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Kuwasawa Design School 2022 Philosophica ab Kazune Watanabe

Opus Kuwasawa Design School 2022 Philosophica a designatore Kazune Watanabe est victor maxime honoratus praemii praestigiosissimi 2023 Praemium A' Design Award Argenteum in Categoria Certaminis Typographia.


ArgentumTypographia· 2023

Kuwasawa Design School 2022 Philosophica

a Kazune Watanabe

Cliens: Kuwasawa Design School

Victor praemii Praemium A' Design Award Argenteum in Categoria Typographia

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Designum

De Kuwasawa Design School 2022 Philosophica

School guide for Kuwasawa Design School, schola prima in Iaponia. Nuper communicatio increbruit online, et acies terret inter rem et virtualem. In tali re, Consilium turmas possibilitatem consilii secutus est exprimendo quid agnitum est digital cum analog (paper et imprime). Primo aspectu spectat sicut liber ordinarius, sed animatio operatur cum evulsa est. Medicus in singula volumina ita dividitur ut homines variis modis frui possint. Significationem digitalem utens typography petiverunt.

Agnitio

De Praemium A' Design Award Argenteum

Kuwasawa Design School 2022 Philosophica victor est Praemii A' Design Award Argenteum, honoris eximie amplissimi formis summi generis, pulchris et conspicuis dati. Victores Argenti opera valde splendida et creandi ingenio praedita sunt, quae praestantem peritiam, talentum et acumen auctorum suorum ostendunt. Exspectatur Kuwasawa Design School 2022 Philosophica opus mirabile, exemplare, valde professionale et penitus novum fore. Haec forma Argento victa inventum notabile et admiratum est, quod ad fines artis, scientiae, formandi rationis et technologiae promovendos confert. Kuwasawa Design School 2022 Philosophica creatio est, quam multi invident, quae cupiditates excitat, sensus bonos affert et admirationem miraculumque movet.

Post Designum

Fasciculus Nuntii

Merita, sodales gregis et singula technica a designatore praebita.

Proprietates Singulares
They created a "Kinetic book" that is different from other school guides. They used analog methods (paper and print) to recreate digital images. At first glance, it looks like an ordinary book, but when the book is pulled out, the animation works naturally and surprises the person who sees it. The guidebook is divided into separate volumes so that people can enjoy it in various ways.
Dimensiones et Involucrum
Dimensions Width:182mm x Height:257mm x Depth:25mm
Notulae
Kuwasawa Design School, Slit animation, Scanimation, There There, Kazune Watanabe
Technologia Productionis
The case is slit, and the animation is worked by the expression of the cover partially visible through the slit. Although the cover appears to be printed only in black, it is not printed in one black color but in a combination of special colors. The slightest deviation of the color plates creates an optical illusion, reproducing the flicker of RGB colors that can be seen when the monitor is magnified. Under normal conditions, the colors are barely perceptible, but when the slit is passed through, the colors appear as a frame-by-frame feed.
Provocatio Designandi
Slit animation has a narrower range of expression and is extremely difficult to express dynamically compared to ordinary animation. After more than 100 prototypes, they aimed for a digital expression using typography.
Investigatio
As the coronavirus spreads around the world, society has shifted to a teleworking work style. And communication has shifted from face-to-face to online. Now that people see two-dimensional expressions online as a matter of course, There There wanted to redefine the value of the existence of objects. They created this design with the idea of designing an object that exists with a digital look and the sense of strangeness and unreality that comes with it.
Inspiratio
School guide for Kuwasawa Design School, the first design school in Japan.
In recent years, online communication has been increasing, and the line between reality and virtual is becoming more and more blurry. In such a situation, There There pursued the possibility of design by expressing what was recognized as digital with analog (paper and print).
For students who are about to study design, they aimed not only to convey basic information about the school's curriculum and facilities but also to serve as a medium for designers to experience and recognize design as something exciting for the first time they are exposed to it.
Duratio Operis
The project started from July 2020 to April 2021 and was released in Japan in May 2021.
Cursus Operationis
The target audience is students who want to study design. The objective was to reach as many people as possible and get them interested in design. On social media, the information was shared by many media in Japan and overseas, an unprecedented spread as a school guidebook. The number of requests increased compared to previous years, increasing the school's recognition dozens of times over.

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