Nebu Taberna Mercatoria by Eric Fung is a highly esteemed winner of the very prestigious 2025 Praemium A' Design Award Aeneum in Designatio Interior Competition Category.
AesInterior· 2025
Nebu Taberna Mercatoria
by Eric Fung
Client: Once Design Studio
Praemium A' Design Award Aeneum Winner in Interior Category
Verified Award Winner
Verify Award Status for #168836The Design
About Nebu Taberna Mercatoria
Nebu est taberna mercatoria Hongcongi sita, ad crustula nivea vendenda destinata. Spatium viginti sex metra quadrata occupat et altitudinem laquearis trium metrorum habet. Colores candidi molles et caerulei pallidi lucem matutinam hiemalem revocant. Instrumenta lignea expositionis et lumina lenia calorem naturalem addunt. Acrylicum arenatum cum chalybe inoxidabili coniungitur ut nitor frigidus, nivi similis, efficiatur, dum acrylicum leviter translucidum texturam metalli subiacentis revelat. Dispositio aperta liberum motum permittit, et area fontis chocolatarii clientibus permittit ut crustula obducta fieri spectent.
The Recognition
About the Praemium A' Design Award Aeneum
Nebu Taberna Mercatoria victor est Praemii A' Design Award Aeneum, honoris multum aestimati formis egregiis, creandi ingenio, sollertia et acumine insignibus dati. Victores Aenei opera perita et mire creandi sunt, quae experientiam, imaginationem et solertiam auctorum suorum confirmant. Exspectatur Nebu Taberna Mercatoria rem multum aestimatam, admiratam et carissimam, notabiliter professionalem et novam fore. Haec forma Aeneo victa optimas consuetudines artis, scientiae, formandi rationis et technologiae amplectitur et in cura minutiarum excellit. Nebu Taberna Mercatoria necessitates egregie explet, cupiditates tangit, sensus capit et curiositatem allicit.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- As ephemeral as snowflakes, capturing fleeting moments.
In the bustling heart of Hong Kong, the Nebu snowflake crisps store emerges as a serene and beautiful enclave, akin to a gently falling snowflake, Light and Elegant. This is a dreamlike space dedicated to snowflake crisps, serving not just as a retail venue but as an artistic sanctuary where sensory and emotional experiences intertwine. It exemplifies how to transform, The Beauty of the Moment, into an unforgettable shopping experience. - Dimensions & Packaging
- 26sqm with 3m ceiling height
- Production Technology
- We try to make an interesting and fancy material combination in this design. We are thinking how to make a cold with snow touch feeling finishing which we test to combine sanded acrylic and stainless steel together serval times. The reslut is the sanded acrylic giving a snow touch feeling with slight transparent, aloow to project the stainless steel texture at back.
- Design Challenge
- we create and transport the 7 meters lenght of ribbon plastic board for the logo canopy, it is in one whole price.
- Research
- We approaches design by studying brand products while considering customer purchasing behaviors and overall shopping processes. This enables us to capture the psychology of shoppers, optimizing product display locations and the spatial layout to create a more efficient and seamless shopping and sales experience.
- Inspiration
- Soft whites interwoven with pale blues evoke the purest light of a winter morning. Wooden display fixtures paired with gentle lighting emit a natural warmth, creating a stunning contrast with the ethereal snowflake crisps. Customers linger in this space, making it easy for them to recall the brand in the future, thereby enhancing brand recognition.
- Project Duration
- 1 month, Hong Kong
- Operation Flow
- In this open space, customers can freely navigate and choose. The store features a chocolate fountain production area for Snowflake Crisps, drawing customers to observe the creation of chocolate-coated Snowflake Crisps up close. This experience feels like a pilgrimage of aesthetics, enhancing customer engagement and allowing them to savor each moment of the creation process. This not only adds memorable touchpoints to the shopping experience but also encourages customers to spend more time in-store, ultimately leading to purchases. The display of Snowflake Crisps is arranged like art pieces, inviting customers to engage with their sight and taste.
- Team Members
- Eric Fung
- Image Credits
- Laser Angel
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