Texture Maker Reformatio Notae Mercatoriae ab Texture Maker Enterprise Co. Ltd.

Opus Texture Maker Reformatio Notae Mercatoriae a designatore Texture Maker Enterprise Co. Ltd. est victor maxime honoratus praemii praestigiosissimi 2025 Praemium A' Design Award Argenteum in Categoria Certaminis Graphica.

ArgentumGraphica· 2025

Texture Maker Reformatio Notae Mercatoriae

a Texture Maker Enterprise Co. Ltd.

Cliens: Texture Maker Enterprise Co., Ltd.

Victor praemii Praemium A' Design Award Argenteum in Categoria Graphica

84,066

Victor Praemii Verificatus

Verifica Statum Praemii pro #165552

Vide apud A' Design Award Communicatum Insigne Praemii

Colores

Designum

De Texture Maker Reformatio Notae Mercatoriae

Texture Maker, ut peritus in designatione texturae alimentorum positus, consilium notae suae atque identitatem redefinivit ad expansionem mundialem sustinendam. Systema novum, peritia scientiae alimentorum et designationis fundatum, missionem cum clientibus producta praeclara creandi exprimit. Per menses colloquiorum profundorum cum cohortibus externis notarum mercatoriarum, facultatem ostendit tendentias ducendi, solutiones diversas praebendi, productaque conficiendi quae experientias culinarias delectabiles ac mirabiles per totum orbem terrarum inspirent.

Agnitio

De Praemium A' Design Award Argenteum

Texture Maker Reformatio Notae Mercatoriae victor est Praemii A' Design Award Argenteum, honoris eximie amplissimi formis summi generis, pulchris et conspicuis dati. Victores Argenti opera valde splendida et creandi ingenio praedita sunt, quae praestantem peritiam, talentum et acumen auctorum suorum ostendunt. Exspectatur Texture Maker Reformatio Notae Mercatoriae opus mirabile, exemplare, valde professionale et penitus novum fore. Haec forma Argento victa inventum notabile et admiratum est, quod ad fines artis, scientiae, formandi rationis et technologiae promovendos confert. Texture Maker Reformatio Notae Mercatoriae creatio est, quam multi invident, quae cupiditates excitat, sensus bonos affert et admirationem miraculumque movet.

Post Designum

Fasciculus Nuntii

Merita, sodales gregis et singula technica a designatore praebita.

Proprietates Singulares: Texture Maker, positioned as an expert in food texture design, has redefined its brand strategy and identity to support global expansion. Built on food science and design expertise, the new system reflects our mission to create standout products with clients. Through months of in-depth discussions with external branding teams, it highlights our ability to lead trends, deliver diverse solutions, and craft products that inspire delightful and surprising culinary experiences worldwide.
Notulae: Branding, Rebranding, Graphic Design, Visual Identity, Brand Strategy, B2B, Food Science, Manufacturing
Technologia Productionis: Adobe Creative Suite, Co-create Workshop
Provocatio Designandi: 1. The main challenge was deeply understanding customer perceptions of our brand, requiring extensive research.
2. Our broad range of products and services made it difficult to craft a clear, unified message.
3. Additionally, aligning varied internal expectations posed a challenge. Through in-depth surveys and collaborative workshops, we bridged these gaps, achieving a cohesive rebranding that resonates with customers and unifies our team’s vision.
Investigatio: Our research began with internal interviews led by an agency to understand brand team expectations. We then conducted focus group interviews with end customers to identify preferred visuals and brand messaging, followed by business client surveys for their expectations. Competitor and benchmark analyses, along with strategic workshops involving the agency and brand team, provided key insights. This process aligned our rebranding with client expectations, enhancing our brand’s relevance and appeal.
Inspiratio: This project aims to reposition the brand, showcasing its innovative spirit and resonating with consumers' desire for delightful experiences. The supporting graphics are inspired by food science molecular structures, the iconic imagery of mochi, and the dynamic forms of powders and liquids. Developed through customer surveys, competitor research, and workshops, the design reflects a balance between creativity and science.
Duratio Operis: The project started in June 2024 in Taipei and finished in January 2025 in Taipei, and will be exhibited in iba 2025 in Düsseldorf.
Cursus Operationis: This design project aimed to enhance the brand's innovative spirit, making it more visible and relatable to consumers in search of delightful experiences. Inspired by molecular shapes, the appearance of our signature mochi, and the movement of powders and liquids, the design was developed using simple visuals and interactive elements. This approach enables the brand to adapt seamlessly across various media, creating a memorable experience that merges creativity with science, while embodying our slogan, "Let's make wonders happen."
Membra Turmae: Client: Texture Maker Enterprise Co. Ltd./
Branding Agency: Process Taipei
Agnitiones Imaginum: Food Photography by Oni Lai Photo Studio /
Factory Photography by Lee Juan Show /
Exhibition Design by CHEN-MEI DESIGN