A' Design Award Ferreum, honoris amplissimi formis bonis dati, quae postulatis professionalibus et industrialibus ab creationibus bene formatis exspectatis satisfaciunt. Victores Ferrei magnam peritiam, altam specializationem, intellectum periti et facultatem creandi auctorum suorum ostendunt. Exspectatur Ginkgo Swan Lake Systema Signorum creationem multum aestimatam, admiratam et carissimam, practicam et novam fore. Haec forma Ferreo victa optimas industriae consuetudines integrat et proprietates technicas idoneas, cum scientia et talento coniunctas, habet. Ginkgo Swan Lake Systema Signorum ob diligentiam suam honoratur et ad vitae qualitatem emendandam formatum est, ut mundum meliorem reddere iuvet.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The whole guide system retains the purity, tranquility and eternity in the first impression of Ginkgo Swan Lake.
Dimensions & Packaging
Personalized customization, multiple styles become a guide system, not a single product, it belongs to a series of theme graphic design.
Tags
Ginkgo biloba, swan, purity, tranquility, information interaction, guide
Production Technology
The manufacturing process of the steel plate hollow, the day and night light and shadow are clear, and endow the card body with a long service life.
Design Challenge
The seemingly simple shape is directly made with a thick stainless steel plate. The most difficult part is to see the light source components without destroying the aesthetics of the shape.
Research
The type of research is applied research. It is hoped that through research, a systematic guide design for the park will be carried out. The research will use on-site inspections, combined with ergonomics, to enhance the overall image of the park from the three perspectives of playability, functionality and aesthetics, and travel for tourists. Play brings a good experience and enhance the happiness of travel.
Inspiration
The design is inspired by "swan" and "ginkgo". The shape and color are extracted from pictographic elements. The outline of ginkgo leaves and the pure whiteness of swan compose the unique rhythm of the park.
Project Duration
The project was designed and produced in Hangzhou, Zhejiang Province, China in May 2019. It will be completed in Jiaxing City, Zhejiang Province, China in March 2020, and will be opened in Jiaxing City in April 2020.
Operation Flow
According to the scientific layout, different play routes are formed in the park, and visitors are rationally diverted. The graphics and text information in different shapes are interacted to play a role of beautification and guidance.
Patents
State Intellectual Property Office.
Authorized announcement number:CN 306470357 S
Certificate No. 6490453
Team Members
Main creative design: Wu Xiaohua
Deepen the design: Wu Junlong
Three-dimensional rendering: Zeng Weijie
Photograph: Wang Jinguo
Image Credits
Independent intellectual property rights, original design.

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