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Mayday Fly to 2022 Concentus by B'in Live

Mayday Fly to 2022 Concentus by B'in Live is a highly esteemed winner of the very prestigious 2025 Praemium A' Design Award Argenteum in Media Competition Category.


ArgentumMedia· 2025

Mayday Fly to 2022 Concentus

by B'in Live

Client: B'in Live

Praemium A' Design Award Argenteum Winner in Media Category

Colors

The Design

About Mayday Fly to 2022 Concentus

Volatus ad MMXXII Mayday iter insigne est post concentum eorum retialem sine spectatoribus inter Covid-19. Spectaculum in parva cella exercitationis incepit, ad Stadium vacuum progressum est, et cum spectatoribus praesentibus conclusum est, reditum globalem ad normalitatem ex clausuris symbolizans. Contra apparatus magnificos praecedentes, hoc iter imagines puras respicit ad affectus humanos exprimendos et themata hominocentrica illustranda, veluti quaestiones ambientales globales, difficultates sociales ex pandemia ortas, vitam quotidianam, et relationes humanas. Exhibitiones spectant ut spectatores compati et affectus solvere possint, effectum socialem positivum creantes

The Recognition

About the Praemium A' Design Award Argenteum

Mayday Fly to 2022 Concentus victor est Praemii A' Design Award Argenteum, honoris eximie amplissimi formis summi generis, pulchris et conspicuis dati. Victores Argenti opera valde splendida et creandi ingenio praedita sunt, quae praestantem peritiam, talentum et acumen auctorum suorum ostendunt. Exspectatur Mayday Fly to 2022 Concentus opus mirabile, exemplare, valde professionale et penitus novum fore. Haec forma Argento victa inventum notabile et admiratum est, quod ad fines artis, scientiae, formandi rationis et technologiae promovendos confert. Mayday Fly to 2022 Concentus creatio est, quam multi invident, quae cupiditates excitat, sensus bonos affert et admirationem miraculumque movet.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The concert depicts society's current state featuring six classic songs with plenty of on-location shots videos. Through these authentic visuals, it conveys that amidst societal turmoil, the best everyone can do is to excel in their own responsibilities, hoping for the day when normalcy returns. But there is still some benefit that the Earth's environment gains respite from human activities coming to a halt. By supporting each other, after the adversity passes, we will radiate beautiful smiles.
Dimensions & Packaging
The stage has the largest-ever 132-meter-wide LED screen and a 140-meter extended runway stage. The video content employs a parallel universe filming technique with split screens and intertwined stories, illustrating the invisible connections between two unrelated worlds. It symbolizes that despite social distancing or physical separation, the closeness of relationships remains intact as long as hearts are connected, prompting reflection and redefining relationships between people.
Tags
Mayday, Covid-19, Pandemic, Positive Energy, Strength, Mask, Hope
Production Technology
The concert merges classic songs with on-location shots and innovative program design, leading fans to reflect on pandemic experiences. Addressing environmental and humanistic concerns, it forges a deep audience connection and delivers optimism and positive energy.

Demonstrating Mayday's ability to connect through powerful visuals and heartfelt performances, the concert provides solace and hope, underscoring human resilience and unity in overcoming adversity. Showing music is healing and unifying power.
Design Challenge
Organizing a concert amid the pandemic is a daunting task. Every aspect of the performance is interconnected, so any change impacts the entire event. The pandemic's unpredictability and the halt on live events demand constant adjustments and quick responses. Under the belief that "Be the Strength You Need," the team meticulously plan the transition from online to in-person, striving for perfection in every detail. The sight of satisfied smiles and emotional tears from the audience validates their hard work.
Research
Be the Strength You Need. Transitioning from online to in-person, the concert owes its success to the efforts of society's fight against COVID-19. As it concludes, Mayday shares heartfelt reflections and counts down to the new year with fans. Dazzling fireworks were bidding farewell to the pandemic and resonating deeply with the audience. This concert signifies hope and unity in the post-pandemic era, setting a new standard for live events with its innovative fusion of music and visual artistry.
Inspiration
In 2020, due to Covid-19 lockdowns, social and large-scale events worldwide were halted. To uphold their annual "Mayday in May" tradition, Mayday hosted Taiwan's first no-audience online concert, "Mayday Live in the Sky," at Taipei Stadium. This groundbreaking event garnered over 40 million views, providing significant encouragement during uncertain times. As the pandemic eased, Mayday continued this concept with their Fly to 2022 tour, marking their return to live performances.
Project Duration
The project started in January 2022 in Taichung and toured around the world.
Operation Flow
Fans initially skeptical of the "missing" theme were deeply moved by the concert. The song "Braveness+Breakthrough Day", accompanied by visuals depicting people's daily struggles, evoked tears, particularly among those facing hardships. Through stage design, lighting, and the program, the concert expressed profound feelings of longing, transforming the unspoken words and unperformed songs of isolation into an unforgettable experience that inspired the audience with positive energy and courage to begin anew.
Team Members
Concert Director:YuHsuan Wu
Concert Associate Director:SihJie Chen
Production Manager:TungHan Yu
Visual Director:YenChih Chen / YuHsiang Cheng / KuanWen Chen
Visual Design:YenChih Chen / YuHsiang Cheng / HuanSheng Chiu
Stage Design:YiJou Lin
Lighting Design:HsiangLin Wu / SsuChi Chen
Laser Design:ChenChieh Hsia / YuTe Hsu
Live Sound Design:ChihYang Chuang / ShihChieh Huang / LeungKing Au / YenKai Chuang
Image Credits
B'IN MUSIC INTERNATIONAL LIMITED

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