Qwerty Lectus Sellaris by Andrea Cingoli is a highly esteemed winner of the very prestigious 2018 Praemium A' Design Award Argenteum in Designatio Supellectilis Competition Category.
ArgentumSupellex· 2018
Qwerty Lectus Sellaris
Client: CONCEPTICONstudio
Praemium A' Design Award Argenteum Winner in Supellex Category
Verified Award Winner
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About Qwerty Lectus Sellaris
QWERTY est lectus sellaris ad formam claviaturae computatralis effictus. Quaeque clavis pulvinum molle efficit quod utentem sustinet dum in officio vel domi laborat. Machinae electricae minutae, ab instrumento remoto gubernatae, singula pulvina clavium seorsum temperant, ita ut tota superficies reformari possit. Instrumentum remotum decem dispositiones praeparatas praebet, et plures dispositiones addi possunt. QWERTY tamquam sella, tamquam lectus, vel tamquam sustentaculum plene ad arbitrium accommodatum adhiberi potest. Hoc consilium imaginem cotidianam notissimam in supellectilem flexibilem, levi quodam ironiae tactu, convertit.
The Recognition
About the Praemium A' Design Award Argenteum
Qwerty Lectus Sellaris victor est Praemii A' Design Award Argenteum, honoris eximie amplissimi formis summi generis, pulchris et conspicuis dati. Victores Argenti opera valde splendida et creandi ingenio praedita sunt, quae praestantem peritiam, talentum et acumen auctorum suorum ostendunt. Exspectatur Qwerty Lectus Sellaris opus mirabile, exemplare, valde professionale et penitus novum fore. Haec forma Argento victa inventum notabile et admiratum est, quod ad fines artis, scientiae, formandi rationis et technologiae promovendos confert. Qwerty Lectus Sellaris creatio est, quam multi invident, quae cupiditates excitat, sensus bonos affert et admirationem miraculumque movet.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Sooner or later, we all end up by falling asleep on our computer’s keyboard. Turning the archetypal image of a keyboard into a sofa bed, QWERTY holds you on its soft keys while working in the office or at home, bringing a pinch of irony in our daily life. Anyway QWERTY is much more than a sofa bed. Thanks to micro electric motors controlled by a remote control, every single keycushion is adjustable to give total freedom. In this way, the furniture becomes a unique and comfortable support.
- Dimensions & Packaging
- W 1100mm X D 3100mm X H 1100mm
- Tags
- qwerty, vintage, flexibility, luxury, couch, sofa
- Production Technology
- stainless steel AISI 304, multi density polymer, artificial waterproof and flame retardant leather, electrical and software equipment, latest generation gel batteries.
- Design Challenge
- The challenge was including such an out of the ordinary functionality in an object that is so familiar to us. The effect that comes from that is a trasfert, between man and object.
- Research
- I wanted to focus on the user experience and try to combine a functional tool and an image archetype in order to produce an innovative object that guarantees flexibility and functionality, while keeping that familiarity of the object we're used to seeing. By using these familiar images, creating a hybrid of parallel world and languages, we decontextualize these forms and give them new meaning and make our lives better. The object fulfills its task by being innovative, not technological.
- Inspiration
- The inspiration for QWERTY came from the many times I have fallen asleep on my keyboard. Thus, it became natural to make the keyboard more comfortable. The natural disposition of a keyboard did the rest and made qwerty the extremely adjustable surface it is.
- Project Duration
- The project was created in 2012 in Teramo, and has won:
IDA Gold winner 2013 in the category of the professional home interior products and the subcategory of interior furniture;
Red Dot Award Design Concept 2016 in the category of furniture. - Operation Flow
- The sofa is flexible, each key is adjustable via a special remote. The remote has 10 per-programed settings, but more can be added. Qwerty can become a bed, a sofa, a completely customizeable surface.
- Patents
- Patented.
Patent No. 001339253-0001
Patent No. 001339253-0002
Patent Holder: Andrea Cingoli
Year:2012
Jurisdiction:EU - Team Members
- Andrea Cingoli
Valentino Castelli
Umberto La Sorda - Image Credits
- CONCEPTICONstudio
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