Void Platforma Designationis Integratae by Hanna Park

Void Platforma Designationis Integratae by Hanna Park is a highly esteemed winner of the very prestigious 2024 Praemium A' Design Award Aeneum in Graphica Competition Category.

AesGraphica· 2024

Void Platforma Designationis Integratae

by Hanna Park

Client: Void

Praemium A' Design Award Aeneum Winner in Graphica Category

14,506

Verified Award Winner

Verify Award Status for #154353

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Void Platforma Designationis Integratae

Vacuum ad sequentia refertur: aliquid quod non existit, aliquid vacuum nihilo, vel spatium tale. Vacuum novam positionem designationis creativae proponit cum consilio integrato a cogitatione ad effectum, designationem temporibus aptam. Spatium modernum significat quod infinita imaginatione plenum videtur. Designatio Vacuum neutralis est et spatium consumatoribus relinquit ut sese exprimant. Socii creativi sumus qui experientias notarum cogitamus designamusque.

The Recognition

About the Praemium A' Design Award Aeneum

Void Platforma Designationis Integratae victor est Praemii A' Design Award Aeneum, honoris multum aestimati formis egregiis, creandi ingenio, sollertia et acumine insignibus dati. Victores Aenei opera perita et mire creandi sunt, quae experientiam, imaginationem et solertiam auctorum suorum confirmant. Exspectatur Void Platforma Designationis Integratae rem multum aestimatam, admiratam et carissimam, notabiliter professionalem et novam fore. Haec forma Aeneo victa optimas consuetudines artis, scientiae, formandi rationis et technologiae amplectitur et in cura minutiarum excellit. Void Platforma Designationis Integratae necessitates egregie explet, cupiditates tangit, sensus capit et curiositatem allicit.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Void is a word that refers to non existent, empty with nothing or such a space.
Void proposes a new positioning of creative design
with an integrated strategy from planning to practice,
a design that breathes with the times and trends as if filling this space with unlimited imagination.
Dimensions & Packaging: Void maintains consistency in the brand identity and expresses it as an expanded motif to reflect personality.
Void logotype uses a sans-serif font to create a clean, modern feel.
Minimal straight lines and the curve of the I are in harmony with the overall visual balance.
Void uses clear and vibrant colors and uses novel combinations as a color system.
With this color system, you can maintain a vibrant, clear tone and manner of Void.
Tags: Void, Book design, Brand identity, Creative
Production Technology: Void is a platform that goes beyond simple design and makes various brands more valuable.
We pursue a minimalist design so that each product can stand out within the Void platform.
We seek diversity of expression through flexible design that can be expanded across a variety of brands.
We establish a modern and progressive design tone and manner to express a trendy image.
Design Challenge: In order to create Void unique visual characteristics, we went through a lot of trial and error in the process of developing a graphic motif symbolizing void. By using the strokes associated with the brand slogan, Unobtrusive design, as a motif, the intersection of customer benefits and values is expressed through an image.
Research: Using a brand identity system consistently increases trust and recognition of your brand and sets you apart from the competition.
It also ultimately builds trust in your brand message.
Void provides ample experiences to amplify creativity and imagination in the space where the customer’s space and Void’s space meet.
Inspiration: Good design does not attract unnecessary attention.
Void design is neutral and
Allowing consumers to express themselves leave space empty.
Void is a creative partner who plans and designs a brand experience.
Project Duration: Void brand project was carried out from September 2021 to August 2022, and the trademark registration and patent appeared in September 2022.
Operation Flow: Companies plan and develop service brands or product brands and inform customers of their differentiated value through various communication media..
In order to create a consistent brand experience, the essential elements of the brand that play a central role must be defined.
We first define the brand's values.
What is our brand identity?
What kind of image should our brand be remembered by people?
Void provides customers with a new platform through these experiences.
Team Members: Art Director : Hanna Park
Designer : Hyesu Lim
Designer : Yura Lee
Designer : Jonghwan Kang
Designer : Seohee Lee
Designer : Jieun Choi