Argentum Graphica · 2023
Snow Peak Identitas Visualis
by Yunnan Tech and Business University
- Praemium A' Design Award Argenteum 2023 in Graphica
- CLIENT: Yunnan Tech and Besiness University
- Estimated Number of Design Views: 38,470
- Verification code D48702089F · Verify this award
Colors
About Snow Peak Identitas Visualis
Agnitio index gravis aestimationis in designo emblematis est. Quomodo simplici lingua designi utendum sit ad hospitium cum monumento Palatii Potala complexo et mutabili integrandum una ex difficultatibus totius designi est. Palatium Potala aedificium sacrum in oculis Tibetanorum est. Ideo cohors designi columnas, elementa maxime repraesentativa, ut elementa designi elaboravit, imaginemque Palatii Potala tridimensionalem per technicas bidimensionales creavit, ut annotatio stilum regionalem fortem traderet.
About the Praemium A' Design Award Argenteum
Snow Peak Identitas Visualis victor est Praemii A' Design Award Argenteum, honoris eximie amplissimi formis summi generis, pulchris et conspicuis dati. Victores Argenti opera valde splendida et creandi ingenio praedita sunt, quae praestantem peritiam, talentum et acumen auctorum suorum ostendunt. Exspectatur Snow Peak Identitas Visualis opus mirabile, exemplare, valde professionale et penitus novum fore. Haec forma Argento victa inventum notabile et admiratum est, quod ad fines artis, scientiae, formandi rationis et technologiae promovendos confert. Snow Peak Identitas Visualis creatio est, quam multi invident, quae cupiditates excitat, sensus bonos affert et admirationem miraculumque movet.
Press Kit
- Unique Properties
- LHASA HOSTEL (Potala Palace) is located on the east side of the Potala Palace, the well-designed feature viewing room can enjoy the beauty of the Potala Palace without leaving home, open the automatic curtains Potala Palace slowly appear in front of you, has always been loved by everyone.
- Dimensions & Packaging
- This VI design is mainly used in office supplies and hotel supplies, and is made according to regular sizes.
- Tags
- Tibetan, Potala Palace, Hotel, Visual Identity, Territoriality
- Production Technology
- The logo on all paper promotional materials adopts embossing technology, and the light and shadow of the logo are used to create a three-dimensional effect.
- Design Challenge
- Identity is an important attribute in logo design. How to use concise design language to integrate the hotel with the complex and changeable landmark - Potala Palace is the biggest challenge of the entire design.
- Research
- The project focused on how to use refining design elements to closely link the hotel's character with the majestic Potala Palace. Through field research and analysis, the most distinctive pillars of the hotel building were finally used to shape the logo and the hotel's identification system.
- Inspiration
- As a landmark building in Lhasa and even Tibet, the Potala Palace is a world cultural heritage, and it is the most sacred building in the eyes of Tibetans. Therefore, The team chose the basic element of hotel architecture "pillar" as the design element, and created a three-dimensional Potala Palace abstract image through two-dimensional techniques, rendering a strong hotel regional style.
- Project Duration
- The project started in March 2022 in Kunming and finished in May 2022 in Kunming
- Operation Flow
- Many hotel bedding is pure white, but the LHASA hotel adopts the method of printing and dyeing. Printing the hotel logo and related elements on the bedding cleverly. The brand image of the hotel is and enhanced through personalized design techniques.
