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Elegance and Modernity Statio Expositionis by Smart Design Expo - Joanna Dittmar
Elegance and Modernity Statio Expositionis by Smart Design Expo - Joanna Dittmar
Elegance and Modernity Statio Expositionis by Smart Design Expo - Joanna Dittmar
Elegance and Modernity Statio Expositionis by Smart Design Expo - Joanna Dittmar
Elegance and Modernity Statio Expositionis by Smart Design Expo - Joanna Dittmar

Aurum Nundinae · 2023

Elegance and Modernity Statio Expositionis

by Smart Design Expo - Joanna Dittmar

  • Praemium A' Design Award Aureum 2023 in Nundinae
  • CLIENT: Drutex
  • Estimated Number of Design Views: 434,962
  • Verification code 2573346C69 · Verify this award
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Colors

About Elegance and Modernity Statio Expositionis

Elegantia et Modernitas est statio expositionis pro mercatu nundinali Norimbergae creata. Statio metra XXI semis in longitudinem et XI in latitudinem patet, parietibus quinque metra altis. Colores nigri et species caementicia cum elementis plantarum et illuminatione diligenti coniunguntur, ut merces in ambitu tranquillo ostendantur. Frons ex lamina composita facta est, nubes aurea pendens ex saeptis metallicis formata est, et pluteorum expositoriorum superficies auro illita est. Omnes partes a fabris lignariis domi confectae sunt. Quadrum visorium sex metra longum et tria metra cum dimidio altum pelliculam ostendit, quae visitatores e longinquo alliciat.

About the Praemium A' Design Award Aureum

Elegance and Modernity Statio Expositionis victor est Praemii A' Design Award Aureum, honoris amplissimi formis primi ordinis, mirabilibus et praestantibus dati. Victores Aurei sunt opera valde nova, provida et splendida, quae ingenium, sapientiam et peritiam auctorum suorum referunt. Exspectatur Elegance and Modernity Statio Expositionis inventum laudatissimum, inclinationes creans et monumentale fore, quod pretium inauditum afferat. Haec forma Aureo praemio victa est incepto mirabile et honoratum, quod fines artis, scientiae, formandi rationis et technologiae promovet. Elegance and Modernity Statio Expositionis cupiditatem vehementem excitat, studium accendit, ingenium creandi fovet et capit.

Press Kit

Unique Properties
There's a certain mystery inherent in every implementation process, a moment when imagination meets with the possibilities of reality to create something intriguing and beautiful. The fusion of these elements creates a striking whole.
It's natural to wonder which particular element of a stand was the catalyst for the whole design concept. After all, every project has its own unique starting point - the spark that ignites the creative process and drives the work forward.
Dimensions & Packaging
SIZE: 21,5 x 11m
5m high walls

Since we wanted to capture the attention of the visitors, we decided to use a huge screen (6x3,5m) to show the film, which was made by the client, at all times during the exhibition. This solution attracted the attention of the visitors from a distance. It is a perfect combination of multimedia technology with eye-catching design.
Tags
elegant, modern, minimalist,
Production Technology
The production of the elegant facade made of laminate, golden cloud installation made of metal fence, and golden lacquered expositors were produces in-house in a carpentry, through the skilled hands of carpenters.
Custom-made production has to present their company as a strong business partner as well as highlight the exclusiveness and the high quality of their products.

Incorporating black into the design makes the stand evoke the associations of luxury and superior quality so it is a perfect choice to bring out the best in products.

Choosing the right lighting made it possible to showcase the products in their intended environments.
Design Challenge
Incorporating elegant and modern elements with delicate touches like hanging golden clouds can help convey a sophisticated and contemporary brand image. However, without proper research and a clear brief, it may be challenging to execute this vision effectively and achieve the desired results.
Research
Designing a booth for the Drutex brand is always about finding new details that will catch people's attention while also being consistent with the brand's aesthetics and branding. It involves constantly searching for new design solutions that will attract attention while maintaining a cohesive brand identity.
Inspiration
Inspired by the elegant, simple form of the customers products, wanting to emphasize their prestige and premium quality we have created a stand based on subtle, matching colors. The frugality and austerity of the decor allowed to focus on lighting and good product presentation.
Elegance and modernity. The rawness of black and concrete combined with the energy and freshness of plant elements. The perfection of this project is in detail.
Project Duration
Frontale 2022, Nuremberg
Operation Flow
the stand has a warm, sophisticated and light look
Patents
Smart Design Expo
Image Credits
Smart Design Expo

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